Ad Break: Samsung Galaxy, IBM, Heineken, Batchelors Cup a Soup, The Body Shop, YMCA, Ariel, Project Literacy - video

There are a lot of famous faces in this week’s compilation of new adverts including an appearance for IBM by Carrie Fisher; William H Macy in a Samsung commercial; Benicio Del Toro for Heineken; Joey Essex for Batchelors Cup a Soup; and Prince Charles and the Queen for The Body Shop! And once those five adverts are out of the way, there’s a trio of emotionally charged films to work through: idle hands being guided away from malfeasance for the YMCA; Ariel taking a fresh look at a woman’s burden in an advert made for the Indian market; and a literacy initiative for a project backed by publishing giant Pearson Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2016-03-03 00:00:00 UTC ]
News tagged with: #carrie fisher #joey essex #prince charles #idle hands

Other Publishing stories related to: 'Ad Break: Samsung Galaxy, IBM, Heineken, Batchelors Cup a Soup, The Body Shop, YMCA, Ariel, Project Literacy - video'


Ad Break: Samsung Galaxy, IBM, Heineken, Batchelors Cup a Soup, The Body Shop, YMCA, Ariel, Project Literacy - video

There are a lot of famous faces in this week’s compilation of new adverts including an appearance for IBM by Carrie Fisher; William H Macy in a Samsung commercial; Benicio Del Toro for Heineken; Joey Essex for Batchelors Cup a Soup; and Prince Charles and the Queen for The Body Shop! And once... Continue reading at The Guardian

[ The Guardian | 2016-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #carrie fisher #joey essex #prince charles #idle hands


Curated Video Service Flipboard TV Debuts on Samsung Galaxy S20 Phones

Flipboard TV, a curated video service inside the Flipboard application featuring content from publisher partners and local TV stations, debuted Friday with 16 channels, exclusively on Samsung Galaxy S20 phones. Flipboard Flipboard TV will provide video from major publishers including American... Continue reading at AdWeek

[ AdWeek | 2020-03-06 17:05:10 UTC ]
More news stories like this | News stories tagged with: #publisher partners #bloomberg media #digital trends #dow jones #publishers including


Facebook Extended Its Ad Breaks Video Monetization Options to More Languages and Countries

Facebook announced Monday that its Ad Breaks <span aria-describedby="tt" class="glossaryLink " data-cmtooltip=" Monetization Monetization is utilizing existing website traffic or app users to produce revenue, often via ads or affiliate links. Influencers monetize their social media profiles... Continue reading at AdWeek

[ AdWeek | 2018-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad breaks #app users #produce revenue #monetization options


Facebook Is Expanding Ad Breaks for Live and Uploaded Video

Publishers and creators might soon be able to make more money off their Facebook video content. Facebook is introducing or expanding three types of video ads for both the social network and publishers' websites: in-stream video ads for publisher websites, expanding ad breaks for Facebook Live... Continue reading at AdWeek

[ AdWeek | 2017-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher websites #video ads #ad breaks


Facebook Video Ad Metric Lawsuit Prompts Publishers to Revisit the ‘Pivot to Video’

New information in an updated court filing against Facebook has prompted publishers to reconsider the extent of the miscalculation they made when reallocating resources to video teams in an effort to capitalize on the potential of social video. The unredacted court filings, part of an ongoing... Continue reading at AdWeek

[ AdWeek | 2018-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social video


Ad Age Wake-Up Call: Changes Ahead for Social Media Video Ads, and Other News to Know Today

Good morning. Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing and digital-related news. What people are talking about today: Social media video advertising. It's been in the news a lot in the last 24 hours, with a few different developments of note to anyone keeping... Continue reading at Advertising Age

[ Advertising Age | 2017-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily roundup #keeping track #video ads #limited test #journal notes


In Another Swipe at Google, Facebook's Mobile Ad Network Gets Into Desktop, Offers More Video Ads

Video has become the content and advertising format of the year, with publishers, advertisers and social platforms all publicly pronouncing its importance.Facebook, of course, has become one of video's most vocal cheerleaders. It's rolled out a number of video products, for both advertisers and... Continue reading at Advertising Age

[ Advertising Age | 2016-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social platforms #audience network


This Ad-Tech Company Thinks Interactive Video Ads Can Bypass Blockers

With the rise of ad blocking and fraud concerns, publishers continue to get ads in front of consumers. One startup called Free All Media thinks it may have found a business model that works around those blockers by plugging content directly into publishers' sites. The Hopatcong, N.J.-based... Continue reading at AdWeek

[ AdWeek | 2015-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #watch videos #longer videos #tech startup #raised $2 #marketing efforts #biggest problem #digital downloads #music-streaming services


‘Sticky Videos’ Help Online Publishers Boost Video Ad Viewability

Video advertising is a bright spot for many online publishers, which is why they’re increasingly experimenting with ways to get as much video as possible in front of their audiences.   One recent tactic: using “sticky&rdq ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video advertising #bright spot #online publishers #increasingly experimenting


