Lifestyle entertainment company Kin unveiled a slate of five shows for video destination Facebook Watch. The partnership is part of the social network's efforts to pair publishers with creators and public figures. The first five shows are currently in production: Tia Mowry's Quick Fix Presents... Continue reading >> [ Source: AdWeek | 2019-10-30 18:10:00 UTC ]
Jennifer Howard, Managing Director of Entertainment, Media, and Tech at Facebook, sits down with Ad Age Associate Publisher Heidi Waldusky to discuss how Facebook Watch is changing the way its 140 million daily users consume content—and how marketers can take advantage of it. A custom... Continue reading >> [ Source: Advertising Age | 2019-10-02 19:52:00 UTC ]
Los Angeles-based Hey Baby has added Polish-born filmmaker Stash Capar to its roster, his first representation in the United States. Capar worked between the U.K., Scandinavia and Dubai on assignments as an editor and promo producer for a decade before filming his own indie project, which was... Continue reading >> [ Source: Advertising Age | 2019-07-10 14:04:36 UTC ]
Facebook wants to connect publishers and other studio production partners with influencers to make new shows for Facebook Watch. The post Facebook Watch has a new program to fund publisher shows starring influencers appeared first on Digiday. Continue reading >> [ Source: Digiday | 2019-02-14 00:00:00 UTC ]
Facebook announced Wednesday that its Facebook Watch video platform is now available globally and, in related moves on the publisher side, its Ad Breaks advertising options have been extended from U.S.-only to worldwide, and the desktop-based Creator Studio content-management hub it had been... Continue reading >> [ Source: AdWeek | 2018-08-29 00:00:00 UTC ]
Facebook Watch is still no jackpot. But Facebook is letting more publishers sell their own ad inventory and has warmed up to non-exclusive content. The post Facebook is playing nicer with publishers by easing up on ad and content restrictions appeared first on Digiday. Continue reading >> [ Source: Digiday | 2018-08-27 00:00:00 UTC ]
Facebook wants to own more of the shows it subsidizes for Facebook Watch, but publishers are not always willing to give those rights away. The post Publishers are wrestling with Facebook’s desire to own Facebook-funded Watch shows appeared first on Digiday. Continue reading >> [ Source: Digiday | 2018-05-09 00:00:00 UTC ]
For U.K. publishers, the journey to becoming a Facebook Watch partner is not an obvious one. The post ‘No feedback and zero movement’: Facebook Watch’s international expansion is off to a rocky start appeared first on Digiday. Continue reading >> [ Source: Digiday | 2018-04-23 00:00:00 UTC ]
It's been six months since Facebook rolled out Facebook Watch, its vertical featuring original series from dozens of publishers and companies like Discovery Communications, Hearst and Quartz. However, of the 50-some shows that were part of Watch's initial launch, only a handful of series have... Continue reading >> [ Source: AdWeek | 2018-02-21 00:00:00 UTC ]
A look into the original shows populating Facebook's newest video platform. The post Major Magazine Publishers Flock to Facebook Watch appeared first on Folio:. Continue reading >> [ Source: Folio Magazine | 2017-09-12 00:00:00 UTC ]
Facebook Watch is barely out of the gate, and publishers are already talking to advertisers about distributing branded shows on the platform. The post Coming soon to Facebook Watch: sponsored shows appeared first on Digiday. Continue reading >> [ Source: Digiday | 2017-08-31 00:00:00 UTC ]
Publishers are shifting resources to multi-episode video shows and other serialized programming from standalone videos as a result. The post Video series on Facebook are already driving higher engagement, which is a good sign for Facebook Watch appeared first on Digiday. Continue reading >> [ Source: Digiday | 2017-08-21 00:00:00 UTC ]
Late Wednesday night, Facebook announced the roll-out of its TV-like programming slate for its new vertical called Watch, which will feature original shows from dozens of publishers and companies. NASA, Mashable, MLB and more will produce episodic content for viewers to like, comment and keep up... Continue reading >> [ Source: AdWeek | 2017-08-10 00:00:00 UTC ]