The Task of a Translator in Today’s Market

As more German translations are published in the USA, the German Book Office New York supports the growing community of German-to-English literary translators. The post The Task of a Translator in Today’s Market appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2015-12-03 00:00:00 UTC ]
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The Life-Changing Magic of Translations

The buzz at the Frankfurt Book Fair this year is that more translations are finding their way into English language markets through indie publishers. The post The Life-Changing Magic of Translations appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-16 00:00:00 UTC ]
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At Frankfurt: AmazonCrossing's new $10 million translation bid

Meet Sarah Jane Gunter today, Wednesday, 3 p.m. Frankfurt Book Fair In a move that answers a constant question both from independent authors and from publishers, AmazonCrossing has announced that it now is accepting submissions.  Continue reading at The Bookseller

[ The Bookseller | 2015-10-14 00:00:00 UTC ]
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7 Key Questions that Will Be Answered at the The Markets: Global Publishing Summit

The Markets Global Publishing Summit at the Frankfurt Book Fair is a platform where publishers can do business with international experts from seven markets. The post 7 Key Questions that Will Be Answered at the The Markets: Global Publishing Summit appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-13 00:00:00 UTC ]
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Brazil’s Book Rights Market Has Cooled, But Opportunities Persist

At the Rio Book Fair, agent Liana Suppressa finds the Brazilian rights market has cooled, but there are still opportunities to sell YA, children's books and bestsellers. The post Brazil’s Book Rights Market Has Cooled, But Opportunities Persist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-08 00:00:00 UTC ]
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Marketers Look to Diversify Their Online Spending, Survey Finds

Facebook's video ad service is gaining some traction with marketers, who are looking in general to spread ad dollars among more platforms, according to a recent study published by RBC Capital Markets in partnership with Ad Age.Of the 1,000 advertising professionals surveyed, about 11% felt... Continue reading at Advertising Age

[ Advertising Age | 2015-10-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #video advertising #video ads #25% felt #investment perspective #survey finds #online spending


Unravelling the Turkish Book Market for Foreigners

The Turkish book market offers great opportunities for foreign publishers. Özkan Özdem shares need-to-know information for working with Turkish publishers. The post Unravelling the Turkish Book Market for Foreigners appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-07 00:00:00 UTC ]
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Market for medical graphic novels grows

The trend for medical graphic novels continues with Bloomsbury’s The Inflatable Woman by Rachael Ball. Continue reading at The Bookseller

[ The Bookseller | 2015-10-05 00:00:00 UTC ]
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In China, A New Literary Translation Publisher is Born

China's The Bookworm bookstore has launched a lit mag, a new writer's prize, and will begin publishing English translations of new Chinese novels next year. The post In China, A New Literary Translation Publisher is Born appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-05 00:00:00 UTC ]
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This Infographic Has 10 Eye-Popping Marketing Stats From Advertising Week

Advertising Week XII, the Lollapalooza of marketing and media, brought with it a trove of data illustrating the growing mobile reach of social platforms Facebook, Google, Instagram and Snapchat. There was also no shortage of numbers revealed during the New York event affirming the impact of... Continue reading at AdWeek

[ AdWeek | 2015-10-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #adweek magazine #ad business #advertising week #embracing mobile


Editor’s Picks: 3 Reasons Why Magazine Marketers and Audience Development Pros Need To Be at the Folio: Show

As consumers scatter across an increasingly fractured media landscape, it’s getting harder to attract and keep them, let alone identify them. The post Editor’s Picks: 3 Reasons Why Magazine Marketers and Audience Development Pros Need To Be at the Folio: Show appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-09-30 00:00:00 UTC ]
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Why Creative Programmatic Ads Are Attracting Brand Marketers and Tech Investors

Believe it or not, 100 variations of the same ad is not enough for some digital marketers anymore. That's one of the reasons the stars appear to be aligning for tech vendors that have been developing systems for what they call creative programmatic advertising. Creative and programmatic once... Continue reading at AdWeek

[ AdWeek | 2015-09-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #adweek magazine #actual people #publisher offers #long-term strategy


At Diamond Summit, Cracks in Comics Market Come to Fore

At the annual Diamond Retailer Summit, held last week in Baltimore, the distributor reported that industry sales are up overall. However, comics publishers are tinkering with their publishing programs to compensate for slowing growth. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #slowing growth #publishing programs #comics publishers #industry sales #comics market


Director Nicholas Winding Refn Wants to Teach You About Movie Marketing

The director's first foray into book publishing is a deep-dive into the art of exploitation cinema marketing. The post Director Nicholas Winding Refn Wants to Teach You About Movie Marketing appeared first on WIRED. Continue reading at Wired

[ Wired | 2015-09-24 00:00:00 UTC ]
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Strategies for Entering the Latin American EdTech Market

Executives from Cengage and Udemy point to Latin America as a strong region for edtech growth and share their top tips for entering the market. The post Strategies for Entering the Latin American EdTech Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-24 00:00:00 UTC ]
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Advertising Today: A Kinder, Gentler Place?

When I started in advertising, there was no guarantee that your job would still be yours after maternity leave. No law protected you against sexual harassment.It was 1975, and my first job after graduating Phi Beta Kappa magna cum laude from Smith College was as a secretary at a prestigious... Continue reading at Advertising Age

[ Advertising Age | 2015-09-24 00:00:00 UTC ]
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iOS9 and the iPad Pro: what the latest Apple event means for marketing

Apple drives changes in behaviour like nobody else. What might the key announcements from the event mean for the ad industry?Like many Apple events before it, September’s event didn’t introduce any new technologies or products, but that’s not to say what was announced isn’t worth... Continue reading at The Guardian

[ The Guardian | 2015-09-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #mobile adblocking #innovative companies #worth investigating #ad industry #ipad pro #apple doesn


Why Marketers Shouldn't Get Overexcited About Virtual Reality as a Branding Tool

Virtual reality is an extraordinarily hot topic right now in media and technology circles. We've seen some amazing developments in recent years, but for the purposes of marketers, technology has not caught up with needs. Beyond functioning, we need it to scale and affect consumer behavior. This... Continue reading at AdWeek

[ AdWeek | 2015-09-21 00:00:00 UTC ]
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9 Intriguing and Fun Digital Marketing Stats From the Past Week

With summer largely in the rearview mirror, marketers are attending conferences and generally revealing more media- and brand-related data. Here are nine of such stats that caught our eye last week. 1. During a Re/code podcast, BuzzFeed CEO Jonah Peretti said that more than 75 percent of his... Continue reading at AdWeek

[ AdWeek | 2015-09-21 00:00:00 UTC ]
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Canadian Publishing 2015: Book Marketing in 2015

With competition for bookstore shelf space as fierce as ever and the Inspire Book Fair gone for good, publishers are looking for new ways to reach potential readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
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Country Spotlight: Malaysia: Heating Up the Rights Market

Rights traffic, as expected in a small book market like Malaysia, typically flows one way, with English-to-Malay translations mostly found in the education and reference segments. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
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