#balancing act

Publishing news tagged with #balancing act

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Hitting the Books: Sputnik's radio tech launched a revolution in bird migration research

"Birds fly South for the winter and North for the summer," has historically proven to be only slightly less reliable a maxim than the sun always rising in the East and setting in the West. Humanity has been fascinated by the comings and goings of our avian neighbors for millennia, but the why's... Continue reading at 'Engadget'

[ Engadget | 2023-04-02 14:30:53 UTC ]
More news stories like this | News stories tagged with: #harpercollins #spare room #balancing act


“The Inbox Is the New Doorstep,” As Newsletters Evolve, Publishers Adapt Their Tactics

Offering publishers direct relationships with their readers, on their own terms, email newsletters remain as vital as ever in the platform age. But a relatively old tool can still be adapted to new purposes, and concurrent with the rise of the self-contained, narrative newsletter, publishers... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-07-21 21:51:05 UTC ]
More news stories like this | News stories tagged with: #paid subscriber #highly effective #easy-to-digest showcase #delayed gratification #pretty limited #rigorous eye #promotional messaging #ground rules #balancing act #concerted effort #workflow challenges #significant amount #subscriber lists #in-depth features #sunday mornings


“The Inbox Is the New Doorstep,” As Newsletters Evolve, Publishers Adapt Their Tactics

Offering publishers direct relationships with their readers, on their own terms, email newsletters remain as vital as ever in the platform age. But a relatively old tool can still be adapted to new purposes, and concurrent with the rise of the self-contained, narrative newsletter, publishers... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-07-21 21:51:05 UTC ]
More news stories like this | News stories tagged with: #paid subscriber #highly effective #easy-to-digest showcase #delayed gratification #pretty limited #rigorous eye #promotional messaging #ground rules #balancing act #concerted effort #workflow challenges #significant amount #subscriber lists #in-depth features #sunday mornings


Publishers Look Beyond the Buy Button to Capitalize on Affiliate Revenue

Affiliate marketing is no longer a side-hustle for publishers, netting only a few pennies on the dollar when readers click a buy button. As online shopping behaviors have matured, retailers have been increasing their spend in areas beyond search and display advertising. This systemic change is... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-09-23 15:03:40 UTC ]
More news stories like this | News stories tagged with: #traditional publisher #digital media #digital trends #big picture #balancing act


Disrupting class?

Benedicte Page explores the balancing act that education publishers have on their hands as they engage with the digital transition. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital transition #education publishers #balancing act


Licensing's New Balancing Act

The adage “think global, act local” is an increasingly apt description for the international publishing strategies of Hollywood film studios, television producers, and digital brand owners when it comes to licensing their content. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #balancing act