Facebook continues to do what few digital publishers can pull off: Over each of the last five quarters, the social network has been able to boost revenue even as it sells fewer ads.The ability to raise prices has rocketed Facebook's overall revenue to $3.85 billion in the most recent quarter. In the final three months of 2014, Facebook served 65% fewer ads than a year earlier, but the average cost of those ads to advertisers was 335% higher.While Google, Yahoo and many digital media companies are trying to squeeze ads in to more places to make money, Facebook has gone the other way. Despite a seemingly endless amount of inventory, it is trying to create a sense of scarcity around the ads it serves. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-01-29 00:00:00 UTC ]
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Awesome Media & Entertainment and Two Rivers Media, have teamed up to adapt Susan Hill’s The Small Hand: A Ghost Story (Profile), about an antique book dealer, for Channel 5 in the first adaptation of a book by the author for seven years. Continue reading at The Bookseller
[ The Bookseller | 2019-08-21 14:39:05 UTC ]
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Quarto has described the first half of 2019 as "encouraging" after global results showed group revenue edged up to $56.4m and losses declined 75% compared to the same period in 2018. Continue reading at The Bookseller
[ The Bookseller | 2019-08-16 11:00:57 UTC ]
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The Quarto Group has appointed Viviane Basset and Dannie Price to its UK campaigns and marketing team. Continue reading at The Bookseller
[ The Bookseller | 2019-08-15 16:04:41 UTC ]
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WPP reports its second-quarter earnings on Friday,with some better-than-expected surprises. The company sees its revenue return to growth, up 1.6 percent in the first half of the year and 2.3 percent in the second quarter. In North America, revenue rises 0.4 percent in the second quarter but... Continue reading at Advertising Age
[ Advertising Age | 2019-08-09 19:31:00 UTC ]
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Rupert Murdoch’s Australian mastheads and Foxtel suffer drop in revenue although global profits increase after huge loss in 2018Revenue at the Australian mastheads run by Rupert Murdoch’s News Corp fell by 6% last year, and the company’s pay TV operation, Foxtel, has also been hit by falling... Continue reading at The Guardian
[ The Guardian | 2019-08-09 01:33:05 UTC ]
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PRH business Penguin Ventures has, in collaboration with Sony Pictures Consumer Products, announced the lead UK licensing partners for upcoming film "Peter Rabbit 2". Continue reading at The Bookseller
[ The Bookseller | 2019-08-08 21:31:55 UTC ]
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Worldwide revenues at Simon & Schuster hit $218m in the second quarter, up $11m compared to the same period last year, a new earnings statement by parent firm CBS shows. Continue reading at The Bookseller
[ The Bookseller | 2019-08-08 16:46:19 UTC ]
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The Interactive Advertising Bureau is putting together the lineup for its second annual Digital Content NewFronts West, the L.A. version of its one-week event held in New York in the spring. So far, the list includes tech giant Facebook, which will make its case for ad dollars for the first time... Continue reading at AdWeek
[ AdWeek | 2019-08-08 15:34:45 UTC ]
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“We don’t do anything without an audience opportunity and a revenue opportunity,” Robertson Barrett, President of Digital Media at Hearst Newspapers, Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-08-08 15:06:02 UTC ]
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Comscore, its stock already approaching all-time lows, missed expectations of flat revenue with a 4.4 percent decline last quarter. The media measurement company’s interim CEO said on a Tuesday earnings call after market close that it’s “exploring all strategic options.” The stock already has... Continue reading at Advertising Age
[ Advertising Age | 2019-08-07 00:08:01 UTC ]
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The 2018 back-to-school picture book ‘We Don’t Eat Our Classmates’ is the #8 book in the country, thanks to some timely promotion. Plus Laura Lippman’s latest Baltimore crime novel, ‘Lady in the Lake,’ stirs up local interest, and ‘Ask Again, Yes’ is the summer reading pick of ‘The Tonight Show.’ Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-08-02 04:00:00 UTC ]
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Houghton Mifflin Harcourt lands a new Lois Lowry book, Julia Alvarez reemerges at Algonquin, and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-08-02 04:00:00 UTC ]
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Roughly a week after it announced it was cancelling its planned purchase of LSC Communications due to objections from the Department of Justice, Quad reported that second quarter sales fell 1.2% compared to a year ago. It had a net loss of $14.7 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-07-31 04:00:00 UTC ]
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As Pearson continues to overhaul its education operations, the company said its stake in Penguin Random House contributed £25 million to its adjusted operating profit, up from £22 million in the first half of 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-07-29 04:00:00 UTC ]
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Amazon has struck a deal with The Trade Desk and Dataxu, two sources of online advertising, to deliver commercials to Fire TV. On Friday, Amazon announced the new arrangement developed for media companies that stream video on Fire TV. The video publishers can now set up what are known as... Continue reading at Advertising Age
[ Advertising Age | 2019-07-27 00:05:42 UTC ]
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As ad-tech outfits face a tighter and tighter squeeze from industry consolidation and impending regulations surrounding data privacy, investors are starting to take notice and funnel their dollars elsewhere. This was the sentiment heard across the stage at Adweek's NexTech Conference this week,... Continue reading at AdWeek
[ AdWeek | 2019-07-26 18:48:49 UTC ]
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Remember a few years ago when adults discovered coloring books and a wave of new pieces hailed them as a tool for mindfulness and dealing with anxiety? In a move both educational and depressingly efficient, this coloring book on climate change and renewable energy covers the topic that is... Continue reading at Literrary Hub
[ Literrary Hub | 2019-07-26 15:06:44 UTC ]
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Two Sunwing employees accused of importing cocaine through Toronto's Pearson airport are among 11 people facing dozens of drug-trafficking charges after an undercover operation led by Kitchener RCMP and involving law enforcement in southern... Continue reading at CBC
[ CBC | 2019-07-26 14:59:35 UTC ]
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The tech giant had second quarter revenue of $63 billion, while net income rose to $2.6 billion from $2.5 billion in last year's second quarter. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-07-26 04:00:00 UTC ]
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In a push to lure high-end brands to the cinema advertising circuit, National CineMedia announced today the launch of LuxeNet, a portfolio of 130 of its premium movie theaters in high-income areas of key U.S. cities. According to Nielsen data, NCM is the country’s most prominent cinema... Continue reading at Advertising Age
[ Advertising Age | 2019-07-24 14:06:00 UTC ]
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