Pre-Roll Video Ads a Leading Catalyst to Ad-Blocking Growth

A new Wells Fargo Securities report put ad blocking right alongside viewability as a top challenge facing the digital publishing ecosystem.The report asked whether ad blocking is an existential threat or "just a 'Europe thing'" and netted out somewhere in the middle: "We believe the rapid rise... Continue reading at Advertising Age

[ Advertising Age | 2015-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #existential threat #rapid rise #growing challenge #good amount #banner ads #pre-roll ads


Galaxy Z Fold 5 review: Five years in, Samsung is treading water

In 2019, Samsung released the original Galaxy Fold, the first phone with a flexible display (not counting pretenders like the Royole Flexpai). And even though it had more than its fair share of flaws, you could see its potential. Over the next couple of years, Samsung refined its flagship... Continue reading at Engadget

[ Engadget | 2023-08-09 14:00:02 UTC ]
More news stories like this | News stories tagged with: #small loss #vivid colors #ebooks


Digital content platforms and streamers pitch new ad formats in short and long-form video on NewFronts day two

On IAB NewFronts day two, digital content platforms and streamers pitched new ad formats (with a focus on artificial intelligence and shoppable content) in short-form social video and longer-form TV shows and movies. Continue reading at Digiday

[ Digiday | 2023-05-03 10:01:00 UTC ]
More news stories like this | News stories tagged with: #ad formats #artificial intelligence #digital content


How to use Samsung’s Galaxy Tab as a second display for your PC

Tablets are useful for more than playing games and watching movies, and one of the simplest, most effective tools a Samsung Galaxy Tab tablet offers is its ability to quickly connect itself as a second screen for your PC—via, well, Second Screen. Why should you care? Because a lightweight... Continue reading at PC World

[ PC World | 2022-08-22 10:45:00 UTC ]
More news stories like this | News stories tagged with: #airplane mode #small number #wi-fi network #play games #book cover


Samsung's Galaxy Tab S8 devices are up to $75 off at Amazon

Samsung's newest tablets have only been available for a few weeks, but they're already receiving discounts on Amazon. You can snag both the Galaxy Tab S8 and S8+ for less right now thanks to clippable coupons that knock $50 and $75 off the tablets, respectively. Just make sure to clip the coupon... Continue reading at Engadget

[ Engadget | 2022-03-09 14:54:03 UTC ]
More news stories like this | News stories tagged with: #battery life #tab s8+ #follow @engadgetdeals #book cover


Samsung’s new Galaxy Book laptops get better webcams and brighter screens

Samsung may be best known for its Galaxy phones, TVs and household appliances, but I think its laptops deserve more recognition. At MWC 2022 today, the company unveiled the next generation of its Galaxy Book series of PCs. Last year’s models brought vibrant AMOLED panels while maintaining... Continue reading at Engadget

[ Engadget | 2022-02-27 18:00:01 UTC ]
More news stories like this | News stories tagged with: #main gripe #battery life #april 1st #book series


Samsung’s Galaxy Tab S8 line is going big with a new 14.6-inch Ultra model

Along with announcing the Galaxy S22 lineup, Samsung has refreshed its range of tablets — which some folks already had an inkling about after earlierleaks. For the first time, Samsung is introducing an Ultra tablet, which aligns with the Ultra branding the company slaps on its highest-end... Continue reading at Engadget

[ Engadget | 2022-02-09 15:00:19 UTC ]
More news stories like this | News stories tagged with: #larger battery #dex mode #extra cost #book cover


Samsung’s Galaxy Tab S8 Ultra takes aim at the PC’s weak points

People turn to large Android tablets for streaming and even work, and Samsung’s new Galaxy Tab S8 family of tablets—with screens now up to 14.1 inches—offer massive, detailed displays for both consuming and creating content. While the large panels can feel a little awkward in tablet mode,... Continue reading at PC World

[ PC World | 2022-02-09 15:00:00 UTC ]
More news stories like this | News stories tagged with: #single app #portrait mode #power button #book cover


CUP lands second body image book from Markey

Cambridge University Press (CUP) has landed a second body image book by Dr Charlotte Markey, this time focusing on boys.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-15 19:46:09 UTC ]
More news stories like this | News stories tagged with: #cambridge university press


Context and environment are driving success for video pre-roll ads

Hilary Pollack, research manager, Twitter Good storytellers know that context matters. But did you know that applies to your ads as well? We partnered with MAGNA and IPG Media Lab to measure the impact of context, specifically content adjacency and user experience, on ad perception and... Continue reading at Digiday

[ Digiday | 2021-02-17 02:00:00 UTC ]
More news stories like this | News stories tagged with: #context matters #user experience #premium publisher


CUP tackles body image with new children’s non-fiction titles

Cambridge University Press has acquired two children’s non-fiction titles by Dr Charlotte Markey as part of a new trade publishing programme aimed at a broader audience.   Continue reading at The Bookseller

[ The Bookseller | 2020-06-01 00:35:46 UTC ]
More news stories like this | News stories tagged with: #non-fiction titles #trade publishing #cambridge university press