Header bidding is the latest buzzword on everyone’s lips. Once a simple hack to help publishers monetize, it’s evolved into a full fledged industry practice that’s helping to level the playing field between publisher and advertiser and stop publishers from careening down the RTB waterfall. But life beyond the falls isn’t all smooth sailing. Pay attention, header bidding class is in session. Sponsor content by OpenX. The post Get the guide and bypass the RTB waterfall appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-09-12 00:00:00 UTC ]
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Orion Spring has acquired a "powerful" guide on recovering from an eating disorder and "reaching body positivity", by Instagram star Amalie Lee. Continue reading at The Bookseller
[ The Bookseller | 2016-07-20 00:00:00 UTC ]
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#orion spring
Pavilion Books imprint Portico is to publish The Quick Guide to Parenting based on fashion illustrator and designer Laura Quick's ‘The Daily Think’ blog Continue reading at The Bookseller
[ The Bookseller | 2016-07-02 00:00:00 UTC ]
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Despite layoffs at its parent company, Frederator Books, the company's digital-first ebook line for kids, is "full steam ahead." Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-06-14 00:00:00 UTC ]
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Following Joseph Andras’s surprise decision to turn down the Goncourt first novel prize, it’s time to weigh up the pros and cons of rejecting a literary awardTwo days after Joseph Andras’s De Nos Frères Blessés (which had not been on the shortlist of four) was astonishingly announced as the... Continue reading at The Guardian
[ The Guardian | 2016-05-21 00:00:00 UTC ]
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Yahoo, IBT Media and Mashable have all laid off staff recently, and with digital publishers facing limits of growth, there may be more to come. As bad as a mass layoff is for all involved, companies can mitigate the pain by communicating strongly, using social media in a way that fits their... Continue reading at Digiday
[ Digiday | 2016-04-11 00:00:00 UTC ]
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#ibt media
Apple has reportedly fixed a vulnerability that could have allowed hackers to bypass the passcode on iPhone 6s and 6s Plus running iOS 9.3.1 in order to access the address book and photos.The bypass technique was discovered by researchers from German security firm Evolution Security and takes... Continue reading at PC World
[ PC World | 2016-04-06 00:00:00 UTC ]
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Toby Mundy Associates, in partnership with the Alliance of Independent Authors has published a rights guide in advance of the London Book Fair, showcasing 13 independent authors, with sales ranging from 450,000 copies sold to 20,000. Continue reading at The Bookseller
[ The Bookseller | 2016-03-31 00:00:00 UTC ]
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First spate of staff changes since October NTVB acquisition gives the brand a new president, publisher, and editorial director with a print redesign set to debut in June. The post TV Guide Names New Leadership Ahead of Redesign appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-03-22 00:00:00 UTC ]
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Top publishing experts share their tips on how to get your business book published.For business leaders, publishing a book can mean greater credibility, bigger sales, lucrative speaking engagements, and other career and business benefits. But "getting a book deal" isn't as simply as penning a... Continue reading at Fast Company
[ Fast Company | 2016-03-18 00:00:00 UTC ]
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#business leaders
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Sceptre has pre-empted Lost and Found, a "ground-breaking" book about "the new neuroscience of identity". Continue reading at The Bookseller
[ The Bookseller | 2016-03-12 00:00:00 UTC ]
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The subscriber list and review archive for mail-order book business the Good Book Guide has been acquired by book review and recommendation site Lovereading, following a “turbulent” decade for the Guide. Continue reading at The Bookseller
[ The Bookseller | 2016-02-25 00:00:00 UTC ]
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HarperCollins is to publish Truly Happy Baby, the first parenting guide from TV presenter Holly Willoughby. Continue reading at The Bookseller
[ The Bookseller | 2016-02-18 00:00:00 UTC ]
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Maria Vassilopoulos, manager of Jobs in Books and The Bookseller's business development manager, offers advice to those looking for a job in books, whether you have a degree or not. Continue reading at The Bookseller
[ The Bookseller | 2016-01-22 00:00:00 UTC ]
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Cambridge University Press is to publish a new reference work to celebrate the 400th anniversary of Shakespeare’s death, for a r.r.p of £400. Continue reading at The Bookseller
[ The Bookseller | 2016-01-12 00:00:00 UTC ]
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Time Out will no longer produce any Time Out Guide Books in 2016, the company has confirmed. After the story was first reported by The Telegraph, spokesperson for the company said the decision had been taken “as part of the continued evolution of the business”. The guides' sales have been in... Continue reading at The Bookseller
[ The Bookseller | 2016-01-09 00:00:00 UTC ]
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With the rise of ad blocking and fraud concerns, publishers continue to get ads in front of consumers. One startup called Free All Media thinks it may have found a business model that works around those blockers by plugging content directly into publishers' sites. The Hopatcong, N.J.-based... Continue reading at AdWeek
[ AdWeek | 2015-12-17 00:00:00 UTC ]
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Author Fanny Blake gives some tips for buying books for your loved ones at Christmas. Continue reading at The Bookseller
[ The Bookseller | 2015-12-04 00:00:00 UTC ]
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Dosdoce, Bookwire and Publishing Perspectives are offering an exclusive ebook licensing guide for global public libraries and publishers. The post Free Guide to Ebook Licensing for Public Libraries and Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-11-24 00:00:00 UTC ]
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Produced in the form of Japanese comics, the guides appeal to students and teachers looking for a novel approach to learning science, technology and math. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-24 00:00:00 UTC ]
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#starch press
#sales grow