Last week, TechCrunch reported that Google was in talks to buy display advertising company Admeld for $400 million. Now, it looks like the deal has been closed. Google announced Monday that it had signed a deal to officially acquire Admeld. Financial terms of the acquisition weren't disclosed, according to The Wall Street Journal, but people familiar with the matter estimated that the $400 million price tag was correct. If the deal passes regulatory scrutiny, it will be Googles sixth-largest purchase to date. We often hear from major website publishers that ad management today is still mind-numbingly complicated and inefficient. Weve been investing in our publisher tools to try and improve this landscape and have made great progress, but we think we can do even better, Googles head of display advertising, Neal Mohan, said in a company blog post Monday. By combining Admelds services, expertise, and technology with Googles offerings, were investing in what we hope will be an improved era of flexible ad management tools for major publishers. Mohan added that after the acquisition, Admeld will continue to support other ad networks, demand side platforms, exchanges and ad servers, to yield the best possible results for publishers. Continue reading at 'AdWeek'
[ AdWeek | 2011-06-14 00:00:00 UTC ]
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John Murray Learning has bought a self-published bestseller, Life Leverage, by Rob Moore. Continue reading at The Bookseller
[ The Bookseller | 2016-04-08 00:00:00 UTC ]
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Kings Road Publishing, a division of Bonnier Publishing, has signed a global deal to publish two official Dungeons & Dragons® titles in partnership with Hasbro UK and Wizards of the Coast. Continue reading at The Bookseller
[ The Bookseller | 2016-04-07 00:00:00 UTC ]
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Lawyers tell PW it is likely the court simply did not get to the case, and will be relisted for a future conference. The court's next scheduled conference is April 15. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-04 00:00:00 UTC ]
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Written by Google Executive Chairman/ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg, "How Google Works" currently averages 4.5 out of 5 stars on Amazon from over 320 people (see reviews). List price is $30.00, but with the current 44% discount it can be purchased for $16.85... Continue reading at PC World
[ PC World | 2016-03-30 00:00:00 UTC ]
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Sphere will this autumn publish Start With Your Sock Drawer: The Simple Guide to Living a Less Cluttered Life, by professional organiser and declutterer Vicky Silverthorn. Continue reading at The Bookseller
[ The Bookseller | 2016-03-25 00:00:00 UTC ]
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Atom, the YA imprint of Little, Brown Book Group, has acquired the debut novel by music journalist Rebecca Denton. Continue reading at The Bookseller
[ The Bookseller | 2016-03-22 00:00:00 UTC ]
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Hodder Children's Books has bought an epic science fiction teen novel from Sif Sigmarsdottir, who is a bestselling author in her native Iceland and is now writing in the English language for the first time. Continue reading at The Bookseller
[ The Bookseller | 2016-03-19 00:00:00 UTC ]
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The Supreme Court has put the case on the calendar for its April 1 conference, meaning the end of the more than 10-year old case could be near. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-18 00:00:00 UTC ]
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Independent specialist bookshop Tonbridge Christian Book Centre has been bought by Christian bookshop chain CLC Bookshops for an undisclosed sum. Continue reading at The Bookseller
[ The Bookseller | 2016-03-17 00:00:00 UTC ]
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A record 57% of marketers and agencies are allocating 20% or more of budgets to digital advertising, including 23% who earmark more than half of their spending for digital, according to the most recent in a series of studies published by RBC Capital Markets in partnership with Ad Age. Two... Continue reading at Advertising Age
[ Advertising Age | 2016-03-17 00:00:00 UTC ]
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The latest in a long, ongoing legal feud between German publishers and Google ended victoriously for the search giant last month, when it was cleared of using its market dominance to allegedly punish publishers. But this is symptomatic of a larger issue surrounding ancillary copyright laws,... Continue reading at Digiday
[ Digiday | 2016-03-17 00:00:00 UTC ]
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The high court could soon decide whether to review long-running case over Google’s library scanning program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-16 00:00:00 UTC ]
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Google Docs has a new option allowing your documents to be saved directly to the ePub format. All you have to do is click File > Download as > EPUB Publication. EPUB documents are widely supported across most ebook readers, so this could be a good choice for sharing your work with others.... Continue reading at Betanews
[ Betanews | 2016-03-09 00:00:00 UTC ]
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The technology could one day serve as the basis for a product that embraces the physical book, while adding cool digital content on top.Technology that would bring the experience of reading a book into the 21st century—and not by replacing the book with a computer—was patented today by Google,... Continue reading at Fast Company
[ Fast Company | 2016-03-04 00:00:00 UTC ]
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Ingram Content Group has acquired the distribution arm of the Perseus Books Group for an undisclosed sum. The acquisition comes on the heels of the sale, earlier this week, of Perseus' publishing division. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-03 00:00:00 UTC ]
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The Hachette Book Group has signed a binding agreement to acquire the nine publishing imprints of Perseus Books Group and talks are continuing to sell Perseus's distribution division. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-01 00:00:00 UTC ]
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Google's highly anticipated open-source code Accelerated Mobile Pages (AMP) has rolled out globally. Its core premise: to speed up page-load times on the mobile Web. Publishers across the pond, in Europe and beyond, have all been frantically AMP-coding article pages, and many are now running all... Continue reading at Digiday
[ Digiday | 2016-02-25 00:00:00 UTC ]
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Google AMP officially launched today, and the search giant's new feature promises to help some mobile pages load more quickly and combat ad fraud. AMP stands for Accelerated Mobile Pages, an open-source project that's supported by major publishers like Daily Mail, social platforms such as... Continue reading at AdWeek
[ AdWeek | 2016-02-24 00:00:00 UTC ]
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A group of top-tier publishers will help launch Google's answer to Facebook Instant Articles on Wednesday as the search titan attempts to reinvent the mobile web with its Accelerated Mobile Pages initiative. But Google may need brands' help before too long if it really wants to build a new... Continue reading at Advertising Age
[ Advertising Age | 2016-02-22 00:00:00 UTC ]
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