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The native advertising programmatic gold rush is on. Following the emergence of a handful of native ad networks came yesterday's announcement that the startup TripleLift was launching a native ad exchange with several top brands and publishers. Now comes another native ad exchange—albeit this... Continue reading at 'AdWeek'
[ AdWeek | 2014-02-12 00:00:00 UTC ]
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SpinMedia Group, a publisher of celebrity and entertainment sites, today announced that it's lined up new investors and hired sales vet Tom Morrissy as chief revenue officer as it attempts to put its struggling financial past behind it. The company has lately made headlines for laying off staff... Continue reading at 'AdWeek'
[ AdWeek | 2014-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#brand dollars