Roger Tagholm deconstructs the brilliance of Amazon's new Kindle advertisements, which promote the ereader as a chic, travel companion and paragon of cool. The post Deconstructing Amazon’s #haveKINDLEwillTRAVEL Ads appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2015-07-30 00:00:00 UTC ]
Finalists from the Kindle Storyteller Awards will have the chance to see their work made into a production with Amazon Studios for Prime Video, Amazon has revealed. Continue reading at The Bookseller
[ The Bookseller | 2019-07-02 06:13:31 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today A 3-year-old ad went viral yesterday; it’s a lovely tale with a surprise... Continue reading at Advertising Age
[ Advertising Age | 2019-06-28 10:00:00 UTC ]
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Book Culture, based in the same Queens neighborhood where Amazon wanted to set up shop, says it will be forced to close if the city or state doesn’t offer assistance. In New York City’s Long Island City neighborhood, down the road from where Amazon tried (and failed) to build a “second... Continue reading at Fast Company
[ Fast Company | 2019-06-26 15:56:45 UTC ]
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#bookstore
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UK news publishers want to make it easier for advertisers to buy directly and keep control of their data. Continue reading at Media Week
[ Media Week | 2019-06-26 08:28:48 UTC ]
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#news publisher
#sell ads
In a Times report on counterfeited book sales online–and a ringing response from Amazon–a long-growing publishing retail debate moves into the spotlight. The post Point-Counterpoint: Amazon Responds at Length to a New York Times Critique appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-06-25 11:20:27 UTC ]
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#book sale
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In just a quarter-century of existence, Amazon has grown from an online bookseller to a company valued at $1 trillion and sells pretty much anything that can be imagined. With such a hefty inventory, Amazon has had to grow beyond Jeff Bezos' garage in Bellevue to a huge headquarters in... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2019-06-25 11:18:10 UTC ]
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#online book
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When it comes to ad spending, the FANG gang has developed some serious teeth. For the first time, all four FANG companies—Facebook, Amazon, Netflix and Google parent Alphabet—rank among the top 100 spenders in Ad Age Leading National Advertisers 2019. FANG—Wall Street lingo for these internet... Continue reading at Advertising Age
[ Advertising Age | 2019-06-25 07:00:00 UTC ]
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Popular novels, technical tomes and self-published books are pirated and sold on Amazon. That may actually be helping the company extend its grip on the book business. Continue reading at The New York Times
[ The New York Times | 2019-06-23 21:06:40 UTC ]
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Bookcase Literary Agency is handling international rights sales for Serial Box–which has an 'Orphan Black' series coming–and Amazon's 'Best So Far' 2019 list is out for summer reading. The post Industry Notes: Serial Box’s Foreign Rights and Amazon’s Summer Reading List appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-06-20 03:26:28 UTC ]
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Bookcase Literary Agency is handling international rights sales for Serial Box–which has an ‘Orphan Black’ series coming–and Amazon’s ‘Best So Far’ 2019 list is out for summer reading. By Porter Anderson, Editor-in-Chief | @Porter_Anderson Serial Box: New “Orphan Black’ Content Coming iterary... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-06-20 03:26:28 UTC ]
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Two years ago, Uber filed a multimillion-dollar lawsuit against its agency partner Fetch, accusing it of running fraudulent ads. Now it looks as if the ride-hailing giant is taking the legal battle further down the supply chain. According to court documents unsealed this week, the recently IPO'd... Continue reading at AdWeek
[ AdWeek | 2019-06-19 20:45:09 UTC ]
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#e-book
#supply chain
#legal battle
#ad tech
If you want an e-reader, you should buy a Kindle -- plain and simple. Are there other e-ink devices on the market? Yes, but none compare to Amazon's overall book shopping and reading experiences. While you can read on an Android tablet or iPad -- including Amazon's Kindle service -- you really... Continue reading at Betanews
[ Betanews | 2019-06-19 18:18:46 UTC ]
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#kindle
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Last September, my Instagram feed was filled with this collage of beautiful black women on the covers of various print media outlets. However, I immediately noticed a clear and apparent flaw: Only one of the magazines were actually owned and run by a person of color (Essence). The rest, contrary... Continue reading at AdWeek
[ AdWeek | 2019-06-19 16:15:54 UTC ]
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#print media
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today It’s Day 3 of Cannes Lions, the halfway point. For those missing out on... Continue reading at Advertising Age
[ Advertising Age | 2019-06-19 10:00:00 UTC ]
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#news corp
#ann-christine diaz
Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today It’s Cannes Lions time. If you’re on the French Riviera for the ad... Continue reading at Advertising Age
[ Advertising Age | 2019-06-17 10:00:00 UTC ]
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It’s a parlor game as old as the Cannes International Festival of Creativity itself—guessing which campaigns will nab the gold at the industry’s highest-profile and most important creative showcase. So we decided to ... just do it. Ad Age surveyed top creatives for their predictions on which... Continue reading at Advertising Age
[ Advertising Age | 2019-06-11 07:00:00 UTC ]
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#i-hsien sherwood
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There’s a difference between a publisher and a trashy ad stream – but the digital media industry still hasn’t defined what it is. One thing is clear: It all comes down to quality content. The post How quality content separates publishers from ad streams appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-06-11 04:03:29 UTC ]
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#quality content
Having Zambonied the St. Louis Blues on their home ice by a score of 5-1, the Boston Bruins on Sunday night ensured that the 2019 Stanley Cup Final will go the full seven games. And while hockey fans are happy to see the season get extended by another three regulation periods, NBC is downright... Continue reading at Advertising Age
[ Advertising Age | 2019-06-10 21:23:47 UTC ]
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Facebook is rolling out its Canadian political ad registry today with a low-tech twist — a bid to prevent people based outside of Canada from running ads in the upcoming federal election. Continue reading at CBC
[ CBC | 2019-06-10 08:00:00 UTC ]
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#running ads
#facebook rolls
The Globe and Mail is the new home to the Facebook Political Ad Collector, a browser extension that ProPublica built and Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-06-07 18:45:03 UTC ]
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#browser extension