#john barnes

Publishing news tagged with #john barnes

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Study: More than half of all ad blocker users would disable them to read content

The IAB and YouGov has found that 22 percent of U.K. adults have installed ad blockers, up from 18 percent in October. Although a silver lining for publishers is that 54 percent of users would turn off blockers in order to read content. Martin Ashplant, digital director at the Metro, points out... Continue reading at 'Digiday'

[ Digiday | 2016-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john barnes #digital director #martin ashplant #silver lining #read content #post study


Incisive Media becomes second UK publisher to ban ad blocker users

Incisive Media, which has a mix of ad-funded and subscription-based titles, is following in the footsteps of Axel Springer's Bild, London's City AM and the Washington Post in taking a tougher stance on ad blocking. The publisher will ban visitors with ad blockers enabled on some of its sites in... Continue reading at 'Digiday'

[ Digiday | 2015-12-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #time publishers #john barnes #user experience #ad blocking