Print Media Is Underserved by Not Including Black-Owned Media in Ad Buys

Last September, my Instagram feed was filled with this collage of beautiful black women on the covers of various print media outlets. However, I immediately noticed a clear and apparent flaw: Only one of the magazines were actually owned and run by a person of color (Essence). The rest, contrary to the unsolicited praise and... Continue reading at 'AdWeek'

[ AdWeek | 2019-06-19 16:15:54 UTC ]
News tagged with: #ad buys #instagram feed #immediately noticed #apparent flaw #color essence #unsolicited praise #print media

Other Publishing stories related to: 'Print Media Is Underserved by Not Including Black-Owned Media in Ad Buys'


Black Lumascape Compiles All Black-Owned Ad-Tech Firms in a Continuously Updating Chart

As the founder and CEO of digital media investment bank Luma Partners LLC, Terence Kawaja is a problem solver by nature. But earlier this summer, as Kawaja watched his news feed, he found himself hearing about problems that left him at a loss. He read about the killing of George Floyd and police... Continue reading at AdWeek

[ AdWeek | 2020-09-03 12:30:00 UTC ]
More news stories like this | News stories tagged with: #digital media #george floyd #terence kawaja


This Website Makes It Easier to Buy Anti-Racist Books From Black-owned Bookstores

In the weeks since the May 25 killing of George Floyd in Minneapolis, books about anti-racism have consistently topped bestseller lists. Many of these books have been purchased from the likes of Amazon and Barnes & Noble. To try and funnel some of these sales to Black-owned bookstores... Continue reading at AdWeek

[ AdWeek | 2020-06-19 21:16:38 UTC ]
More news stories like this | News stories tagged with: #barnes #barnes noble #george floyd #black-owned bookstores


Vesuvian Media Group Buys Black Spot Books

Vesuvian Media Group, a books-to-film multimedia company, has acquired Black Spot Books, which has a growing list of adult and young adult titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-09 04:00:00 UTC ]
More news stories like this | News stories tagged with: #growing list


Print Media Buying Has Stabilized, Agency Execs Say, But Change is Still the Watchword

The most dominant story in magazine media over the last decade-the decline in print as digital media surges-may be changing, according to an all-star panel of ad agency executives at a min breakfast Thursday. There was general consensus on the panel of four that the decline has stopped and... Continue reading at Folio Magazine

[ Folio Magazine | 2014-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine media #agency execs #print media


Penske Media Buys Fairchild Trade Titles, Including WWD

Penske Media Corp., the Los Angeles-based publishing company founded by automotive heir Jay Penske, is acquiring Fairchild Fashion Media's trade magazines from Conde Nast Publications.The sale includes Women's Wear Daily and Footwear News, according to a statement today from the companies."This... Continue reading at Advertising Age

[ Advertising Age | 2014-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wear daily #statement today


Buys That Include Sponsored Content Now 20% of Ad Revenue at Forbes

When Forbes rolled out AdVoice in 2010, the architects planned to blow up the traditional publishing-advertising model. Instead of offering companies just online banner ads, Forbes was giving advertisers the ability to publish their stories directly to the magazine's website.It was a gamble that... Continue reading at Advertising Age

[ Advertising Age | 2013-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stories directly #giving advertisers


News groups ask Facebook to stop treating media ads like political ads

News organizations want Facebook to stop treating them like political and issues-based advertisers, claiming that the social network's new rules could negatively impact how the public views journalism.On Monday, media advocacy groups addressed a letter to CEO Mark Zuckerberg requesting that... Continue reading at Advertising Age

[ Advertising Age | 2018-06-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content #american society #news sites


Ad Age Wake-Up Call: Changes Ahead for Social Media Video Ads, and Other News to Know Today

Good morning. Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing and digital-related news. What people are talking about today: Social media video advertising. It's been in the news a lot in the last 24 hours, with a few different developments of note to anyone keeping... Continue reading at Advertising Age

[ Advertising Age | 2017-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #journal notes #limited test #video ads #keeping track #daily roundup


Acquisition Notes: PRH Buys Out of Print; Germany’s Bertelsmann Buys WhiteCloud

PRH's acquisition will expand the international reach of merchandiser Out of Print. And Bertelsmann Education Group expands with WhiteCloud Analytics. The post Acquisition Notes: PRH Buys Out of Print; Germany’s Bertelsmann Buys WhiteCloud appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #international reach #prh buys


