SpinMedia Gets New Investors, Hires New CRO

SpinMedia Group, a publisher of celebrity and entertainment sites, today announced that it's lined up new investors and hired sales vet Tom Morrissy as chief revenue officer as it attempts to put its struggling financial past behind it. The company has lately made headlines for laying off staff and shutting down the print magazine editions of Spin and Vibe; the staff of 165 is down from more than 250 last September. SpinMedia hasn't been consistently profitable, CEO Dale Strang admitted. But he said that he hoped to finally achieve that goal for real "early this year." His predecessor made similar pronouncements that didn't materialize, but Strang said the difference this time around is that the company has a new structure that's allowed it to vastly reduce its debt. SpinMedia (formerly Buzz Media) just got in $10 million in new funding from investors including MC Partners, Focus Ventures, Anthem Ventures and TDF Ventures. The Web publisher is in the process of rolling out mobile responsive sites to capture consumers and ad dollars that are moving to smaller screens. It's also focusing on its sites deemed to have the most growth opportunity, starting with ones like The Frisky, Stereogum, Idolator, Spin and its biggest, Celebuzz. "We're really bullish," Strang said. "Entertainment as a category continues to grow. With this new structure and focus, we can hire people like Tom to bring it to market successfully." Morrissy knows his way around entertainment and digital... Continue reading at 'AdWeek'

[ AdWeek | 2014-02-04 00:00:00 UTC ]
News tagged with: #brand dollars

Other Publishing stories related to: 'SpinMedia Gets New Investors, Hires New CRO'


SpinMedia Gets New Investors, Hires New CRO

SpinMedia Group, a publisher of celebrity and entertainment sites, today announced that it's lined up new investors and hired sales vet Tom Morrissy as chief revenue officer as it attempts to put its struggling financial past behind it. The company has lately made headlines for laying off staff... Continue reading at AdWeek

[ AdWeek | 2014-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brand dollars


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