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Financial services giant Intuit is launching a small business-focused media network, letting advertisers target customers across the web and tapping into a new revenue line, executives exclusively told Adweek. The venture, called SMB MediaLabs, will let advertisers target the customers of... Continue reading at 'AdWeek'
[ AdWeek | 2023-07-24 10:13:48 UTC ]
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#digital media
#online publishers
#including audio
#advertisers target
#small businesses
UK home secretary says they ‘have responsibility not to do terrorists’ work for them’Internet companies who allow the distribution of banned content “should be prepared to face the full force of the law”, Sajid Javid has said, as he called on people to stop watching and sharing the livestream... Continue reading at 'The Guardian'
[ The Guardian | 2019-03-16 00:00:00 UTC ]
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#online publishers
#draw attention
#daily express
#opinion piece
#sajid javid
#full force
Fresh off the heels of its $2.8 billion acquisition of Time Inc., Meredith made its NewFronts debut on Thursday morning, pitching its upcoming video to an assembly of digital ad buyers. But Meredith's arrival comes as the number of presenters at the annual New York event has dropped to 16 from... Continue reading at 'Advertising Age'
[ Advertising Age | 2018-05-05 00:00:00 UTC ]
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#video channel
#online publishers
#thursday morning
In this week’s Rundown: A challenging year lies ahead for online publishers, and just how big can Amazon's ad business really get? The post The Rundown: Tough times for publishers appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2018-02-01 00:00:00 UTC ]
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#ad business
#tough times
#publishers appeared
#online publishers
Denver advertising technology company Altitude Digital has merged with Genesis Media, a New York City-based maker of analytics software for online publishers. The combined company will be based in New York City under the Genesis Media name, but it will keep the former Altitude Digital office in... Continue reading at 'Silicon Valley Business Journal'
[ Silicon Valley Business Journal | 2017-08-11 00:00:00 UTC ]
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#top executive
#combined company
#online publishers
An increasing aversion to online ads amongst British adults is posing a threat to online publishers, new figures show. The latest figures from IAB in conjunction with YouGov reveal that more than one in five British adults, or 22 percent, are now using ad-blockers, representing a four percent... Continue reading at 'Betanews'
[ Betanews | 2016-03-03 00:00:00 UTC ]
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#latest figures
#figures show
#online publishers
#online ads
Tech publisher Wired, which found that more than 20 percent of its daily readers use ad-blocking software, thinks it's found a way to recoup some of that lost advertising revenue: start charging users for blocking ads. This morning, Wired began telling readers who use ad blockers it will... Continue reading at 'AdWeek'
[ AdWeek | 2016-02-09 00:00:00 UTC ]
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#online publishers
#major source
#ad blocking
Video advertising is a bright spot for many online publishers, which is why they’re increasingly experimenting with ways to get as much video as possible in front of their audiences. One recent tactic: using “sticky&rdq ... Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2015-12-15 00:00:00 UTC ]
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#increasingly experimenting
#online publishers
#bright spot
#video advertising
On Wednesday, Google announced its Accelerated Mobile Pages project, for which it has partnered with dozens of prominent publishers.In May, Facebook lifted the curtain on Instant Articles, a native publishing platform that hosts articles directly on the social network. For Facebook, which... Continue reading at 'Fast Company'
[ Fast Company | 2015-10-07 00:00:00 UTC ]
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#attractive option
#fast-loading pages
#online publishers
#referral traffic
#largest source
#prominent publishers
#google announced
Apple’s new iPhone tweak empowers users and marks an advertising watershedLast Wednesday Apple rolled out the latest version of its iOS operating system, and it came with a very nasty sting in the tail for newspapers, magazines and online publishers everywhere. A relatively small tweak means... Continue reading at 'The Guardian'
[ The Guardian | 2015-09-20 00:00:00 UTC ]
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#mobile adblocking
#ad-free experience
#block ads
#ipad owners
#online publishers
Traditional and online publishers are struggling to cash in on their surging mobile traffic, raising questions about their future growth as consumers increasingly turn to smartphones and tablets for media. Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2015-08-24 00:00:00 UTC ]
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#future growth
#online publishers
Dr. Phil McGraw and his son Jay McGraw, along with their production company Stage 29, are partnering with DailyMail.com to create DailyMailTV, a new syndicated television series. The show, announced today aboard the DailyMail.com yacht in Cannes, is eyeing a fall 2016 launch. While details of... Continue reading at 'AdWeek'
[ AdWeek | 2015-06-25 00:00:00 UTC ]
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#months ago
#original video
#newfront presentation
#small feat
#online publishers
#video content
Just as it has for airlines, yield management -- controlling inventory availability in a way that affects prices and maximizes revenue -- will significantly improve revenue for online publishers. A unified yield management platform will give publishers a unified marketplace in which all buyers... Continue reading at 'Digiday'
[ Digiday | 2015-06-10 00:00:00 UTC ]
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#sponsor content
#higher revenue
#give publishers
#online publishers
It’s what qualifies as an age-old debate in the digital media business: Web or native apps? The question isn’t really either/or — for most news outlets, the answer is “both” — but since the ... Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2015-02-27 00:00:00 UTC ]
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#news outlets
#online publishers
#native apps
Complex Media, a network of lifestyle and culture websites for young men, has acquired Collider.com, a news and information site that covers movies, television and video games.Founded by Steve "Frosty" Weintraub, Collider reports on the entertainment industry with an emphasis on fanboy culture,... Continue reading at 'Advertising Age'
[ Advertising Age | 2015-01-23 00:00:00 UTC ]
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#sees potential
#online publishers
#terms weren
#sales force
#entertainment industry
Given that links appear to be more clickable when shared on Facebook, online publishers have scrambled to become savvy gamers of Facebook’s News Feed, seeking to divine the secret rules that push some stories higher than others. But all this genuflection at the altar of Facebook’s algorithms may... Continue reading at 'Wired'
[ Wired | 2014-10-30 00:00:00 UTC ]
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#consumed online
#fundamental shift
#online publishers
#read online
AddThis on Thursday rolled out three recent hires to its publisher team, drawing from e-commerce software startup Spree Commerce, as well as tech news sites Mashable and Tech Cocktail. The Vienna-based company, which provides social widgets, web content analytics and other tools for online... Continue reading at 'Silicon Valley Business Journal'
[ Silicon Valley Business Journal | 2014-08-29 00:00:00 UTC ]
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#customer group
#online publishers
#thursday rolled
Yahoo and other online publishers are embracing the term "magazine." Here's why that's not as backwards as its sounds. The post Why digital publishers want to be in the magazine business appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2014-07-21 00:00:00 UTC ]
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#online publishers
#digital publishers
#magazine business
The social do-gooder just released its "attention minutes" source code. You paying attention?Clicks and pageviews are still the standard metric most online publishers use in valiant attempts to convince advertisers to write them checks so that they can keep the lights on. When pageviews are... Continue reading at 'Fast Company'
[ Fast Company | 2014-06-24 00:00:00 UTC ]
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#selling ads
#convince advertisers
#online publishers
#paying attention
#source code
Two major players in online video advertising, Ebuzzing and Teads, are merging to create a new company with plans to list on the NASDAQ in 2015.Both companies are French, and have separately been developing "outstream" video advertising allowing the distribution of video advertising outside of... Continue reading at 'Advertising Age'
[ Advertising Age | 2014-03-26 00:00:00 UTC ]
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#social feeds
#online publishers
#major players
#video advertising