Thirty percent of 122 publisher executives surveyed by Digiday said that YouTube is the platform that can provide the most meaningful long-term revenue opportunities for publishers. After YouTube, Facebook and Google AMP were second best, each with 24% of the vote. The post Digiday Research: Publishers rate YouTube’s revenue potential over other platforms’ appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2019-06-03 04:01:26 UTC ]
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Hodder has acquired a celebrity memoir, Eat, Gay, Love, by the YouTube star and radio presenter Calum McSwiggan. Continue reading at The Bookseller
[ The Bookseller | 2020-03-17 11:41:15 UTC ]
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Emerald Publishing has launched a £20,000 fund to cover article processing charges, supporting social scientists in making their research on health emergencies such as coronavirus rapidly available. Continue reading at The Bookseller
[ The Bookseller | 2020-03-16 15:58:43 UTC ]
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Research houses and scholarly publishers and associations are pooling their content for professional and public access free of charge. The post Coronavirus: International Publishers Make COVID-19 Research Content Freely Available appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-03-16 08:15:00 UTC ]
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At this week’s Digiday Publishing Summit Europe in Dubrovnik, Croatia, publishing executives discussed what life might look like after the third-party cookie and how they are diversifying their revenue streams beyond traditional ads. The post Digiday Publishing Summit Europe Event Briefing: Life... Continue reading at Digiday
[ Digiday | 2020-03-06 05:01:14 UTC ]
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Many digital publishers looking for alternative revenue streams to advertising turn to subscriptions and commerce. But Minute mMedia, home to Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-03-03 18:30:12 UTC ]
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Publishers will continue to look beyond their legacy business models in the coming years, and lean on technologies to not only improve their operations, but also their products. This idea was the thesis of a recent survey we conducted with a representative sample of leaders from across our... Continue reading at Folio Magazine
[ Folio Magazine | 2020-02-06 15:59:25 UTC ]
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Innovative paid content programs and direct-to-consumer strategies are reshaping sustainable revenue models. What can publishers learn from marketers of personalized dog food, Merino wool sneakers or vegan meal subscriptions? The lesson is clear: find niche passions, eliminate middlemen and get... Continue reading at Folio Magazine
[ Folio Magazine | 2019-12-10 21:05:05 UTC ]
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Digital publishers today face an unprecedented challenge. While U.S. digital advertising revenue is forecast to generate more than $116 billion by 2021, publishers aren’t seeing their fair share of that revenue. Ad revenue is being cannibalized by everything from ad blockers to walled gardens... Continue reading at Publishing Executive
[ Publishing Executive | 2019-12-09 13:30:26 UTC ]
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Springer Nature and Wiley have said they will re-evaluate papers they have previously published on ethnic minority groups in China, after concerns were raised in an article published this week by the journal Nature, as well as by the New York Times. Continue reading at The Bookseller
[ The Bookseller | 2019-12-05 08:09:25 UTC ]
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Only three years ago, the power that technology platforms would gain over news publishing was unimaginable in depth and breadth. Now platforms both increasingly act as publishers and support the entire publishing ecosystem. This dual role marks the beginning of a new phase in the... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2019-11-22 12:05:35 UTC ]
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Nearly nine in 10 digital publishers consider non-advertising income 'high-priority' focus. Continue reading at Media Week
[ Media Week | 2019-11-20 11:19:56 UTC ]
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Even as the British government and the European Union wrangle on a withdrawal agreement, UK publishers have begun warning staff of the dire consequences of a no-deal Brexit, fearing it could lead to book stock being held up at ports, paper supply to UK printers threatened, and a fall in the... Continue reading at The Bookseller
[ The Bookseller | 2019-10-16 15:38:09 UTC ]
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At the recent Digiday Publishing Summit in Key Biscayne, Florida, we asked execs from CNN International, Vox, Horoscope.com and Inquisitr how important video was to them, and the biggest challenges in making a video strategy work. Highlights: The post Digiday Video: When it comes to making good... Continue reading at Digiday
[ Digiday | 2019-10-08 04:00:19 UTC ]
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Video is a big part of growth opportunities for publishers. At the recent Digiday Publishing Summit in Key Biscayne, Florida, we asked execs from CNN Internation, Vox and Inquisitr the role that video plays in their content and monetization strategies. The post Digiday Video: How publishers are... Continue reading at Digiday
[ Digiday | 2019-10-04 04:00:07 UTC ]
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Revenue diversification, a programmatic talent crunch, and trouble for media's middle class: Here's what people are talking about down at DPS. The post ‘It’s like starting a net new business’: Overheard at the Digiday Publishing Summit appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-09-24 11:58:06 UTC ]
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Affiliate marketing is no longer a side-hustle for publishers, netting only a few pennies on the dollar when readers click a buy button. As online shopping behaviors have matured, retailers have been increasing their spend in areas beyond search and display advertising. This systemic change is... Continue reading at Folio Magazine
[ Folio Magazine | 2019-09-23 15:03:40 UTC ]
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Cambridge University Press is bringing out a new Open Access journal, Experimental Results, “to provide an outlet for standalone research that currently goes unpublished.” Continue reading at The Bookseller
[ The Bookseller | 2019-09-17 17:37:40 UTC ]
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Revenues from US publishers have increased 6.9% to nearly $6 billion for the first six months of 2019, with growth in all categories apart from e-books, according to the Association of American Publishers. Continue reading at The Bookseller
[ The Bookseller | 2019-08-29 22:31:10 UTC ]
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The publishers' association in Riga is mounting a new bid to ease the country's VAT rates on books, after enduring sharp hikes and only modest decreases. The post Latvian Publishers Association Demands a Cut in the VAT Rate on Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-08-15 05:30:56 UTC ]
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A project started by two former University of Nebraska football teammates to help a fellow Cornhusker who made it to the National Football League has evolved into a robust athlete social-marketing platform that has raised $9.5 million since being established in 2012. Opendorse recently closed a... Continue reading at AdWeek
[ AdWeek | 2019-06-27 14:00:59 UTC ]
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