The digital publisher recipe for online growth: Take a dash of food video, stir in plenty of social media, heap on the branded contentthen bake a new brand.News doesn't quite monetize as well as lifestyle fare, so publishers from Mic to Time are serving up new batches of content to attract more eyeballs. Food video views on Facebook, which has rewarded lifestyle publishers who post video, were up 283% last year over 2015, according to Tubular Labs.This week, Mic, the social-minded millennial site, and Complex, the lifestyle publisher, are both entering the fray with new foodie-focused fare. Meanwhile, Time Inc.'s two-month-old Well Done, which publishes direct to Facebook, just landed its first sponsor, Kraft Heinz. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-05-17 00:00:00 UTC ]
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The digital publisher recipe for online growth: Take a dash of food video, stir in plenty of social media, heap on the branded contentthen bake a new brand.News doesn't quite monetize as well as lifestyle fare, so publishers from Mic to Time are serving up new batches of content to attract more... Continue reading at Advertising Age
[ Advertising Age | 2017-05-17 00:00:00 UTC ]
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Recently, I did some revenue forecasting for a client who is considering entering the digital news/content space. The product offering is pretty unique, but it will be entering a very saturated market with large, established competitors, traditional competitors like The New York Times and Wall... Continue reading at AdWeek
[ AdWeek | 2018-09-10 00:00:00 UTC ]
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Publishers, librarians, and digital leaders gathered in San Francisco last week for the W3C Publishing Summit. Participants stressed the pressing need for a common digital standard and looked to the future of digital publishing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-11-13 00:00:00 UTC ]
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The San Diego Reader is mining gold from its rich archives and releasing the treasures as a collection of six eBooks, the first installment of a series that will showcase the literary quality and historic value of a collection spanning more than 40 y ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-10-03 00:00:00 UTC ]
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Almost two-thirds of industry leaders from the publishing industry foresee that newspapers and other print publishers will end up as digital-only enterprises by 2020, according to a survey conducted by MPP Global Solutions. Conducted during two web ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-09 00:00:00 UTC ]
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Angel City Press in Los Angeles has long published local authors. In a bold move, its founders are now giving the press to the city’s public library. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2024-02-28 15:49:05 UTC ]
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The managing director of the publishing startup describes her disruptive agenda and promises a list of "strong, game-changing voices." Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
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What are some of the best indie publishing companies to follow to find your next excellent read? One reader investigates. Continue reading at Book Riot
[ Book Riot | 2023-11-09 11:33:00 UTC ]
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Midwestern publishers find many advantages to being at the center of the country. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-09 04:00:00 UTC ]
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The median income for self-published authors increased substantially in 2022 compared to 2021, to $12,749 last year—more than the median for authors published by traditional houses. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-17 04:00:00 UTC ]
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Even the most passionate bibliophile gets annoyed by aspects of books and the book world sometimes. Here are some examples. Continue reading at Book Riot
[ Book Riot | 2023-03-22 10:34:00 UTC ]
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As books become intellectual property assets, publishers become asset managers trying to future-proof their toxic investmentsThe news that many of Roald Dahl’s books had been edited by the publisher Puffin to excise “offensive references to gender and race” has unleashed a brouhaha among the... Continue reading at The Guardian
[ The Guardian | 2023-03-09 11:20:19 UTC ]
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With the company's continued growth, CEO and publisher Maggie Langrick has become one of hybrid publishing’smost outspoken advocates. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
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Sales from publishers reporting to the AAP's StatShot program were down 6.4% in 2022 compared to 2021. Sales were down in all publishing categories, with print sales off in both trade segments. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-10 05:00:00 UTC ]
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In a report designed to measure the economic impact of NYC's various publishing segments, the first-of-its-kind study found that the number of book publishing jobs dipped 1.7% between 2010 and 2020, while bookselling jobs tumbled 37.1%. The average book publishing salary was $119,000, compared... Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-01 05:00:00 UTC ]
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The pandemic, branding, and geopolitical politics were on the table in Juergen Boos' conversation with CEOs of Scholastic and Ravensburger. The post Publishing Perspectives Forum: ‘What Young Readers Need’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-11-03 14:51:13 UTC ]
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Too much work, too little money, and career decisions made in response to health care precarity: this is the reality of people with disabilities in book publishing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-08 04:00:00 UTC ]
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Since 2011, all my book editors have been white. Why wouldn’t I want another perspective on the characters I invent?Until a few years ago, only publishing industry insiders would have understood the role of the sensitivity reader. Then came American Dirt. The Jeanine Cummins novel sold to a US... Continue reading at The Guardian
[ The Guardian | 2022-03-08 09:00:06 UTC ]
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Bestselling children’s book author Matthew Paul Turner, who came out as gay in 2020, is emphasizing inclusivity and self-acceptance in his new title, ‘I Am God’s Dream,’ which he calls his favorite book yet. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-02-09 05:00:00 UTC ]
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