Hearst appoints Swan as head of ad operations

Hearst Magazines UK has appointed Richard Swan to be its head of advertising operations for its digital business. Continue reading at 'Media Week'

[ Media Week | 2012-03-29 00:00:00 UTC ]
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Oyster Is Shutting Down Operations

The ebook subscription service announced on its blog that it is shutting down its operations over the next few months. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-21 00:00:00 UTC ]
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publishers stop the ad blocking wave?

Apple’s new iPhone tweak empowers users and marks an advertising watershedLast Wednesday Apple rolled out the latest version of its iOS operating system, and it came with a very nasty sting in the tail for newspapers, magazines and online publishers everywhere. A relatively small tweak means... Continue reading at The Guardian

[ The Guardian | 2015-09-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #mobile adblocking #ad-free experience #block ads #ipad owners #online publishers


Mobile Ad Blockers Have Already Become the App Store's Top Downloads

COLOGNE, Germany—Apple's support of ad-blocking in its iOS9 software has caused plenty of hand-wringing for U.S. publishers and ad-tech companies, and it appears they had good reason to worry. As of today, three of the Apple App Store's top paid apps in the U.S. are ad blockers, including the... Continue reading at AdWeek

[ AdWeek | 2015-09-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media industries #long-term damage #fever pitch #web pages


Ad Spending Skid Tacks on Another 3.9 Percent Dip in Q2 2015

Kantar Media numbers show decline in magazine ads, increase in some digital. The post Ad Spending Skid Tacks on Another 3.9 Percent Dip in Q2 2015 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-09-17 00:00:00 UTC ]
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Oneworld appoints Christofi as commissioning editor

Oneworld has appointed Alex Christofi as commissioning editor for non-fiction, following the departure of Mike Harpley. Christofi will report to Oneworld’s publisher, Juliet Mabey, and focus on acquiring "big-ideas" books across a range of narrative non-fiction. Christofi was previously an... Continue reading at The Bookseller

[ The Bookseller | 2015-09-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #conville walsh #juliet mabey #narrative non-fiction


Dugher appointed shadow culture secretary

Michael Dugher has been revealed as the new shadow secretary of state for culture media and sport, under the Labour party’s new leader, Jeremy Corbyn. Dugher, who managed the campaign for Labour leadership candidate Andy Burnham, has been MP for Barnsley East since 2010 and today replaces Chris... Continue reading at The Bookseller

[ The Bookseller | 2015-09-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #jeremy corbyn #labour party #shadow secretary #culture media


Johnston Press strikes three-year Sky deal for local TV ads

Regional newspaper publisher extends trial of AdSmart targeted television advertising serviceJohnston Press is seeking to bolster revenues striking a three-year regional advertising deal with Sky to sell targeted TV ad slots to clients.The regional newspaper publisher started a trial to use... Continue reading at The Guardian

[ The Guardian | 2015-09-10 00:00:00 UTC ]
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Amazon appoints director of social responsibility

Amazon has appointed a director of social responsibility, Christine Bader, amid criticism over its business practices. The online retailer is facing scrutiny over how its policies affect the outside world, with its cloud services division consistently receiving low grades in Greenpeace’s cloud... Continue reading at The Bookseller

[ The Bookseller | 2015-09-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #online retailer #business practices #social responsibility


IAB Explores Its Options to Fight Ad Blockers, Including Lawsuits

As the digital media and advertising industries come to grips with the rise of ad blocking, so is one of the industry's more prominent organizing bodies.A month before Apple revealed in June that later this year it would enable ad blocking on its mobile Safari browser, the Interactive... Continue reading at Advertising Age

[ Advertising Age | 2015-09-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #trade organization #general manager #senior vp #scott cunningham #apple revealed


Is Native Advertising About to Go the Way of Pop-Up Ads?

