Last week, TechCrunch reported that Google was in talks to buy display advertising company Admeld for $400 million. Now, it looks like the deal has been closed. Google announced Monday that it had signed a deal to officially acquire Admeld. Financial terms of the acquisition weren't disclosed, according to The Wall Street Journal, but people familiar with the matter estimated that the $400 million price tag was correct. If the deal passes regulatory scrutiny, it will be Googles sixth-largest purchase to date. We often hear from major website publishers that ad management today is still mind-numbingly complicated and inefficient. Weve been investing in our publisher tools to try and improve this landscape and have made great progress, but we think we can do even better, Googles head of display advertising, Neal Mohan, said in a company blog post Monday. By combining Admelds services, expertise, and technology with Googles offerings, were investing in what we hope will be an improved era of flexible ad management tools for major publishers. Mohan added that after the acquisition, Admeld will continue to support other ad networks, demand side platforms, exchanges and ad servers, to yield the best possible results for publishers. Continue reading at 'AdWeek'
[ AdWeek | 2011-06-14 00:00:00 UTC ]
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Sovereign Films has acquired global film rights to "extraordinary" true story Being a Beast by Charles Foster, published just this week by Profile. Continue reading at The Bookseller
[ The Bookseller | 2016-08-06 00:00:00 UTC ]
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Pan Macmillan has acquired a stand-alone fantasy novel, The Never King, by Jon Abbot. Continue reading at The Bookseller
[ The Bookseller | 2016-08-05 00:00:00 UTC ]
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Google’s effort to give the web a speed boost is pressing more firmly on the gas pedal.The Accelerated Mobile Pages Project is moving beyond news sites to include other destinations on the web. Google is partnering with sites like eBay along with several publishers in pushing the effort along.... Continue reading at PC World
[ PC World | 2016-08-03 00:00:00 UTC ]
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Google made a move Tuesday that should have every publisher and ecommerce player on notice, expanding links to Accelerated Mobile Pages beyond a carousel at the top of its search results to the full list of hits below.Google has been displaying AMP pages in a carousel intended to highlight news... Continue reading at Advertising Age
[ Advertising Age | 2016-08-02 00:00:00 UTC ]
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Yellow Jersey has acquired Velosaurus: A Linguistic Tour de France by ITV Tour de France commentator and cycling writer Ned Boulting. Continue reading at The Bookseller
[ The Bookseller | 2016-07-30 00:00:00 UTC ]
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HarperCollins Children’s Books will next year publish the 10th book in the Skulduggery Pleasant series by Derek Landy. Continue reading at The Bookseller
[ The Bookseller | 2016-07-30 00:00:00 UTC ]
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Orion Spring is publishing a guide for novice gardeners by self-taught gardener Hollie Newton, following a three-way auction. Continue reading at The Bookseller
[ The Bookseller | 2016-07-30 00:00:00 UTC ]
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Red Squirrel imprint Unsung Stories has acquired world rights for three titles due for publication in 2017. Continue reading at The Bookseller
[ The Bookseller | 2016-07-30 00:00:00 UTC ]
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Buoyed by the success of popular podcasts like Serial and This American Life, the Interactive Advertising Bureau is hosting its second annual Podcast Upfront this fall to bring together publishers, advertisers and agencies. Twelve media and podcast companies (up from eight last year) will... Continue reading at AdWeek
[ AdWeek | 2016-07-21 00:00:00 UTC ]
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Liverpool University Press has acquired the Aris & Phillips list of around 400 backlist and forthcoming titles from publisher Casemate. Continue reading at The Bookseller
[ The Bookseller | 2016-07-14 00:00:00 UTC ]
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In a deal that expands its ebook distribution capabilities, Independent Publishers Group has acquired ebook distributor Inscribe Digital from parent Isolation Network. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-07-13 00:00:00 UTC ]
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Debut psychological thriller Behind Closed Doors by BA Paris (Mira) is Amazon Kindle's number-one selling ebook this year to date, according to its summer 2016 report disclosing the latest retail trends for the e-commerce giant. Continue reading at The Bookseller
[ The Bookseller | 2016-07-07 00:00:00 UTC ]
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Subscription audio- and ebook streaming service Storytel has bought Sweden’s oldest and largest publisher, Norstedts Förlagsgrupp, for £12.5m from Swedish co-operative union and retail group, KF (Kooperativa Förbundet). Continue reading at The Bookseller
[ The Bookseller | 2016-06-23 00:00:00 UTC ]
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Axel Springer has agreed to buy market researcher eMarketer at an enterprise value of about $250 million as the German publisher continues its push into digital businesses and English-speaking markets.The German media group is paying $242 million for 93% of the shares in eMarketer, taking the... Continue reading at Advertising Age
[ Advertising Age | 2016-06-10 00:00:00 UTC ]
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The German publisher continues to focus on building its digital subscription business with $250m purchase of research companyAxel Springer has snapped up market research firm eMarketer in a $250m (£173m) deal as the German publisher continues to focus on building its digital subscription... Continue reading at The Guardian
[ The Guardian | 2016-06-10 00:00:00 UTC ]
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German media's relationship with Google and Facebook has been fraught with tension. In the last nine months, eight of the 10 biggest publishing groups in Germany, including Axel Springer, have been pooling reader data from nearly 1,000 websites to create highly targeted, quality data segments... Continue reading at Digiday
[ Digiday | 2016-06-08 00:00:00 UTC ]
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Yellow Kite has acquired a cookbook from Emma Hatcher, creator of the blog "She Can’t Eat What?!", catering to low-FODMAP diets. Continue reading at The Bookseller
[ The Bookseller | 2016-06-07 00:00:00 UTC ]
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It's been three months since Google launched Accelerated Mobile Pages, its fast-loading article pages initiative, and publishers are giving mixed it reviews. Pages are loading faster, but some are seeing little traffic benefit. “I would love to see more widespread adoption,” said Slate vice... Continue reading at Digiday
[ Digiday | 2016-06-06 00:00:00 UTC ]
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Pan Macmillan has acquired two "major" neuroscience titles to build its non-fiction list in the area of pop-science. Continue reading at The Bookseller
[ The Bookseller | 2016-05-28 00:00:00 UTC ]
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The soup to nuts self-publishing platform originally founded as Vook will become a Macmillan company, and Pronoun's staff, of about 20, will be retained and relocated to Macmillan's New York City headquarters in the Flatiron Building. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-26 00:00:00 UTC ]
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