#consumer marketing

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Kate Lewis named chief content officer of Hearst Magazines

Hearst Magazines on Wednesday named Kate Lewis chief content officer, succeeding Joanna Coles, who left following the ascension of Troy Young to president.Effective immediately, Lewis will direct content strategy across print and digital for the company's magazine brands, oversee... Continue reading at 'Advertising Age'

[ Advertising Age | 2018-08-08 00:00:00 UTC ]
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Bloomsbury appoints Hill in new marketing role

Bloomsbury has appointed Nicola Hill to the newly created role of group director for consumer marketing and publicity. Continue reading at 'The Bookseller'

[ The Bookseller | 2018-06-07 00:00:00 UTC ]
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New Media's Marketing Departments Cozy Up to Advertisers

To gin up audiences, an untraditional news publisher is leaning on a very traditional strategy: advertising. Ozy.com -- a slick-looking website that's flush with investor cash but had just 1.2 million unique visitors in April, according to ComScore -- is spending more than a million bucks across... Continue reading at 'Advertising Age'

[ Advertising Age | 2015-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer marketing #significant part