Amid a declining demand for display advertising and a rise in the use of ad blockers, many publishers turned to Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2019-12-20 16:09:39 UTC ]
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#finding success
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Yellow Jacket, a middle-grade imprint slated to launch in summer 2018, will be helmed by current Little Bee and Sizzle Press publisher Sonali Fry and publish novels across genres. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-01 00:00:00 UTC ]
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Online subscription service Scribd marks a year of profitability by revealing the size of its subscriber base and adding access to selected newspaper articles to its content library. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-05-23 00:00:00 UTC ]
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#subscriber base
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Calling books 'an important piece of building a better future,' McDonald's Canada partners with children's publisher Kids Can Press in a book promotion. The post Canadian-Specific Content Served in Kids Can Book Promotion with McDonald’s Canada appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-05-22 00:00:00 UTC ]
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BuzzFeed said Tasty is on the verge of becoming Facebook's biggest page, and it's become a template for growing the publisher's social video footprint. The post How food brand Tasty is a template for BuzzFeed’s vertical expansion appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-05-22 00:00:00 UTC ]
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Facebook's initiative under which publishers are creating exclusive original video content for the social network continues to move forward, but on a revised timetable, according to reports. "Multiple sources" told Kurt Wagner and Peter Kafka of Recode that the initial plan was to roll out... Continue reading at AdWeek
[ AdWeek | 2017-05-22 00:00:00 UTC ]
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#move forward
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The digital publisher recipe for online growth: Take a dash of food video, stir in plenty of social media, heap on the branded contentthen bake a new brand.News doesn't quite monetize as well as lifestyle fare, so publishers from Mic to Time are serving up new batches of content to attract more... Continue reading at Advertising Age
[ Advertising Age | 2017-05-17 00:00:00 UTC ]
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#post video
#tubular labs
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A memoir from the Nazi era, ‘A German Life’ has been bolstered by the documentary film on its subject, the late Brunhilde Pomsel. By Porter Anderson, Editor-in-Chief | @Porter_Anderson ‘Publishers’ Journalistic Obligation’ t’s a very fast takeoff in international sales for the April publication... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-05-16 00:00:00 UTC ]
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#porter anderson
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Bonnier Zaffre has acquired two women’s fiction titles from debut author Asia Mackay, who was a runner-up in the Richard & Judy "Search for a Bestseller" competition. Continue reading at The Bookseller
[ The Bookseller | 2017-05-13 00:00:00 UTC ]
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#bonnier zaffre
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Bonnier Publishing has consolidated its UK divisions under Perminder Mann, who has been promoted to head of the UK group, as it prepares for "significant growth" in Britain. Continue reading at The Bookseller
[ The Bookseller | 2017-05-09 00:00:00 UTC ]
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On a Wednesday evening in April, I find myself in a well-appointed home in Brookline, a wealthy Boston suburb, sipping wine and eating macarons with a dozen oncologists from the Dana Farber Cancer Institute. Sitting around a coffee table displaying Asian art and colorful books about design, the... Continue reading at Fast Company
[ Fast Company | 2017-05-04 00:00:00 UTC ]
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#bottom line
Fashion and beauty retailers are following in the footsteps of publishers like Conde Nast and BuzzFeed by setting up shop in Austin. The post Why fashion and beauty brands are setting their sights on Austin appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-05-04 00:00:00 UTC ]
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#beauty brands
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We sit down with with Semande Agosa,Head of Programmatic and Strategic Partnerships at Bonnier Corporation to discuss some major trends in the media space. From the duopoly to fake news we tackled the trends that had mouths moving at the Digiday Publishing Summit. Sponsored content by GumGum The... Continue reading at Digiday
[ Digiday | 2017-05-03 00:00:00 UTC ]
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#sponsored content
The industry’s earnings hit a new high in 2016, according to the PA Publishing Yearbook 2016. Continue reading at The Bookseller
[ The Bookseller | 2017-04-28 00:00:00 UTC ]
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#earnings hit
It's official: Time Inc. has not found a buyer -- and is no longer considering offers. In an announcement that put a cap on months of speculation over who would buy the publishing giant and when, Time Inc. said Friday morning that the "Company will continue to pursue its strategic plan."The... Continue reading at Advertising Age
[ Advertising Age | 2017-04-28 00:00:00 UTC ]
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#friday morning
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#crucial source
The shift in Facebook's agreements with publishers for video content, first hinted at in January, appear to be moving forward, "multiple sources" told Kurt Wagner of Recode. Wagner reported that while the new pacts still include payment for Facebook Live videos, they encourage publishers to... Continue reading at AdWeek
[ AdWeek | 2017-04-24 00:00:00 UTC ]
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#encourage publishers
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While publishers sour on Facebook, they're optimistic about the traffic and subscription growth they're seeing from Apple News. The post In the duopoly’s shadow, Apple News is finding favor with some publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-04-19 00:00:00 UTC ]
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It would be tough to argue against Marvel being one of the strongest, most recognized brand names in the world. And with that strength, comes . . responsibility? Sure, but also requests from other brands to partner up so they too can warm themselves on your white hot brand halo. Right,... Continue reading at Fast Company
[ Fast Company | 2017-04-17 00:00:00 UTC ]
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#getelementbyidid return
Anyone involved in writing books or TV and film scripts knows that whilst the entertainment and publishing sectors are constantly on the look out for the next blockbuster, nobody is quite sure what one actually looks like. A new AI platform called AUTHORS is looking to use machine learning... Continue reading at Betanews
[ Betanews | 2017-04-14 00:00:00 UTC ]
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#machine learning
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"General news is a commodity and hard to charge for as it’s free everywhere. We’re focusing on what’s truly distinctive." The post The Times of London sees success in an editions approach to digital publishing appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-04-07 00:00:00 UTC ]
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#digital publishing
Advertisers remain skittish around political news even as news publishers are seeing big traffic numbers around President Donald Trump. The post ‘Over-indexing on brand safety’: Trump is a boon for traffic, but advertisers remain wary appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-04-06 00:00:00 UTC ]
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