Gawker’s Nick Denton: Facebook dominance is better than ‘convoluted’ ad tech

Gawker Media CEO Nick Denton told Recode that the publisher, which used to view Facebook warily, is now "going all in" on Facebook Instant Articles. He's now come around to the idea that Facebook can simply provide a better user experience and even monetize better than the options publishers relying on an tech world that's "simply too convoluted." The post Gawker’s Nick Denton: Facebook dominance is better than ‘convoluted’ ad tech appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-01-28 00:00:00 UTC ]
News tagged with: #nick denton #ad tech #user experience #tech world

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WordPress blogs will soon support Facebook's Instant Articles

If you turn to Facebook for your daily news update, you may have come across Instant Articles. A small number of publishers are able to serve up news articles quickly for mobile devices right now, but from April 12th, the technology will be open to a... Continue reading at Engadget

[ Engadget | 2016-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small number #mobile devices


Egyptian student will be allowed to leave U.S. voluntarily after Facebook threat against Trump

An Egyptian student at a Southern California flight school who was facing deportation for a Facebook threat against Republican presidential candidate Donald Trump will be allowed to leave the country voluntarily, an immigration agency spokeswoman said. During a hearing Friday morning at U.S.... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #egyptian student


Facebook comments about Donald Trump could mean deportation for Egyptian student

An Egyptian student at a Southern California flight school is being held by immigration authorities and facing possible deportation after allegedly posting on Facebook that if he killed Republican presidential candidate Donald Trump he would be doing the world a favor. Emad Elsayed, 23, was taken... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook comments #egyptian student


Second Book Added to DC Super Hero Girls Graphic Novel Series

Demand for DC’s Super Hero Girls line has been so high the publisher is adding a second book to the program months before the first book in the series even publishes. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-03 00:00:00 UTC ]
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One in five Brits blocks ads

An increasing aversion to online ads amongst British adults is posing a threat to online publishers, new figures show. The latest figures from IAB in conjunction with YouGov reveal that more than one in five British adults, or 22 percent, are now using ad-blockers, representing a four percent... Continue reading at Betanews

[ Betanews | 2016-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online ads #online publishers #figures show #latest figures


Ad Break: Samsung Galaxy, IBM, Heineken, Batchelors Cup a Soup, The Body Shop, YMCA, Ariel, Project Literacy - video

There are a lot of famous faces in this week’s compilation of new adverts including an appearance for IBM by Carrie Fisher; William H Macy in a Samsung commercial; Benicio Del Toro for Heineken; Joey Essex for Batchelors Cup a Soup; and Prince Charles and the Queen for The Body Shop! And once... Continue reading at The Guardian

[ The Guardian | 2016-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #carrie fisher #joey essex #prince charles #idle hands


Facebook is letting publishers use Instant Articles to collect e-mail newsletter signups

Facebook has been running publishers’ content through Instant Articles for about a year, and now it’s letting some of them test newsletter sign-up messages. The New York Times and Washington Post are among those who are participating. The test seems addressed at the concern publishers have about... Continue reading at Digiday

[ Digiday | 2016-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook


Study: More than half of all ad blocker users would disable them to read content

The IAB and YouGov has found that 22 percent of U.K. adults have installed ad blockers, up from 18 percent in October. Although a silver lining for publishers is that 54 percent of users would turn off blockers in order to read content. Martin Ashplant, digital director at the Metro, points out... Continue reading at Digiday

[ Digiday | 2016-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post study #read content #silver lining #martin ashplant #digital director #john barnes


How The Washington Post, Slate and other publishers are using Facebook Instant Articles

It's been almost a year since Facebook launched Instant Articles, giving publishers the promise of fast-loading pages if they gave up control over their content and distribution. With a rollout to all publishers just weeks away, participants including The Washington Post, Slate, LittleThings,... Continue reading at Digiday

[ Digiday | 2016-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fast-loading pages #positive results


Snapchat’s new audience-based ad strategy could wrest control from Discover publishers

