Ad spending for the top 200 U.S. advertisers showed robust growth, powered my internet companies. Digital media grabbed the lion's share of budgets. Spending is growing this year, but a recession looms. Continue reading at 'Advertising Age'
[ Advertising Age | 2023-06-26 09:45:00 UTC ]
News tagged with:
#ad spending
#internet companies
#recession looms
#digital media
News websites and online publishers saw advertising soar 18 per cent in Britain last year, fuelling hopes that digital growth has reached a long-awaited tipping point where it will offset print decline. Figures from the Association of Online Publi ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#news websites
#online publishers
#digital growth
Olivia Colman and Jodie Whittaker hailed for ITV crime drama, while Channel 4 receives more nods than any other broadcasterITV's murder mystery drama Broadchurch is leading the field in the Royal Television Society Programme Awards nominations with a quartet of nods.With 19 nominations, Channel... Continue reading at The Guardian
[ The Guardian | 2014-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#stephen fry
#life inside
A new study reports that after a book wins an award its social media ratings tend to dip. The Guardian explains why. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#negative reviews
The doom and gloom of the past few years appears to be over, with more publishing houses throwing open their doors to new writersBrigid Delaney Continue reading at The Guardian
[ The Guardian | 2014-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#golden age
It's hard to read the latest gimmick for infusing a dying industry with cash as anything other than journalism selling its soulThe devil walks into a bar and sits at a table with eight newspaper and magazine publishers plus one strange little fellow in shabby, dated robes. The devil says, "How'd... Continue reading at The Guardian
[ The Guardian | 2014-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#deal offers
The devil walks into a bar and sits at a table with eight newspaper and magazine publishers plus one strange little fellow in shabby, dated robes. The devil says, "How'd you all like to get some advertising revenue at higher rates t ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#native advertising
#magazine publishers
#higher rates
Much bandwidth has been consumed discussing the effects of Facebook's recent algorithm change to favor sites offering "high quality" content. It's been said to hurt viral sites like Upworthy -- a notion the site's founders have denied -- while rewarding other publishers including Mental... Continue reading at Advertising Age
[ Advertising Age | 2014-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#high quality
#make money
Meredith, like many publishers, is still trying to figure out how to effectively make money on mobile. Its latest strategy: “gamify” its mobile apps. The publisher has inked a one-year deal with Kiip, an ad tech startup that serves users branded “rewards” in exchange for completing certain... Continue reading at Digiday
[ Digiday | 2014-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#mobile apps
#post meredith
#publishing partners
As new high-end glossy Porter launches, the appetite for digital versions of titles does not seem to have mass appealMagazine publishers see Thursday's ABC figures as a step forward. For the first time they managed to convince the bureau to add the circulation figures for their digital editions... Continue reading at The Guardian
[ The Guardian | 2014-02-16 00:00:00 UTC ]
More news stories like this |
Angry Birds is getting ready to introduce in-game digital video ads in an expansion of its advertising products that the company will unveil soon, according to Michele Tobin, Rovio’s head of advertising. Tobin told Adweek today that the company’s games provide premium inventory for video... Continue reading at AdWeek
[ AdWeek | 2014-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#video ads
#mobile video
Publisher of the Sun and the Times places advert for position requiring knowledge of privacy issues in the digital eraNews UK, owner of the Sun, the Times and Sunday Times, is hiring a "privacy adviser" two years after the hacking scandal threatened to engulf the company.It has advertised the... Continue reading at The Guardian
[ The Guardian | 2014-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#major review
#phone-hacking scandal
#privacy laws
Faber has achieved three shortlistings for this year’s 10th Waterstones Children’s... Continue reading at The Bookseller
[ The Bookseller | 2014-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#waterstones children
The native advertising programmatic gold rush is on. Following the emergence of a handful of native ad networks came yesterday's announcement that the startup TripleLift was launching a native ad exchange with several top brands and publishers. Now comes another native ad exchange—albeit this... Continue reading at AdWeek
[ AdWeek | 2014-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#tech platform
#automated fashion
#started testing
#brand dollars
For the second week in a row, "The Fault in Our Stars" was the top selling title on Apple's iBooks bestseller list. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ibooks bestsellers
The Interactive Advertising Bureau primarily exists to help grow the pie of digital advertising dollars. So, as it kicks off its annual leadership meeting this week, it's focusing on where that growth is expected to occur: mobile.Today, the IAB -- along with a group of publishers including AOL,... Continue reading at Advertising Age
[ Advertising Age | 2014-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#conde nast
#ad agencies
Computer auction-based system is set to go beyond its roots in display sector but questions remain on transparencyProgrammatic trading of advertising has been around for a decade or so, but advocates believe 2014 could be the year it breaks out beyond its online display roots and takes hold in... Continue reading at The Guardian
[ The Guardian | 2014-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#select group
#key component
LinkedIn is looking more and more like a publisher these days. The professional networking site eschews the term, but its recent moves suggest otherwise, from its Influencers blog network to its acquisition of news reader Pulse and the introduction of native advertising. (LinkedIn calls them... Continue reading at AdWeek
[ AdWeek | 2014-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#make money
#thought leadership
#user engagement
#technology company
Quality video ad inventory is still scarce. That's why companies such as Conde Nast, Meredith, AOL, and Entrepreneur.com are eager to generate as many video views as they possible can, and why they buy traffic from platforms like Swagbucks to help.The post When Publishers Pay for Video Ad Views... Continue reading at Digiday
[ Digiday | 2014-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishers pay
#conde nast
#video views
#buy traffic
Artis Henderson, author of a memoir titled 'Unremarried Widow,' talks about the loss of her husband, Miles, who was serving in Afghanistan, after only four months of marriage. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-02-08 00:00:00 UTC ]
More news stories like this |
News Corp., the newspaper publisher that owns The Wall Street Journal and the New York Post, beat profit estimates and posted gains in real-estate services and book publishing, even as advertising... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2014-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#york post
#book publishing