[caption id="attachment_160093" align="alignright" width="150"] Jon Werther[/caption] National Media Group president Jon Werther is out at Meredith Corp. after seven years with the company, effective immediately. In a statement from president and CEO Tom Harty, he said that there aren’t any... Continue reading >> [ Source: Folio Magazine | 2019-06-12 20:33:28 UTC ]
Not so fast, Meredith Corp. Three weeks after the magazine publisher and TV station owner Media General Inc. announced a $2.4 billion merger, Nexstar Broadcasting Group Inc. has swooped in with an unsolicited offer for Media General. Nexstar's proposal sweetens the deal for Media General... Continue reading >> [ Source: AdWeek | 2015-09-28 00:00:00 UTC ]
Hires this year by MediaMath, one of the few large independent ad tech companies that hasn't gone public or sold, suggest that it's gearing up for change, beit an initial public offering or more aggressive growth as a still-private player.Most recently, Rich Schmaeling joined MediaMath this... Continue reading >> [ Source: Advertising Age | 2015-08-27 00:00:00 UTC ]
The rise of programmatic advertising has wreaked havoc across digital media, giving media buyers far more leverage while pushing down the value of publisher inventory. It has also torn apart the traditional ad network business, which is one reason Federated Media, today announced it would stop... Continue reading >> [ Source: Advertising Age | 2014-01-28 00:00:00 UTC ]