As Snapchat’s ad platform evolves, the top publishers that helped pioneer advertising there could lose some autonomy to strike their own deals. The messaging and media app wants to stop looking at Discover, where publishers like BuzzFeed, Vox, Cosmo, IGN, MTV and others post daily editions, as... Continue reading at Digiday

[ Digiday | 2016-02-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #discover publishers #post snapchat #top publishers #discover channels #media app #sources familiar


Facebook co-founder sells The New Republic to rich liberal publisher

After four years of running one of magazine publishing's great trophy properties, Facebook multimillionaire Chris Hughes has found a new owner for The New Republic. Win McCormack, an Oregonian... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2016-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine publishing #win mccormack


Native Ads at a Mecca for Millennials: Wattpad’s ‘Brand Stories’

Native advertising is paying off for writers of the coveted, mobile demographic at Wattpad. Ashleigh Gardner speaks at London Book Fair's (#LBF16) Quantum Conference (#Quantum16) in April. The post Native Ads at a Mecca for Millennials: Wattpad’s ‘Brand Stories’ appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native ads #native advertising


Authenticity and immediacy: Why USA Today’s FTW uses Facebook live video

Facebook has quickly become a major player when it comes to video. Ditto for its live video streaming product, which publishers have started to use to inject some immediacy into their coverage. For FTW, Facebook's live video platform has given it a taste of live broadcast during the NBA All-Star... Continue reading at Digiday

[ Digiday | 2016-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #usa today #major player


New York magazine gets serious about video, especially on Facebook

Feeling the Facebook rush, New York Media is investing more toward video production in 2016, starting with hiring Business Insider and TV vet Matt Johnston as its first executive producer of video. The publisher will focus on creating news-driven video -- instead of recurring series -- for... Continue reading at Digiday

[ Digiday | 2016-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video production #facebook appeared #york magazine #york media #executive producer #social platforms #top priority


Inside Axel Springer’s answer to Facebook’s Instant Articles

Upday has launched as part of the partnership between Samsung and Axel Springer. The news aggregator platform will be pre-installed on Samsung devices, who chose to host Upday because it mixes human and algorithm curation. CEO and former Axel Springer executive vice president Peter Würtenberger... Continue reading at Digiday

[ Digiday | 2016-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #axel springer #share revenue #rss feed


HuffPost Divorce: Publishers go niche with Facebook pages

Publishers have tended to think of their Facebook audiences as a single group with a single set of interests. But as more sites launch more verticals aimed at different readers, many are taking that approach to Facebook. BuzzFeed has 90 Facebook pages, while Huffington Post has 79 and Mashable... Continue reading at Digiday

[ Digiday | 2016-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook pages #facebook audiences #main pages #huffington post


Mobile operator Three to introduce ad blocking

Move to ‘give customers more control, choice and greater transparency’ will prompt concern among digital publishers and advertisersMobile company Three is to introduce ad blocking across its UK and Italian networks, making it the first major European operator to do so.Three has struck a deal... Continue reading at The Guardian

[ The Guardian | 2016-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #give customers #greater transparency #digital publishers


Facebook's Instant Articles will draw from more news outlets

Facebook first announced its so-called Instant Articles last May, serving up news articles quickly for mobile consumption. However, the list of publishers was super limited, but that's about to change. Starting in April, the social network will open... Continue reading at Engadget

[ Engadget | 2016-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news outlets #mobile consumption


Tasting Table is looking beyond Facebook to make money off video

Like other publishers, Tasting Table is growing on Facebook, where it did 13.6 million views in January. But while Facebook might offer reach, it doesn’t yet present a revenue opportunity, which is why the company is also focusing on distributing content on its own website and new Apple TV app.... Continue reading at Digiday

[ Digiday | 2016-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video appeared #make money #distributing content


Facebook apologises for blocking Viz magazine's page

Satirical comic insists ‘we’re not going to tone anything down’ after social network removes its page ‘in error’Facebook has apologised for blocking Viz magazine’s brand page in “error”.The frequently foul-mouthed comic, a parody of titles such as The Beano and Dandy, took to Twitter on Monday... Continue reading at The Guardian

[ The Guardian | 2016-02-17 00:00:00 UTC ]
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