Without big news to push, some publishers sit out NewFronts

Fresh off the heels of its $2.8 billion acquisition of Time Inc., Meredith made its NewFronts debut on Thursday morning, pitching its upcoming video to an assembly of digital ad buyers. But Meredith's arrival comes as the number of presenters at the annual New York event has dropped to 16 from 32 last year and the schedule has contracted to one week from two.The Interactive Advertising Bureau, which organizes the event series, is also planning a new, week-long Los Angeles edition. But it is slated for October, well after the TV upfronts that inspired the NewFronts in the first place.For some online publishers, the NewFronts serve as an excellent place to add sizzle to a company's new offering. Bloomberg Media sat out this year, for example, but used the 2017 NewFronts to promote TicToc, its new video channel on Twitter. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-05-05 00:00:00 UTC ]
News tagged with: #thursday morning #online publishers #video channel

Other Publishing stories related to: 'Without big news to push, some publishers sit out NewFronts'


Without big news to push, some publishers sit out NewFronts

Fresh off the heels of its $2.8 billion acquisition of Time Inc., Meredith made its NewFronts debut on Thursday morning, pitching its upcoming video to an assembly of digital ad buyers. But Meredith's arrival comes as the number of presenters at the annual New York event has dropped to 16 from... Continue reading at Advertising Age

[ Advertising Age | 2018-05-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thursday morning #online publishers #video channel


Big Publishing Pushes Out Trump’s Last Fan

Top editors at Hachette have told employees that they’ve learned the lessons of the Capitol siege of Jan. 6: no hate speech, no incitement to violence, no false narratives. Continue reading at The New York Times

[ The New York Times | 2021-02-07 22:15:06 UTC ]
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Publishers eye push notifications in aftermath of Facebook news feed changes

Push notifications have gotten more sophisticated as publishers try to build deeper direct connections with readers. The post Publishers eye push notifications in aftermath of Facebook news feed changes appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-31 00:00:00 UTC ]
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‘We’re losing hope’: Facebook tells publishers big change is coming to News Feed

Publishers that have been briefed by Facebook believe this latest move would be a dramatic step in the direction of reducing publishers’ presence in the news feed. The post ‘We’re losing hope’: Facebook tells publishers big change is coming to News Feed appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-12 00:00:00 UTC ]
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Australia to Play Big Role in News Corp.'s Publishing SpinOff

In splitting News Corp. into two companies, Rupert Murdoch is creating something he hasn't had in years: an Australian media company. By some measures, the publishing company to emerge from the division of News Corp. sometime next year will have ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-10-17 00:00:00 UTC ]
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News.me, the iPad News Aggregator Blessed By Big Publishers, Gets Ready To Launch [MediaMemo]

The 99-cents a week-service looks like the kind of thing that could drive the New York Times and the Associated Press batty. Instead, they've signed on for a piece of the action. Continue reading at AllThingsD

[ AllThingsD | 2011-04-20 00:00:00 UTC ]
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Big Publishers Post Big Third- Quarter Gains

The easing of lockdowns and strong increases in digital sales led to double-digit sales gains for four trade publishers that reported financial results for the quarter ended September 30 over the same period in 2019. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-13 05:00:00 UTC ]
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James Murdoch resigns from news publisher News Corp's board

James Murdoch, son of News Corp founder Rupert Murdoch, is resigning from the family-controlled newspaper publisher’s board Continue reading at ABC News

[ ABC News | 2020-07-31 22:55:44 UTC ]
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News Corp Answers Big Tech by Exploring its Own News Distribution Site

In a response to most news publishers’ checklist of needs from a digital conduit to their content, News Corp is Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-09-12 18:30:12 UTC ]
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The long-suffering news business keeps getting big promises from Big Tech

With Google under pressure to clamp down on YouTube conspiracies and low-quality clickbait, the search giant is launching a major new effort aimed at strengthening its relationship with news publishers–and perhaps keeping them from going under. At an event in New York today, the company... Continue reading at Fast Company

[ Fast Company | 2018-03-20 00:00:00 UTC ]
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Digiday Research poll: Apple News dominates publisher focus after Facebook’s news feed changes

Digiday's online poll of publisher executives found that they believe Apple News should be their priority following Facebook's algorithm change. The post Digiday Research poll: Apple News dominates publisher focus after Facebook’s news feed changes appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-28 00:00:00 UTC ]
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As promised, Facebook traffic to news publishers declines again, post news-feed change

Traffic to news publishers has dipped again since Facebook said it would prioritize users' posts in the news feed, according to multiple data sources. The post As promised, Facebook traffic to news publishers declines again, post news-feed change appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-19 00:00:00 UTC ]
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Canadian Publishing 2016: Big Books for a Big Country

Canadian publishing is dominated by some familiar names: Penguin Random House, Simon & Schuster, and HarperCollins. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-23 00:00:00 UTC ]
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Facebook's News Feed Update Isn't Good News For Publishers—But It May Be For You

Would you rather get your news directly from publishers or from your Facebook friends?If you've been feeling like Facebook is clogging up your News Feed with too many dispiriting news stories and not enough cute baby pictures, this one's for you: The social network is tweaking its algorithm yet... Continue reading at Fast Company

[ Fast Company | 2016-06-30 00:00:00 UTC ]
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Facebook’s Latest News Feed Change Sounds Like Bad News for Publishers

The modified algorithm will place higher value on posts by friends, family, and colleagues — at the expense of media brands. The post Facebook’s Latest News Feed Change Sounds Like Bad News for Publishers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-30 00:00:00 UTC ]
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Are small independent publishers doing the work for big publishers?

While the giant firms sink huge sums into fleeting fads, the commitment and passion of the smaller imprints leave a larger impression in the long termIndependent publishers pick the books they loved and wished they published in 2015Here’s an observation: it sometimes feels as though smaller... Continue reading at The Guardian

[ The Guardian | 2015-12-22 00:00:00 UTC ]
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Publish Faster, Publish Less: Futurebook’s “Big Ideas”

Nine publishing pros at The Bookseller's Futurebook conference offered their big ideas for the industry, which included publishing faster and publishing less. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-11-26 00:00:00 UTC ]
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Metamarkets Raises $6 Million To Help Big Web Publishers Corral Big Data

A ad tech startup that promises to help Web publishers make sense of all the data their ad sales generate. Continue reading at AllThingsD

[ AllThingsD | 2011-05-31 00:00:00 UTC ]
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Apple is reportedly looking to team up with news publishers to train its AI

Apple has been noticeably missing in the list of companies with their own generative AI product, but based on a new report by The New York Times, it's looking to change that real soon. In recent weeks, Apple has reportedly started negotiating with major publishers and news organizations to ask... Continue reading at Engadget

[ Engadget | 2023-12-23 07:43:48 UTC ]
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Sales Remain Sluggish for Big Book Publishers

Three of the Big Five publishers struggled in the first nine months of 2023, according to recent financial results, as the industry coped with sagging sales and rising costs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
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