Kimberly Drew and Jenna Wortham on Social Media, Black Futurity, and the Archive

Writers Kimberly Drew and Jenna Wortham have edited and brought forth to the world Black Futures, a visually-stunning mixed-media anthology that threads together different facets of Black culture and thought by some of today’s most esteemed poets, artists, academics, and creatives. At its heart,... Continue reading at Literrary Hub

[ Literrary Hub | 2020-12-11 09:49:52 UTC ]
More news stories like this | News stories tagged with: #anthology #literary hub #jenna wortham #kimberly drew


Denver's Tattered Cover Bookstore Is Now the Largest Black-Owned Bookstore in the U.S.

Denver's iconic Tattered Cover Bookstore, which has been owned by Len Vlahos and Kristen Gilligan since 2015, has been sold to two entrepreneurs and Denver natives, Kwame Spearman and David Back. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-09 05:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore #kristen gilligan #len vlahos


BuzzFeed to buy HuffPost from Verizon in latest digital media deal

As part of the deal, Verizon is acquiring a minority stake in BuzzFeed, which will use the telecom giant’s ad platform to reach more customers. Continue reading at Advertising Age

[ Advertising Age | 2020-11-19 19:16:51 UTC ]
More news stories like this | News stories tagged with: #digital media #ad platform #minority stake #buy huffpost


BuzzFeed agrees to buy HuffPost in latest online media merger

Acquisition unites two of the largest players in digital mediaNews comes after both companies made deep cutsBuzzFeed has agreed to buy HuffPost the companies said Thursday, uniting two of the largest players in digital media in the latest example of consolidation in the sector.The acquisition is... Continue reading at The Guardian

[ The Guardian | 2020-11-19 18:56:11 UTC ]
More news stories like this | News stories tagged with: #digital media #media arm #verizon media #buy huffpost


Bertelsmann Buys Quad's Book Printing Plants

In a deal that closed on October 31, Bertelsmann Printing Group USA’s Berryville Graphics division acquired Quad’s book printing plants in Fairfield, Pa., and Martinsburg, W.Va. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-03 05:00:00 UTC ]
More news stories like this | News stories tagged with: #bertelsmann


Check out this gorgeous illustrated map of Black-owned bookshops across the country.

Happy Independent Bookstore Day! As part of its guide to Black-owned bookshops in the US, O, The Oprah Magazine created an illustrated map of some of the highlights, and it’s really delightful. The team also asked writers like Tayari Jones, Kiley Reid, and Clint Smith where they like to shop;... Continue reading at Literrary Hub

[ Literrary Hub | 2020-08-28 17:29:48 UTC ]
More news stories like this | News stories tagged with: #independent bookstore #kiley reid #tayari jones #asked writers


What Media Buyers Think About Print Cuts at O, The Oprah Magazine

After more than 20 years in production, Oprah Winfrey's eponymous magazine O, The Oprah Magazine, will reconsider how often it prints in 2021. The magazine, which launched in 2000 in conjunction with Hearst Magazines, was an expansion of Winfrey's "Live your best life" motto. It is scheduled for... Continue reading at AdWeek

[ AdWeek | 2020-07-28 19:52:06 UTC ]
More news stories like this | News stories tagged with: #hearst #hearst magazines #media buyers #oprah magazine #oprah winfrey


She dreamed of a Black-owned bookstore in Inglewood. Now, she's going to run one

As a child, Asha Grant didn't know where to find books about people who looked like her. Next year she'll open that place, the Salt Eaters, in Inglewood. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-07-23 14:00:39 UTC ]
More news stories like this | News stories tagged with: #bookstore #find books


Boston private equity firm buys stock media company

This story first ran in DC Inno, a sister publication of the Boston Business Journal. Storyblocks, a digital content company in the Washington, D.C. area, has struck a deal to sell to private equity firm Great Hill Partners, more than a decade after the company’s launch as a stock video... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-06-25 22:32:04 UTC ]
More news stories like this | News stories tagged with: #digital content #comprising music #sister publication #storyblocks access


Black & White buys Andrew Cotter's dog story

Black & White Publishing has acquired world rights for Scottish sports commentator Andrew Cotter's story of his adventures with his dogs Olive and Mabel, who have become lockdown hits online. Continue reading at The Bookseller

[ The Bookseller | 2020-06-18 15:40:35 UTC ]
More news stories like this | News stories tagged with: #world rights