Businesses in the US now have a new way to sign up with one of Google's booking partners and to add a booking button to their search listing. Anyone in the US with a Google My Business account can benefit from the addition of a booking button that enables people to book a reservation with a simple click. It's a continuation of the idea started with Reserve with Google, and the search giant is making it easy for businesses to track their online booking through their accounts. Getting started with the new option is very simple. If you're already signed… [Continue Reading] Continue reading at 'Betanews'
[ Betanews | 2017-10-23 00:00:00 UTC ]
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News organizations operating in France will open up a new fact-checking service, CrossCheck, at the end of this month. Their initial focus will be on covering the forthcoming French elections, but with a number of international organizations participating, the project's reach could... Continue reading at PC World
[ PC World | 2017-02-06 00:00:00 UTC ]
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A pair of Wellington women with a combined 25 years experience in the children's book world are getting ready to share their passion with a wider audience. Continue reading at Stuff
[ Stuff | 2017-02-05 00:00:00 UTC ]
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#wider audience
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Oxford-based Christian publisher Lion Hudson has made almost two thirds of its staff redundant and submitted a notice of intent to appoint administrators. Continue reading at The Bookseller
[ The Bookseller | 2017-02-03 00:00:00 UTC ]
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The digital advertising ecosystem comprises an unlevel playing field vastly favoring the duopoly of Google and Facebook. Controlling 85% of media spend and 80% of referral traffic to independent publishers, this duopoly sets the rules and uses undue influence. Publishers and marketers alike... Continue reading at Advertising Age
[ Advertising Age | 2017-02-02 00:00:00 UTC ]
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#massive scale
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For the first time in the nearly 25-year history of the PW Bookstore of the Year Awards, a children’s only bookstore, Wild Rumpus in Minneapolis, was named one of five finalists. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-01-31 00:00:00 UTC ]
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Apple published its first paper on AI last month and now the company is set to join five others in a newly-formed research group. The Partnership on AI announced today that Apple would become its sixth founding member, adding to a lineup that already... Continue reading at Engadget
[ Engadget | 2017-01-27 00:00:00 UTC ]
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More than 50 businesses, including Facebook, Amazon and Experian have signed this year’s Vision for Literacy Business Pledge, orchestrated by the National Literacy Trust. Continue reading at The Bookseller
[ The Bookseller | 2017-01-26 00:00:00 UTC ]
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Google has begun developing a cloud-based measurement tool that it says could help advertisers gain more insights while protecting privacy across devices. In a blog post published today, Google said it's working with measurement companies such as comScore, DoubleVerify, IAS, Moat and Nielsen... Continue reading at AdWeek
[ AdWeek | 2017-01-21 00:00:00 UTC ]
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The FTSE 100 remains in positive territory despite a 30% plunge in Pearson shares after the education publisher issues a profit warning. Continue reading at BBC News
[ BBC News | 2017-01-18 00:00:00 UTC ]
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Gary Vaynerchuk is a wine blogger turned entrepreneurs’ self-help guru. He talks about fake news, fear of change and the future for social mediaBorn in 1975 in Belarus, Gary Vaynerchuk moved to the US with his family when he was three, part of the mass emigration of Soviet Jews agreed in the... Continue reading at The Guardian
[ The Guardian | 2017-01-01 00:00:00 UTC ]
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The travel booking systems used by millions of people every day are woefully insecure and lack modern authentication methods. This allows attackers to easily modify other people's reservations, cancel their flights and even use the refunds to book tickets for themselves, according a team of... Continue reading at PC World
[ PC World | 2016-12-29 00:00:00 UTC ]
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Media ownership is being overhauled as companies try to figure out their place in a world where 85 percent of digital dollars are going to two companies: Facebook and Google. The platform giants' dominance were factors in AT&T's $85 billion bid for Time Warner and other mega deals that were... Continue reading at Digiday
[ Digiday | 2016-12-28 00:00:00 UTC ]
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Wandering around Echo Park recently, Tyler Sharkey was pleasantly surprised to find that he could now grab a beer at his neighborhood bookstore, Stories Books and Cafe. He’d already discovered some other unexpected places nearby with booze: Golden Saddle Cyclery, a Silver Lake bike repair shop... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-12-25 00:00:00 UTC ]
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Google could be facing a fine up to $4bn after being sued for allegedly not allowing employees to post opinions about the company or write novels without getting their employer to sign off on the final draft. Continue reading at The Bookseller
[ The Bookseller | 2016-12-23 00:00:00 UTC ]
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Programmatic direct isn't a new thing. In fact, two or three years ago it was being touted as the future of buying and selling digital media. And for a time, those who did the touting looked foolish because programmatic direct never really became a "thing."But like header bidding, which had been... Continue reading at Advertising Age
[ Advertising Age | 2016-12-17 00:00:00 UTC ]
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#ad inventory
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Bridget Jones has made the Woman's Hour Power List - despite being a fictional character. Continue reading at The Bookseller
[ The Bookseller | 2016-12-15 00:00:00 UTC ]
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Unlike tech companies with smaller tentacles, Google requires much more than mere blacklists to block fake-news publishers from using Google’s various ad services. Sources indicated that ads from Google’s ad network still show up on fake-news websites and that the these websites still rely on... Continue reading at Digiday
[ Digiday | 2016-12-12 00:00:00 UTC ]
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As tech giants continue their push to speed up load times for advertising and publishers across the mobile web, early numbers from one of them seem to show that faster ads really do work better. According to research released today by Google and Teads, the video tech company, mobile publishers... Continue reading at AdWeek
[ AdWeek | 2016-12-03 00:00:00 UTC ]
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#delivering ads
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Literary agent Andrew Wylie delivered a keynote at the Guadalajara Book Fair and shared stories from his storied career. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-02 00:00:00 UTC ]
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