Facebook is laying down the law on ads this week with a new mission statement that is meant to clarify how it operates in the marketplace.On Monday, an ad policy manifesto attributed to VP of ad product Rob Goldman appeared on the Facebook blog. It also was reposted on Facebook by executives like Chief Operating Officer Sheryl Sandberg. "We're publishing the principles that guide our approach to advertising across Facebook, Instagram, and Messenger," Sandberg wrote. "We want our platforms to be a place where people connect with the businesses they care about in safe and meaningful ways."So what are these ad principles and why is Facebook focused on delivering them at precisely this moment? Well, as with all things public relations, the corporate speak could use some plain translation. Here's what Facebook is trying to say, and why it's saying so now: Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-11-28 00:00:00 UTC ]
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The French comic book series centered on the clever and brave Gaul warrior will be published in new Americanized versions by Papercutz. Continue reading at The New York Times
[ The New York Times | 2019-11-07 17:02:56 UTC ]
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The Authors in Conversation series for Slice Literary Magazine grew out of connections I noticed in my reading. I wanted to bring together authors who explored similar themes in their work or walked adjacent paths in life, to see what resonances might come forth in conversation. Rosalie Knecht... Continue reading at Literrary Hub
[ Literrary Hub | 2019-11-06 09:47:55 UTC ]
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Two Lines Press will launch Calico, a new book line focused on works of translated literature, in March 2020. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-05 05:00:00 UTC ]
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A group of US libraries plan to boycott Macmillan over its controversial new e-book lending policy, suspending purchases of digital copies from the publisher. Continue reading at The Bookseller
[ The Bookseller | 2019-11-01 03:15:48 UTC ]
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Lifestyle entertainment company Kin unveiled a slate of five shows for video destination Facebook Watch. The partnership is part of the social network's efforts to pair publishers with creators and public figures. The first five shows are currently in production: Tia Mowry's Quick Fix Presents... Continue reading at AdWeek
[ AdWeek | 2019-10-30 18:10:00 UTC ]
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A young writer discovers her grandmother’s literary secret. The post Translation and the Family of Things appeared first on Guernica. Continue reading at Guernica
[ Guernica | 2019-10-29 12:00:48 UTC ]
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Before this month's Frankfurter Buchmesse opened, a program in Frankfurt on the translation of Arabic literature looked at intentions and challenges. The post The Politics of Translation: ‘Arabic Literatures in Europe’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-10-27 02:38:21 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age
[ Advertising Age | 2019-10-25 10:25:54 UTC ]
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Facebook opened a news hub today, where it pays publishers to host their headlines and drive visitors to their websites as a way to make amends with the industry that has been battered by the rise of the social network and other platforms. CEO Mark Zuckerberg is due to host media partners at an... Continue reading at Advertising Age
[ Advertising Age | 2019-10-25 10:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age
[ Advertising Age | 2019-10-24 10:29:51 UTC ]
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A prize for new translators run by indie Peirene Press has been delayed after a European publisher objected to a "beginner" working on its book. Continue reading at The Bookseller
[ The Bookseller | 2019-10-23 05:12:59 UTC ]
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News Corp has reached a deal to let Facebook Inc. feature headlines from The Wall Street Journal and other Dow Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-10-21 14:49:53 UTC ]
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Anheuser-Busch InBev is putting more marketing muscle behind Natural Light Seltzer as the brewer tries to make up ground in the hot-selling category dominated by White Claw and Truly. The line extension, which hit stores in August, will run its first TV ads starting this weekend during college... Continue reading at Advertising Age
[ Advertising Age | 2019-10-18 21:39:48 UTC ]
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Ramping up activities for its 20201 turn as Frankfurt's Guest of Honor, Spain launched expanded translation funding and presented book market statistics at the fair. The post In Frankfurt: Spain’s New Translation Grants and Market Data appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-10-18 07:33:50 UTC ]
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Apple is making changes to its news service, including a deal with Verizon to sell ads and new guidelines for publishers, as it tries to make the platform more accessible to marketers and media. On Thursday, Verizon Media won the right to sell ads for Apple News and Apple Stocks in Canada,... Continue reading at Advertising Age
[ Advertising Age | 2019-10-17 21:42:28 UTC ]
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Facebook is bringing its music and related interactive video features to more markets in Europe. Music publishing business development lead for Europe, the Middle East and Africa Ella Kirby said in a blog post that music on Facebook and Instagram is now available in Denmark, Finland, Iceland,... Continue reading at AdWeek
[ AdWeek | 2019-10-17 15:45:27 UTC ]
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The breakout success of Israeli author Yuval Noah Harari’s Sapiens, as well as its two follow-up titles, was the vanguard for a surge in sales of translated work, with much of the top 20 taken up by agenda-setting foreign non-fiction. Continue reading at The Bookseller
[ The Bookseller | 2019-10-16 08:05:07 UTC ]
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#translated work
Of the 135 publishers surveyed by Digiday in a wide-ranging research survey this Fall, more than 50% of publishers reported that direct-sold advertising was a large or very large source of revenue for them. The post Digiday Research: Digital publishers still see growth in direct-sold display ads... Continue reading at Digiday
[ Digiday | 2019-10-16 04:01:21 UTC ]
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Facebook provided an update on an initiative it is testing, in which it partnered up digital publishers with creators and public figures with established communities on the social network to create exclusive video content for its Facebook Watch video destination. The test began in the U.S.... Continue reading at AdWeek
[ AdWeek | 2019-10-15 16:45:31 UTC ]
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Visiting Times Square at night can be a pretty overwhelming experience, in part because of the visual chaos of so many massive digital ads vying for your attention. But would it be even more overwhelming if all the ads came together to tell one immersive story? The producers of Broadway's Harry... Continue reading at AdWeek
[ AdWeek | 2019-10-10 20:54:51 UTC ]
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