Google and Facebook Are Our Frenemy. Beware.

Google, Facebook, Twitter and any other social platform you care to name would at one time have gone to the corporate stake to defend the idea that they are not publishers or actively engaged in acts of journalism.   Things are changing rapidly. .. Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2015-04-30 00:00:00 UTC ]
News tagged with: #social platform #changing rapidly

Other news stories related to: "Google and Facebook Are Our Frenemy. Beware."


Google Is Developing a Cloud-Based Measurement Service for Advertisers

Google has begun developing a cloud-based measurement tool that it says could help advertisers gain more insights while protecting privacy across devices. In a blog post published today, Google said it's working with measurement companies such as comScore, DoubleVerify, IAS, Moat and Nielsen... Continue reading at AdWeek

[ AdWeek | 2017-01-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #living room #earnings call #user ids #advertising week


German publishers keen for more dialogue with Facebook on its fake-news crackdown

Facebook is making it easier for people in Germany to report fake news, but it might not be enough to convince publishers that it's willing to help turn the platform into a distribution channel for serious journalism. Publishers have been keen for more discussion with the platform about how to... Continue reading at Digiday

[ Digiday | 2017-01-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #distribution channel #fake-news crackdown


Facebook stops paying publishers to stream live video

For a while, Facebook was obsessed with live video -- it even paid publishers to make sure there was a steady flow of professionally-shot streams on offer. However, Zuckerberg and company appear to be tempering their enthusiasm a little bit. Recode s... Continue reading at Engadget

[ Engadget | 2017-01-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #steady flow


Best of the week: Publishers weigh in on mid-roll Facebook ads and earlier start times

A roundup of some of our best stories this week: We spoke with publishers about reports that Facebook will start showing ads in the middle of videos. And we spoke with publishers who insist their reporters get an earlier start to their days. Publishers have also found a way to frack more traffic... Continue reading at Digiday

[ Digiday | 2017-01-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #downward spiral #clients alike #holding companies #media equation #moment -- #publishers weigh


Facebook Says Its Network Now Serves Ads to Washington Post, Rolling Stone and 1 Billion People a Month

Facebook is bringing new publishers into its ad network, including Washington Post, Wenner Media and Univision, and the social network now claims to reach a billion people a month outside its own walls.On Thursday, Facebook announced the updated roster to Audience Network, which has become its... Continue reading at Advertising Age

[ Advertising Age | 2017-01-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #serving ads #billion people #wenner media #rolling stone #audience network


‘Consumers will rebel’: Publishers face creative challenges with Facebook’s mid-roll video ads

Publishers are hopeful about the chance to finally turn their Facebook videos into a revenue stream, but creative challenges await them. Ads could bring a welcome source of revenue, but videos will have to be edited with breaks in mind. And most online video that's out there now isn't good... Continue reading at Digiday

[ Digiday | 2017-01-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #cat video #people watching #online video #revenue stream


Publishers see short-form video views on Facebook cut in half

Publisher’s short-form Facebook videos have been on the wane after the algorithm has prioritized Facebook Live and the news feed has become flooded with content. Six months ago a well-performing video from The Sun would fetch 250,000 views, now it’s good to get over 100,000. In 2016, The... Continue reading at Digiday

[ Digiday | 2017-01-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #months ago #post publishers


Facebook really, really wants to work with journalists

In recent months, a lot of ink was spilled to criticize Facebook’s role in the dissemination of news, especially related to the past U.S. presidential election. On Wednesday, the company announced a new suite of initiatives aimed at improving its collaboration with journalists and media... Continue reading at PC World

[ PC World | 2017-01-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media companies #initiatives aimed #presidential election #recent months #company announced #criticize facebook


Facebook Finally Admits It's A Giant Media Company—Almost

The social network has long resisted the "media" label. But with its new Journalism Project, it just took a big step in that direction. The social network has long resisted the "media" label. But with its new Journalism Project, it just took a big step in that... Continue reading at Fast Company

[ Fast Company | 2017-01-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #big step #journalism project


All cheese, all the time: Business Insider’s ‘slightly niche’ approach to Facebook

