Twitter co-founder Ev Williams said Wednesday that the social network might have been quicker to recognize and address the potential for abuse and harassment on its platform if the company’s leadership had been more diverse. When Twitter went public in 2013, it came under fire for having only one woman on its executive team—general counsel Vijaya Gadde—and none on the board of directors. The company added its first female outside director shortly after the shares started trading. The leadership is far more diverse today, with an executive team that’s nearly half women and three female board members. The challenge will be fixing problems and retaining the many of the benefits of Twitter, Williams said in a post stringing together more than 20 comments on the social media platform, his dislike of negative comments, and his defense of the company’s current efforts. —Bloomberg News Continue reading at 'Advertising Age'
[ Advertising Age | 2019-05-23 19:28:23 UTC ]
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#fixing problems
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#—bloomberg news
Twitter has revamped its mobile ad network to target up to 700 million consumers, more than double its own audience of 310 million users. The key to the larger reach is its ability to target lookalike users, ones who share characteristics with its core audience. Today, Twitter introduced new ad... Continue reading at Digiday
[ Digiday | 2015-08-21 00:00:00 UTC ]
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#core audience
#ad formats
#publishing partners
#promoted tweets
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In November 2014, then Twitter CEO Dick Costolo touted the idea that around 500 million people consume the microblogging platform's tweets even though they don't have an account on it. During an earnings call at the time, Costolo was trying to explain why the company's persistent user-growth... Continue reading at AdWeek
[ AdWeek | 2015-08-20 00:00:00 UTC ]
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#industry average
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over the weekend. The Most Engaging ads are showing... Continue reading at Advertising Age
[ Advertising Age | 2015-08-18 00:00:00 UTC ]
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#real time
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#past week
Sort of Books is publishing a collection of supernatural short stories by Sophie Hannah called The Visitors Book (October, £8.99). Hannah has worked with Sort of Books since 2001, when she helped produce an English-language version of Tove Jansson’s children’s stories in verse. This was... Continue reading at The Bookseller
[ The Bookseller | 2015-08-18 00:00:00 UTC ]
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E L James has retaken the Official Top 50 number one from Harper Lee, as Grey (Arrow) sold 17,171 copies to Go Set a Watchman's (William Heinemann) 15,476 in the chart this week. Grey’s sales were down 25.8% week on week, but Watchman dropped further, with a 42% decrease in volume. Despite... Continue reading at The Bookseller
[ The Bookseller | 2015-08-13 00:00:00 UTC ]
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Facebook is working on a stand-alone mobile news application that seems to be part of its Facebook for Business initiative. This product, which sounds similar to Twitter, seems to be different from Facebook for Work, an initiative that wa ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-08-12 00:00:00 UTC ]
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App that would allow publishers to highlight and push news events to Facebook users is said to be in alpha-stage testingFacebook could be preparing to take on Twitter at its own game, with a standalone news application for mobile phones.The product, which is reportedly in “alpha” stage testing... Continue reading at The Guardian
[ The Guardian | 2015-08-12 00:00:00 UTC ]
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Emma Koonse, editor of Religion BookLine, and Seth Satterlee, religion reviews editor, head up PW's coverage of the religion and spirituality field. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-12 00:00:00 UTC ]
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Twitter’s mobile ad exchange has found that publishers make a lot more money if they just get more personal. Instead of holding an open auction for every bit of ad space, app publishers should forge special relationships with some buyers to ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-08-11 00:00:00 UTC ]
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#publishers make
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Workforce diversity is something that has been brought into sharp focus in recent months as companies such as Amazon, Microsoft, and Facebook reveal the make-up of their staff. White, middleclass, male employees dominate the world of technology, and this is certainly the case at Facebook -- even... Continue reading at Betanews
[ Betanews | 2015-07-29 00:00:00 UTC ]
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Diversion division EverAfter Romance has launched a print program for its self-published romance authors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-23 00:00:00 UTC ]
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'Go Set a Watchman' sold over 746,000 copies in its first week on sale at outlets that report to Nielsen BookScan. The numbers easily made the Harper Lee novel the #1 title on PW’s bestseller list, topping 'Grey' by E.L. James. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-22 00:00:00 UTC ]
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##1 title
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The book industry remains largely white and middle class, while efforts are being made to boost socio-economic and ethnic diversity in publishing. The post Diversity in UK Publishing Still a Challenge appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-21 00:00:00 UTC ]
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Over the past two years Time Inc., the magazine company, has attempted to position itself as Time Inc., the digital content brand. Core to the push has been video, which Time Inc. has produced in multiple forms. On the Web, its video team, now ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-21 00:00:00 UTC ]
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#years time
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Here's another one for the Twitter-is-becoming-Facebook files: some article previews to external sites have started auto-expanding in your timeline on Android and iOS devices. As you browse your feed, you'll notice that tweets from some publi ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-16 00:00:00 UTC ]
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#external sites
#ios devices
The show is bigger, crowded with fans, events and new venues as well as more diverse offerings of comics targeting kids, women and people of color than ever before. So why are so many comics professionals worried about Comic-con? Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-15 00:00:00 UTC ]
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AuthorBee allows Twitter users to aggregate, organize and archive related social media content, making it easier to locate subject categories and share a variety of labeled content with other users. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-15 00:00:00 UTC ]
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#twitter users
Oculus VR came under fire last week after its CEO said the company will fund development of about two dozen “Oculus-exclusive” games for its virtual reality headset. The company has now responded to the complaints, saying some of those games may eventually come to other VR platforms.The spat... Continue reading at PC World
[ PC World | 2015-07-15 00:00:00 UTC ]
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#oculus vr
Novelist Kerry Hudson is setting out ‘a provocation’ calling for wholesale change to encourage and reflect broader spectrum of voicesThe award-winning novelist Kerry Hudson is set to make a bold call for change in UK publishing, which she believes is failing “to reflect the extraordinary... Continue reading at The Guardian
[ The Guardian | 2015-07-09 00:00:00 UTC ]
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#unpaid internships
#prize-winning debut
#thursday evening
#living wage
#diverse voices
Peter Owen has stepped down as m.d. of his eponymous publishing house, with Nick Kent taking over the position. Owen has also handed over the position of publishing director to Antonia Owen, but will remain chairman of the company. Antonia Owen is Owen’s elder daughter, and previously held the... Continue reading at The Bookseller
[ The Bookseller | 2015-07-04 00:00:00 UTC ]
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#previously held
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