Time Inc. and YouTube Network StyleHaul Form Partnership to Serve Marketers

Time Inc., the magazine publisher striving to build its business in other platforms, and StyleHaul, described in a 2014 profile as "the largest fashion network on YouTube you've never heard of," have signed a multiyear advertising partnership.The two companies will go to market together when they believe advertisers could benefit from the combined reach of their audiences across a variety of platforms. They will particularly target marketers with a relationship to fashion and beauty.Time Inc. and StyleHaul declined to disclose terms of the partnership. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-03-09 00:00:00 UTC ]
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Time Inc. and YouTube Network StyleHaul Form Partnership to Serve Marketers

Time Inc., the magazine publisher striving to build its business in other platforms, and StyleHaul, described in a 2014 profile as "the largest fashion network on YouTube you've never heard of," have signed a multiyear advertising partnership.The two companies will go to market together when... Continue reading at Advertising Age

[ Advertising Age | 2016-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #disclose terms


Time Inc. Continues Pursuing Millennials with StyleHaul Partnership

Multiyear deal gives the publisher access to StyleHaul's network of influencers to the "coveted" demographic. The post Time Inc. Continues Pursuing Millennials with StyleHaul Partnership appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post time #multiyear deal


In Times of Environmental Collapse, Storytelling is a Form of Repair

In Alissa Hattman’s debut novel Sift, the world, at first, appears hostile to life, nearly uninhabitable. Skies darken with toxins and smoke. Food, especially produce, is scarce. Drinking water is limited, a result of rivers and other natural bodies that have been poisoned. Fires rage and a... Continue reading at Electric Literature

[ Electric Literature | 2023-09-05 11:00:00 UTC ]
More news stories like this | News stories tagged with: #electric literature #debut novel


Marrying the craft of culture, marketing and technology serves as a true north for progress for brand execs attending Possible

The newly launched Possible conference held in Miami Beach this week focused on the importance of culture in the digital media and marketing ecosystem. Continue reading at Digiday

[ Digiday | 2023-04-20 04:01:00 UTC ]
More news stories like this | News stories tagged with: #marketing ecosystem #newly launched #miami beach #digital media


Jack in the Box Blazes a Trail in Food Marketing With a Weedmaps Partnership

Jack in the Box has never been subtle about its ties to cannabis culture, from its Munchie Meals and Wakey Bakey Hash to its past collaboration with Snoop Dogg's digital media platform Merry Jane. The Southern California-based chain also aired a notorious ad in the mid-2000s featuring a clearly... Continue reading at AdWeek

[ AdWeek | 2023-04-14 12:00:00 UTC ]
More news stories like this | News stories tagged with: #snoop dogg #digital media


Ingram Forms Consumer Marketing Unit

The Ingram Content Group has created a new unit that will oversee a suite of consumer marketing services centered around its Reader Reach platform. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #ingram content group


Thames & Hudson forms 'major partnership' with Hong Kong museum

Thames & Hudson is working with the new M+ museum in Hong Kong as part of a "major publishing partnership". Continue reading at The Bookseller

[ The Bookseller | 2021-10-26 04:52:32 UTC ]
More news stories like this | News stories tagged with: #thames hudson #hong kong


Get 'Mastering Python for Networking and Security -- Second Edition' ($27.99 value) FREE for a limited time

It’s now more apparent than ever that security is a critical aspect of IT infrastructure, and that devastating data breaches can occur from simple network line hacks. As shown in this book, combining the latest version of Python with an increased focus on network security can help you to level... Continue reading at Betanews

[ Betanews | 2021-10-13 17:39:30 UTC ]
More news stories like this | News stories tagged with: #limited time #latest version #increased focus #cyber attacks #libraries


Sourcebooks Forms E-Commerce and Online Marketing Department

The expanded department’s objective, Sourcebooks said, is to drive online sales for all of the publisher’s retail partners. The unit will be overseen by Mike Zuccato. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-23 05:00:00 UTC ]
More news stories like this | News stories tagged with: #retail partners


Watch: How Kroger leverages “always on” analytics for real-time marketing decisions

Watch the broadcast replay here and join the conversation on Facebook, Periscope, LinkedIn and Twitter. Even the largest supermarket chain in the U.S. has to adjust to business disruptions and think fast on its feet—particularly in the aftermath of a global pandemic. To improve its marketing... Continue reading at Advertising Age

[ Advertising Age | 2021-01-26 19:00:00 UTC ]
More news stories like this | News stories tagged with: #analytics helps #watch live #kroger leverages #business disruptions #global pandemic #real time #kroger partnered #analytic partners #implement ap #kroger vp #general manager #test-and-learn culture #connected device #associate publisher


Watch live Jan. 26 at 2:30 p.m. EST: How Kroger leverages “always on” analytics for real-time marketing decisions

