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Amazon has struck a deal with The Trade Desk and Dataxu, two sources of online advertising, to deliver commercials to Fire TV. On Friday, Amazon announced the new arrangement developed for media companies that stream video on Fire TV. The video publishers can now set up what are known as... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-07-27 00:05:42 UTC ]
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#$3 billion
#e-commerce site
#growing rapidly
#ad business
#share data
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#media partners
#living rooms
Nielsen has signed an agreement with Chinese retail tracking service Openbook to share data on the international book market. The collaboration will increase the flow of information between the Chinese book market and those in the US and UK, with Openbook publishing weekly overall and... Continue reading at 'The Bookseller'
[ The Bookseller | 2015-04-14 00:00:00 UTC ]
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#english translation
#share data
Apple's attempts at limiting publisher requests for consumer data and the conversion of first-time downloads into regular users have been two of the larger stumbling blocks for magazine publishers building a business around apps. A new report from digital publishing vendor Yudu Media suggests... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2011-05-17 00:00:00 UTC ]
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#regular users
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