How European publishers are using Google AMP

Google's highly anticipated open-source code Accelerated Mobile Pages (AMP) has rolled out globally. Its core premise: to speed up page-load times on the mobile Web. Publishers across the pond, in Europe and beyond, have all been frantically AMP-coding article pages, and many are now running all content via AMP. The Guardian and International Business Times are running ads via their AMP pages, but question marks remain over how they can monetize it. The post How European publishers are using Google AMP appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-02-25 00:00:00 UTC ]
News tagged with: #google amp #running ads #european publishers #amp pages #mobile web

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How European publishers are using Google AMP

Google's highly anticipated open-source code Accelerated Mobile Pages (AMP) has rolled out globally. Its core premise: to speed up page-load times on the mobile Web. Publishers across the pond, in Europe and beyond, have all been frantically AMP-coding article pages, and many are now running all... Continue reading at Digiday

[ Digiday | 2016-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google amp #running ads #european publishers #amp pages #mobile web


Google AMP beat Facebook Instant Articles, but publishers start to question AMP’s benefits

A new Chartbeat study found only one-third of publishers see clear evidence of a traffic increase from the fast-loading articles format. The post Google AMP beat Facebook Instant Articles, but publishers start to question AMP’s benefits appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #benefits appeared #publishers start


Publishers find Google AMP loads too fast for ad views

Ads load slower than content on AMP, which is part of the reason why publishers make less money per pageview from AMP than they do from their own websites. The post Publishers find Google AMP loads too fast for ad views appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers make


Publishers Creating Facebook Instant Articles Can Now Simultaneously Work on Google AMP (Apple News Soon)

The software-development kit for Facebook's Instant Articles media-rich, quick-loading stories from publishers now supports Google AMP, and the social network said support for Apple News is on the way. Partner engineering director Piyush Mangalick said in a Facebook Media blog post that an... Continue reading at AdWeek

[ AdWeek | 2017-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #enable publishers #apple news


Publishers Can Now Use Video Ads Through Google’s AMP Pages

In its bid to make the mobile web faster--and more profitable--Google is adding more capabilities to its accelerated mobile pages to help publishers make more money and users waste less battery power. At its annual I/O developer conference this week, Google unveiled several updates for its AMP... Continue reading at AdWeek

[ AdWeek | 2017-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers make #video ads #amp pages #developer conference


Google expands AMP, as it presents a friendly face to publishers

Google, long feared by publishers, is now cozying up to them -- at least in comparison to Facebook. The search giant acknowledged it needs to do more to help publishers monetize their fast-loading mobile pages, so it's expanding Accelerated Mobile Pages, its open-source effort to speed up the... Continue reading at Digiday

[ Digiday | 2016-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers monetize #publishers start #publishers appeared #mobile web #video ads


Publishers are pleasantly surprised by Google AMP traffic

If some publishers are cooling on Facebook Instant Articles, they're bullish on Google AMP, the search engine’s answer to Instant Articles. Eight months in, AMP now represents 10 to 15 percent of publisher search traffic, which could help publishers wean themselves off volatile social traffic.... Continue reading at Digiday

[ Digiday | 2016-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publishers #google amp #pleasantly surprised #search engine


Publishers give mixed reviews so far to Google AMP

It's been three months since Google launched Accelerated Mobile Pages, its fast-loading article pages initiative, and publishers are giving mixed it reviews. Pages are loading faster, but some are seeing little traffic benefit. “I would love to see more widespread adoption,” said Slate vice... Continue reading at Digiday

[ Digiday | 2016-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google amp #widespread adoption


Google AMP is good for mobile web users – but what about publishers?

