#strategic partnerships

Publishing news tagged with #strategic partnerships

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How Commerce Is Evolving at Publishers BuzzFeed and Hearst Magazines

What do a publisher that was founded in 1887 and one that was founded in 2006 have in common? Plenty, as it turns out, when it comes to their commerce strategies. BuzzFeed senior vice president of ad strategy and partnerships Ken Blom and Hearst Magazines vp of strategic partnerships and... Continue reading at 'AdWeek'

[ AdWeek | 2021-10-27 14:09:20 UTC ]
More news stories like this | News stories tagged with: #hearst #strategic partnerships #ad strategy #hearst magazines


Amazon Cuts Affiliate Commission Fees for Certain Product Categories

Some publishers already reeling from lost revenue as a result of the COVID-19 pandemic are about to take another hit. Amazon says it will soon drastically reduce the commission rates of its affiliate marketing program—the cut of sales it rewards to participating websites that drive customers to... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-04-15 01:15:20 UTC ]
More news stories like this | News stories tagged with: #bonnier #hearst #strategic partnerships #york magazine #digital trends #business insider #hearst magazines #cond nast #bonnier corp #bauer media #retail partners


How Hearst Magazines Leverages Its Scale and Innovation to Drive Consumer Value

In his keynote at FUSE Media 2019, Sheel Shah, VP of strategic partnerships and consumer products at Hearst Magazines, addressed how platforms disrupted the traditional media model – and how Hearst is using the reach of platforms to extract audience insights for consumer product development. Continue reading at 'Publishing Executive'

[ Publishing Executive | 2019-12-05 21:43:18 UTC ]
More news stories like this | News stories tagged with: #hearst #consumer products #strategic partnerships #sheel shah #hearst magazines


Active Interest Media Gets Into Cannabis | People on the Move

Earlier this week, Active Interest Media, publisher of Better Nutrition, Yoga Journal and a slew of recently acquired former F+W titles, among many others, announced the launch of NatuRx, a new print and digital media brand with a self-described mission of "educating health-conscious consumers... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-09-19 18:48:19 UTC ]
More news stories like this | News stories tagged with: #digital media #business development #strategic partnerships #nieman lab #english-language edition #managing editor #hong kong


Podcast: Bonnier’s Semande Agosa on the duopoly, ad blocking, fake news

We sit down with with Semande Agosa,Head of Programmatic and Strategic Partnerships at Bonnier Corporation to discuss some major trends in the media space. From the duopoly to fake news we tackled the trends that had mouths moving at the Digiday Publishing Summit. Sponsored content by GumGum The... Continue reading at 'Digiday'

[ Digiday | 2017-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored content #media space #strategic partnerships #fake news #ad blocking #post podcast #major trends #bonnier corporation


Folio Top Women: Gillian Gorman Round

Gillian Gorman Round is General Manager and Senior Vice President for Lucky, where she oversees all business functions of the brand. In this role, Gorman Round is responsible for revenue generation, brand development and strategic partnerships. She was named General Manager in January 2013,... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2014-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #strategic partnerships #general manager #brand development