When the concept of native advertising first gained widespread attention in 2012, it was expected to lift publishers' fortunes and rescue digital advertising from the perpetual downward slide of display ad rates.Fast-forward three years, and native has largely delivered on that promise.... Continue reading at Advertising Age

[ Advertising Age | 2015-09-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #reach $8 #branded content


AOL Scoops Up Mobile Ad Network Millennial Media for $238 Million

After two months of speculation, AOL has acquired mobile ad network Millennial Media for $238 million, or about $1.75 per share. The Millennial deal is the newest step in building out AOL's tools to compete in mobile advertising against behemoths like Facebook, Yahoo and Google. With the deal,... Continue reading at AdWeek

[ AdWeek | 2015-09-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #past couple #stay ahead #tech companies #$300 million #latest sign


BBC digital news operation must be curbed, say newspaper publishers

News Media Association calls on government to implement 10 changes to corporation’s objectives and governance in submission to green paperUK national and regional newspaper publishers have called for the BBC’s digital news operation to be curbed to allow commercial players to flourish at home... Continue reading at The Guardian

[ The Guardian | 2015-09-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #trade body #newspaper publishers


On ad pricing, Condé Nast bows to the reality of digital

Like all traditional publishers, Condé Nast has had to adapt its brands as readers and advertisers shift their habits and spending to digital platforms. The changes haven’t gone unnoticed by ad buyers. They applauded Condé Nast’s greater flexibility, manifest in its native ad platform 23 Stories... Continue reading at Digiday

[ Digiday | 2015-08-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ad products #greater flexibility #ad buyers #traditional publishers #digital appeared #digital platforms


Joel Fort dies at 86; iconoclastic psychiatrist testified in Patty Hearst case

Joel Fort, an iconoclastic psychiatrist who was an early advocate for decriminalizing marijuana and who gave expert testimony on drugs and brainwashing in the Patty Hearst case and more than 300 other criminal trials, has died. He was 86. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-08-28 00:00:00 UTC ]
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MediaMath Appoints Execs, Board Members as It Considers Next Steps

Hires this year by MediaMath, one of the few large independent ad tech companies that hasn't gone public or sold, suggest that it's gearing up for change, beit an initial public offering or more aggressive growth as a still-private player.Most recently, Rich Schmaeling joined MediaMath this... Continue reading at Advertising Age

[ Advertising Age | 2015-08-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #general counsel #dow jones #lin media #media general #ebook startup #board members


BuzzFeed partners with GroupM, world's largest buyer of online ads

BuzzFeed, the fast-growing media site, and GroupM, the world's largest buyer of online advertising, announced a partnership Thursday that underscores the rising lure of digital publishing to leading brands. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-08-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital publishing #online advertising #online ads #largest buyer


Mobile Readers Abound; the Ads, Not So Much

Traditional and online publishers are struggling to cash in on their surging mobile traffic, raising questions about their future growth as consumers increasingly turn to smartphones and tablets for media. Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-08-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #future growth #online publishers


Twitter Gives Promoted Tweets and Video Ads More Mobile Reach

In November 2014, then Twitter CEO Dick Costolo touted the idea that around 500 million people consume the microblogging platform's tweets even though they don't have an account on it. During an earnings call at the time, Costolo was trying to explain why the company's persistent user-growth... Continue reading at AdWeek

[ AdWeek | 2015-08-20 00:00:00 UTC ]
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Heywood Hill appoints 'bookseller-at-large' in Hong Kong

London bookshop Heywood Hill has appointed Charlotte Merritt to the new role of the shop’s Hong Kong-based bookseller-at-large. Heywood Hill, which offers bespoke bookselling, private library building and monthly book subscriptions, with customers in over 60 countries worldwide, said that... Continue reading at The Bookseller

[ The Bookseller | 2015-08-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hodder stoughton #previously worked #heywood hill #hong kong #marketing manager


4 Major Publishers Can Now Put Ads in Their Online Comment Sections

It was only a matter of time before marketers started squeezing native ads into every nook of a publisher's site, and now Condé Nast, The Wall Street Journal, CNN and Fox News can sell promos that pop up in story comments. Today, Livefyre—a tech company that powers online discussions—is... Continue reading at AdWeek

[ AdWeek | 2015-08-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #editorial content #targeted based #risky move #sold directly