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Although they represent 26 percent of the U.S. population, portrayals lag despite progress in product development and entertainment, Nielsen finds. Continue reading at 'Advertising Age'
[ Advertising Age | 2021-08-19 18:10:40 UTC ]
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#nielsen
Innovative paid content programs and direct-to-consumer strategies are reshaping sustainable revenue models. What can publishers learn from marketers of personalized dog food, Merino wool sneakers or vegan meal subscriptions? The lesson is clear: find niche passions, eliminate middlemen and get... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-12-10 21:05:05 UTC ]
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#natural extension
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#hearst
One month after David Carey surprised staff by announcing that he would leave the post of president at Hearst Magazines, the company has named his successor: Troy Young, who has spent the last five years as president of Hearst Magazines Digital Media.Young is credited with building up Hearst... Continue reading at 'Advertising Age'
[ Advertising Age | 2018-07-25 00:00:00 UTC ]
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#marie claire
#car driver
#hgtv magazine
#innovative approach
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Publishers should seek to partner with top-performing multi-academy trusts (MATs) on new product development or risk being bypassed, the Publishers Association's education conference heard on Friday (25th November). Continue reading at 'The Bookseller'
[ The Bookseller | 2016-11-29 00:00:00 UTC ]
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ClearVoice Inc., the Phoenix-based content marketing software startup, has raised $1.2 million in its seed round. The company will use the money to hire about 15 people in sales, marketing and product development by the end of the year. ClearVoice will use the extra help to publish data-driven... Continue reading at 'Silicon Valley Business Journal'
[ Silicon Valley Business Journal | 2016-02-27 00:00:00 UTC ]
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#raised $1
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#content creation
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Penguin Random House Children’s has hired Thomas Merrington, formerly of Silvergate Media, to the newly created role of Peter Rabbit brand manager and head of product development for the Penguin Ventures portfolio. Continue reading at 'The Bookseller'
[ The Bookseller | 2015-12-03 00:00:00 UTC ]
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Tasker, who has held positions at Simon & Schuster and Scholastic, most recently served as v-p, product development at Disney Publishing Worldwide. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2015-04-14 00:00:00 UTC ]
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News Corp.’s long-awaited split is official. Rupert Murdoch’s media behemoth Friday completed the separation of its entertainment from its news and information businesses into two publicly traded companies. The new News Corp (spelled with no period, differentiating it from the previous... Continue reading at 'AdWeek'
[ AdWeek | 2013-06-29 00:00:00 UTC ]
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#book publishing
#robert thomson
#cost cutting
#widely expected
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#product development