Header bidding is the latest buzzword on everyone’s lips. Once a simple hack to help publishers monetize, it’s evolved into a full fledged industry practice that’s helping to level the playing field between publisher and advertiser and stop publishers from careening down the RTB waterfall. But life beyond the falls isn’t all smooth sailing. Pay attention, header bidding class is in session. Sponsor content by OpenX. The post Get the guide and bypass the RTB waterfall appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-09-12 00:00:00 UTC ]
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Ebury Publishing has acquired the first official "Black Mirror" book, described as "an immersive, illustrated, oral history" from the show's creator Charlie Brooker and executive producer Annabel Jones. Continue reading at The Bookseller
[ The Bookseller | 2018-07-12 00:00:00 UTC ]
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Today’s consumers expect access to content, whenever and however they want, putting media and publishing companies under extreme pressure to meet this demand cost-effectively. Faced with diminishing revenues from traditional advertising and subscriptions they must find new ways to drive revenue... Continue reading at Digiday
[ Digiday | 2018-07-11 00:00:00 UTC ]
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Trapeze is publishing a guide to making better lists from the author of L’art de la Simplicite, Dominique Loreau. Continue reading at The Bookseller
[ The Bookseller | 2018-07-05 00:00:00 UTC ]
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In its first major redesign since the series was launched in 1993, DK’s Eyewitness Travel Guides are being revamped for the digital age. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-06-01 00:00:00 UTC ]
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Friday 18th May is the deadline for publishers to submit free listings in the Autumn Buyer’s Guides, which feature new titles being published between August 2018 and January 2019. Continue reading at The Bookseller
[ The Bookseller | 2018-05-14 00:00:00 UTC ]
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Yellow Kite has pre-empted a book by "walking therapist" Jonathan Hoban called Walk with your Wolf. Continue reading at The Bookseller
[ The Bookseller | 2018-05-03 00:00:00 UTC ]
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Lagom is publishing The Good Girl’s Guide To Being A Dick, the first English translation of Alexandra Reinwarth's book which has sold half a million copies worldwide. Continue reading at The Bookseller
[ The Bookseller | 2018-04-24 00:00:00 UTC ]
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Hodder is publishing a self-help book on grudges by Sophie Hannah with elements of memoir. Continue reading at The Bookseller
[ The Bookseller | 2018-04-13 00:00:00 UTC ]
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The Times’ consumer champion Laura Whateley’s debut book, a guide to money management, has been signed by 4th Estate. Continue reading at The Bookseller
[ The Bookseller | 2018-03-22 00:00:00 UTC ]
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4th Estate will publish a guide to parenting as a freelancer by journalist Annie Ridout. Continue reading at The Bookseller
[ The Bookseller | 2018-03-22 00:00:00 UTC ]
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Little, Brown imprint Piatkus has acquired a book by Japanologist Beth Kempton about "wabi sabi" - the Japanese concept centred on an appreciation of beauty in imperfection and the acceptance of the transient nature of all things. Continue reading at The Bookseller
[ The Bookseller | 2018-03-15 00:00:00 UTC ]
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The former American household staple is riding high thanks to new ownership, and a new focus on TV across all platforms. The post TV Guide Magazine Is Still Here, and Is Doing Just Fine appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-03-15 00:00:00 UTC ]
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Books by authors and illustrators including Chitra Soundar, Benji Davies, Joseph Coelho, Robin Stevens and Kiran Millwood Hargrave are amongst those in EmpathyLab’s new ‘Empathy Guide’ for children. Continue reading at The Bookseller
[ The Bookseller | 2018-02-06 00:00:00 UTC ]
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Pan Macmillan is publishing Ten to Zen, a book providing 10-minute "mind workouts" to tackle stress from NHS psychotherapist Owen O’Kane. Continue reading at The Bookseller
[ The Bookseller | 2018-02-06 00:00:00 UTC ]
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In this special Digiday guide, Digiday editors and reporters walk you through what to expect in the post-Facebook era. The post Download: The publisher’s survival guide for the post-Facebook era appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-30 00:00:00 UTC ]
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DK is publishing Parent Alert! How To Keep Your Kids Safe Online by celebrity mums and best friends Nadia Sawalha and Kaye Adams this July. Continue reading at The Bookseller
[ The Bookseller | 2018-01-26 00:00:00 UTC ]
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Famous faces, including many comedians with tales of recovery from their own traumas, are dispensing life lessons in the latest publishing trendOnce the post-Christmas slump lifts and 2018 looms, an unprecedented crowd of well-known faces will be waiting to take readers by the hand and guide... Continue reading at The Guardian
[ The Guardian | 2017-12-17 00:00:00 UTC ]
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In Canada, Greystone Books announces an anthology in women's experiences of sexual assault. In California, About Comics adds a 'Negro Motorist' guide. The post Canada’s Greystone Announces Sexual Assault Collection; About Comics Republishes ‘Negro Motorist’ Guide appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-12-05 00:00:00 UTC ]
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Random House Books is publishing a guide for start-ups by former Goldman Sachs investment bankers Courtney and Carter Reum. Continue reading at The Bookseller
[ The Bookseller | 2017-11-15 00:00:00 UTC ]
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Little, Brown Book Group imprint Piatkus has acquired a guide to ageing well, called The Age-Well Project, by author Annabel Abbs and TV executive and cook book author Susan Saunders. Continue reading at The Bookseller
[ The Bookseller | 2017-11-04 00:00:00 UTC ]
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