Watch the live broadcast here on Jan. 26 at 2:30 p.m. Eastern—and join the conversation on Facebook, Periscope, LinkedIn and Twitter. To RSVP, click here. Even the largest supermarket chain in the U.S. has to adjust to business disruptions and think fast on its feet—particularly in the... Continue reading at Advertising Age

[ Advertising Age | 2021-01-21 19:30:00 UTC ]
More news stories like this | News stories tagged with: #analytics helps #watch live #kroger leverages #live broadcast #business disruptions #global pandemic #real time #kroger partnered #analytic partners #implement ap #kroger vp #general manager #test-and-learn culture #connected device #associate publisher


Get 'Network Automation Cookbook' ($27.99 value) FREE for a limited time

Network Automation Cookbook is designed to help system administrators, network engineers, and infrastructure automation engineers to centrally manage switches, routers, and other devices in their organization's network. This book will help you gain hands-on experience in automating enterprise... Continue reading at Betanews

[ Betanews | 2021-01-20 14:20:02 UTC ]
More news stories like this | News stories tagged with: #limited time #system administrators #latest version #practical recipes #ll learn #large number #cookbook


Canadian Publishers ECW and Annick Form Partnership

ECW Press, a publisher of adult books, and Annick Press, a publisher of children's and YA books, both based in Toronto, are partnering, with ECW co-publisher David Caron is acquiring ownership of Annick over five years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #annick press #adult books #ya books


“The greatest sci-fi work of all time,” Foundation, finally has a YouTube trailer.

Isaac Asimov’s Foundation trilogy has long been one of the great unadaptable science fiction works (read more on that here, along with a catalogue of Asimov’s awful serial harassment of women), but after 50 years, it has finally made it to screens. Starring noted tall man, Lee Pace (along with... Continue reading at Literrary Hub

[ Literrary Hub | 2020-06-23 14:28:10 UTC ]
More news stories like this | News stories tagged with: #isaac asimov #foundation trilogy #finally made #lee pace #science fiction


Hulu, Condé Nast, Roku and YouTube Execs on Being Flexible With Marketers During Pandemic

As the delayed 2020 Digital Content NewFronts finally arrive today in their new virtual format, Adweek assembled its annual NewFronts roundtable to discuss this wild year. Several industry execs weighed in on many of the marketplace's biggest issues going into NewFronts, including Jim Keller, vp... Continue reading at AdWeek

[ AdWeek | 2020-06-22 12:41:43 UTC ]
More news stories like this | News stories tagged with: #biggest issues #digital content


Marketing to kids in difficult times

Many months ago, when we all sat in our meeting rooms, sipping coffee and bouncing campaign ideas around, I don’t think any one of us marketing folk could have predicted just how much our plans would be forced to change. The effects of the national lockdown on marketing campaigns and the... Continue reading at The Bookseller

[ The Bookseller | 2020-05-20 21:41:29 UTC ]
More news stories like this | News stories tagged with: #marketing campaigns #difficult times #months ago #national lockdown #extra layer #publishing industry


New York Times Magazine’s Pages Come to Digital Life Through Google Partnership

The New York Times Magazine will come to life this weekend in a whole new way. In partnership with Google Lens, smartphone users will be able to access additional information online that corresponds to the print version of the magazine. Readers who hover their smartphones over many of the pages... Continue reading at AdWeek

[ AdWeek | 2020-03-12 13:50:26 UTC ]
More news stories like this | News stories tagged with: #digital life #google lens #print version


Aging Media Network Serves Senior Care Professionals, But Its Business Model Is Young at Heart

[caption id="attachment_162389" align="alignright" width="270"] John Yedinak[/caption] John Yedinak, CEO of Aging Media Network, jokingly refers to himself as a college dropout who went to work with his “really smart brother,” George, to try and make his own business work. Yet the company the... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-10 15:10:55 UTC ]
More news stories like this | News stories tagged with: #biggest challenge #positive note #media entrepreneur #publishing right #publishing industry


Ali Wong’s hilarious oversharing continues — this time in book form

The comedian’s “Dear Girls” supplies the same kinds of shocked laughs as her Netflix specials. Continue reading at The Washington Post

[ The Washington Post | 2019-10-14 13:00:00 UTC ]
More news stories like this | News stories tagged with: #ali wong #book form


TIME Names New Sales, Marketing Leads | People on the Move

[caption id="attachment_170617" align="alignright" width="150"] Viktoria Degtar[/caption] Five weeks into Keith Grossman's tenure as president of Time magazine, the list of new additions to its executive ranks is getting longer. Following last month’s appointment of chief legal officer Dana... Continue reading at Folio Magazine

[ Folio Magazine | 2019-09-05 19:34:18 UTC ]
More news stories like this | News stories tagged with: #rolling stone #consumer technology #daily newsletter #climate crisis #public health #marie claire #associate publisher