The search giant’s attempt to compete with Facebook Instant Articles and Apple News is drastic – but should be welcomedIn the world of sci-fi, some genius inventor type comes up with a device which immediately disables all guns, missiles, torpedoes, everything. At the flick of a switch, the rate... Continue reading at The Guardian

[ The Guardian | 2015-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple news #search engine


‘They’re telling us how the Web should work': The publisher view of Google’s AMP

While AMP, Google is making a big push to speed up how fast publishers' content loads on mobile screens. That's good for Google, publishers and most of all readers. But others have reservations about the scheme, which they say ignores Google's role in slowing down sites through its own ad tech.... Continue reading at Digiday

[ Digiday | 2015-10-08 00:00:00 UTC ]
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Publishers urge European Commission to reject Google antitrust deal

European periodical and online publishers have urged the European Commission to reject Google’s latest proposal to settle an antitrust case.The commitments proposed by Google would not stop the company’s “abusive promotion of its own services,” the publishers said in their response, sent to the... Continue reading at PC World

[ PC World | 2014-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european commission #latest proposal #antitrust case


European publishers united in Google challenge

In what is being called "an unprecedented show of solidarity," hundreds of Europe's leading publishers have joined forces to call on European Commission Vice President Joaquín Almunia to reject outright the draft measures offered by Google to end their abusive practices. Continue reading at Media Week

[ Media Week | 2013-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leading publishers #joined forces


European Publishers Council Issues Statement on the Google Deal in France

[PRESSWIRE] 14.02.2013 -- Meeting this week in Brussels, Members of the European Publishers Council criticised the deal between Google and French publishers clinched last week to settle the dispute over copyright, remuneration and article sni ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-02-14 00:00:00 UTC ]
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‘Retention is a key strategic element for all publishers’: European publishers focus on churn

A report from Axel Springer shows churn prevention is a higher priority this year while satisfaction with platform support has declined. The post ‘Retention is a key strategic element for all publishers’: European publishers focus on churn appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-02-21 00:00:00 UTC ]
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Digiday’s Publishing summit: What’s on the mind of European publishing execs

It’s not often you get to shake out what publishers’ biggest concerns are across the entire range of European markets, all at once. When 250 execs from leading publishers from across Europe convened on the French riviera this week for the Digiday Publishing Summit, we asked them to literally map... Continue reading at Digiday

[ Digiday | 2016-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leading publishers #publishing summit #biggest concerns #european markets


Publishers Sue Google over Pirate Sites

Cengage, Elsevier, Macmillan Learning, and McGraw Hill have filed a lawsuit accusing Google of promoting unauthorized copies of their textbooks by allowing pirate sites to continue to run ads even after receiving thousands of takedown requests. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-06 04:00:00 UTC ]
More news stories like this | News stories tagged with: #macmillan learning #mcgraw hill #run ads #macmillan


Major Publishers Sue Google Over Ads for Pirated Ebooks

Elsevier, Cengage Learning, Macmillan Learning, and McGraw Hill charge that Google has 'caused immeasurable harm' by advertising pirated content. The post Major Publishers Sue Google Over Ads for Pirated Ebooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-06-05 21:10:35 UTC ]
More news stories like this | News stories tagged with: #cengage learning #macmillan learning #ebooks #macmillan


Tech news site Gizmodo sold for third time in 8 years as European publisher Keleops looks to expand

Longtime technology news and review site Gizmodo has been sold for the third time in the past eight years Continue reading at ABC News

[ ABC News | 2024-06-04 20:54:20 UTC ]
More news stories like this | News stories tagged with: #european publisher


AI at London Book Fair: European Publishers Cheer the EU Act’s Passage

The widely applauded AI Act gets its anticipated EU parliament approval during the run of London Book Fair. The post AI at London Book Fair: European Publishers Cheer the EU Act’s Passage appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-14 10:23:43 UTC ]
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Google sued for $2.3bn by European media groups over digital ad losses

Lawsuit filed by publishers including Axel Springer allege Google ‘abused its dominant position’ in digital ad-techAlphabet’s Google was hit with a €2.1bn ($2.3bn) lawsuit by 32 media groups including Axel Springer and Schibsted on Wednesday, alleging that they had suffered losses due to the... Continue reading at The Guardian

[ The Guardian | 2024-02-28 19:24:36 UTC ]
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