Insider, Business Insider’s lifestyle site, has spun off a dozen Facebook pages, including home, art, dessert, beauty -- and even cheese. "People will follow this page because they love cheese," Insider editor in chief Nicholas Carlson said. "And they know exactly what they’re going to get from... Continue reading at Digiday

[ Digiday | 2017-01-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ad revenue #multiple accounts #lifestyle site #business insider #facebook appeared


Facebook Aims to Promote Better Journalism, Fight Hoaxes and Work With Local News Outlets

In a blog post on Wednesday, Facebook laid out a fairly elaborate plan to promote better media reporting and consumption. Called the Facebook Journalism Project, it includes a local news initiative, new storytelling formats and fighting hoaxes, among other items. With the current debate about... Continue reading at AdWeek

[ AdWeek | 2017-01-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #independent media #local news #menlo park


Facebook Expands Instant Articles to Help Users Discover More of the Publisher's Content

In a move likely meant to stay on publishers' good side, Facebook is trying out a new way to help users discover more news (real news). Starting Thursday, Facebook will let nearly a dozen publishers—including BuzzFeed, El Pais, Fox News and The Washington Post—include more than one Instant... Continue reading at AdWeek

[ AdWeek | 2017-01-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #great deal #recent months #online courses #business models


Facebook Is Testing Out Mid-Roll Ads to Further Boost Its Video Revenues

Look out, YouTube. Facebook is trialing mid-roll ads for videos that are viewed for at least 20 seconds, according to a report today by Recode, which cited unnamed industry sources. The digital giant declined to comment on the report.  Simply put, Facebook wants to generate cash from the clips... Continue reading at AdWeek

[ AdWeek | 2017-01-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ad break #sponsored posts #clear message #simply put


Facebook hires former news anchor to help its relationships with media outlets

Facebook has hired former NBC and CNN anchor Campbell Brown to help with its ties to news outlets, which has been a point of friction. Brown will be the Menlo Park company’s head of news partnerships, she wrote in a Facebook post on Friday. “I will be working directly with our partners to help... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2017-01-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #working directly #news partnerships #news outlets #media outlets #facebook post


Hour-Long Torture on Facebook Live Could Chill Brands' Appetite for New Platform

The appearance of what appeared to be an hour-long torture video on Facebook Live could undermine efforts to get more brands and publishers to try out the feature.On Wednesday, Chicago police confirmed that they were investigating a disturbing assault that was livestreamed on Facebook's video... Continue reading at Advertising Age

[ Advertising Age | 2017-01-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #make money #warning sign


Facebook is building a tool to hunt copyright infringing videos

YouTube isn't the only site record labels are taking issue with when it comes to copyright infringement. Financial Times reports that music publishers want Facebook to license music that gets posted on its site and take down any user-submitted videos... Continue reading at Engadget

[ Engadget | 2016-12-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #license music #music publishers #copyright infringement


Google sued over employee novel-writing rules

Google could be facing a fine up to $4bn after being sued for allegedly not allowing employees to post opinions about the company or write novels without getting their employer to sign off on the final draft. Continue reading at The Bookseller

[ The Bookseller | 2016-12-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #final draft #write novels #$4bn


How brands and publishers used Facebook Messenger this holiday season

Facebook is bullish on the bot, and its partnering with early-adopting brands and publishers to begin to edge commerce inside of Messenger's four walls. For the holiday season, brands like Burberry and Estée Lauder used Facebook Messenger to extend holiday campaigns into interactive experiences... Continue reading at Digiday

[ Digiday | 2016-12-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #holiday season #facebook messenger


Loyalist flags protester wins £3,000 Facebook damages

Facebook is ordered to pay £3,000 damages to a loyalist flags protester for publishing comments about his children's religion. Continue reading at BBC News

[ BBC News | 2016-12-21 00:00:00 UTC ]
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Why BuzzFeed, Time Inc. are bringing the holiday gift guide to Facebook Messenger

Publishers’ first messenger bots primarily served to send out the day’s news, but some are branching out. BuzzFeed and Time Inc. have both launched holiday gift guide bots on Facebook Messenger. For Time Inc., it's a way to see if there's an appetite for its vast library of lifestyle content on... Continue reading at Digiday

[ Digiday | 2016-12-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #lifestyle content #vast library #facebook messenger