Digital Minds: choice not to pay becoming 'more viable'

Getting to the consumer, getting the right content to that consumer, and then making this... Continue reading at 'The Bookseller'

[ The Bookseller | 2012-04-16 00:00:00 UTC ]
News tagged with: #digital minds

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Axel Springer buys eMarketer to reduce digital ad dependency

The German publisher continues to focus on building its digital subscription business with $250m purchase of research companyAxel Springer has snapped up market research firm eMarketer in a $250m (£173m) deal as the German publisher continues to focus on building its digital subscription... Continue reading at The Guardian

[ The Guardian | 2016-06-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media group #business insider


Owen Jones to discuss publishing pay and conditions at Unite event

Author, Guardian columnist and political activist Owen Jones is speaking at "United, We Publish", an evening debate hosted by Unite and BookMachine focused on pay and conditions in the UK publishing industry. Continue reading at The Bookseller

[ The Bookseller | 2016-06-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #owen jones


Axel Springer Buys eMarketer, Extending U.S. and Digital Push

Axel Springer has agreed to buy market researcher eMarketer at an enterprise value of about $250 million as the German publisher continues its push into digital businesses and English-speaking markets.The German media group is paying $242 million for 93% of the shares in eMarketer, taking the... Continue reading at Advertising Age

[ Advertising Age | 2016-06-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #drive growth #online news #statement friday #english-speaking markets #digital businesses #$250 million #axel springer


Crime Pays in the UK: Could It Have to do With the Setting?

Not to say that it's something in the water, it's often noticed by international observers that the two major publishing markets have different entertainment-genre priorities. The Americans love love. For the Brits, good literature is murder. The post Crime Pays in the UK: Could It Have to do... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-06-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #good literature #crime pays


Independent looks to the US to drive digital-only future

Publisher to boost American presence and ‘devolve’ power from London baseThe Independent is to ramp up its presence in the US as it becomes the latest news publisher to look across the Atlantic to drive revenue and readership. After the publisher imposed brutal staff cuts following the closure... Continue reading at The Guardian

[ The Guardian | 2016-06-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #core team #print editions #drive revenue


From paying the bills, to £2,000 a day: making a killing from self-publishing

Her Last Tomorrow, Adam Croft’s latest DIY thriller, lifted his bedroom business into the sales stratosphere. He talks about paying off his mortgage in weeks and why he’s fine with publishers being ‘sniffy’“Could you murder your wife to save your daughter?” That’s the hook for a novel that has... Continue reading at The Guardian

[ The Guardian | 2016-06-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #long time #book deal


'A literary festival is an obvious choice'

Emerald Street's Anna Fielding on why a literary festival is a logical event for an email newsletter to hold. Continue reading at The Bookseller

[ The Bookseller | 2016-06-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #email newsletter #literary festival


Pan Macmillan explores science of the mind with two new buys

Pan Macmillan has acquired two "major" neuroscience titles to build its non-fiction list in the area of pop-science. Continue reading at The Bookseller

[ The Bookseller | 2016-05-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #non-fiction list #pan macmillan


Publishers Move to Cash In On Digital Audiobook Boom

With sales of digital audiobooks soaring, publishers are racing to produce more titles and find innovative new marketing methods. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishers move


Facebook Is Using This Data to Pitch Canvas Ads to Mobile-Minded Marketers

Almost a year after Facebook rolled out its Canvas ad unit at Cannes, the social network is releasing data about the mobile product, which allows for entire campaigns to be built inside of it. Ford, Target, Nike, Samsung, Little Caesars, Apple, Procter & Gamble and L'Oreal are among the... Continue reading at AdWeek

[ AdWeek | 2016-05-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #wider audience #video showing #video player #immersive experience


Making Information Pay: Is Privacy Becoming a Commodity?

At BISG's Making Information Pay seminar, Pew's Lee Rainie told attendees that, in a recent survey, 91% of Americans said they feel they have lost the ability to control their personal data. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #personal data #recent survey


Digital Audio Drove 2015 Sales Gains

Led by a 34% increase in sales of digital audio, sales of audiobooks rose 20% in 2015 over 2014, to an estimated $1.78 billion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital audio #34% increase


Digital Content Next reports recommendations for reaching the ad-blocking audience

As the population of people using ad blocking software has grown, publishers are increasingly recognizing that they have to find a way to address those people a different way. Digital Content Next, a trade group for premium publishers, has shared recommendations, which came out of meetings with... Continue reading at Digiday

[ Digiday | 2016-05-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #jason kint #growing audience #user experience #trade group #digital content #premium publishers


Serpent Sword to HoZ digital-only imprint

Aria, the new digital only imprint from Head of Zeus, is to publish The Serpent Sword by self-published author Matthew Harffy in June. Continue reading at The Bookseller

[ The Bookseller | 2016-05-21 00:00:00 UTC ]
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Can Libro.fm Turn Digital Audiobooks into a Revenue Stream for Indies?

The Seattle start-up, which just launched its platform, wants to be the go-to digital audiobook site for indies. Even with the support of the Big Five, it's still not clear how much of a difference it will make for its 85 partner bookstores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #revenue stream


4 Steps to Figuring Out ROI on Digital Content

[Sponsored Content] Whether you’re a publisher looking to drive subscriptions, an association with goals of increasing membership, or an enterprise selling a product, knowing ROI of your campaigns can help you to be more efficient and successful. The post 4 Steps to Figuring Out ROI on Digital... Continue reading at Folio Magazine

[ Folio Magazine | 2016-05-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #drive subscriptions #sponsored content #digital content


New Report Shows Importance of Digital to Canadian Pubs

The third annual report from BookNet Canada, released this week, found that 14% of Canadian publishers earned 30% of their revenue from ebooks in 2015, up from 8% the year before. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #booknet canada #annual report


When you buy digital content on Amazon or iTunes, you don't exactly own it

Buy an ebook on Amazon or an album on Apple's iTunes and you own it, right? Maybe not as much as you think. It's all about what the tech industry calls digital rights management, and the bottom line for consumers is that there are significant differences between owning a tangible product and... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-05-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #significant differences #bottom line


The latest bid to keep print relevant: Hearst offers print-to-digital targeting

Print magazines have struggled to compete with the rise of digital media and the specific audience targeting it affords. But now, Hearst is touting its ability to retarget print subscribers on their online journeys, starting with a campaign for Toyota Prius campaign. It won't necessarily make... Continue reading at Digiday

[ Digiday | 2016-05-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publisher hopes #print magazines #latest bid #legacy publishers


My Job in 5; Alba Adriana Proko, Digital Assistant, Kings Road Publishing

Describe your role I assist on specialist digital projects across the four imprints of Kings Road Publishing: Blink, Templar, Studio Press and Weldon Owen. My role enables me to work on a wide spectrum of exciting projects, from app scoping and testing, to ebook management and sales reports,... Continue reading at The Bookseller

[ The Bookseller | 2016-05-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sales reports #weldon owen #studio press #digital assistant