Four leading international news publishers have joined forces to offer access to their combined online advertising inventory as they attempt to compete with global digital platforms like Google and Facebook.The Guardian has teamed up with CNN International, the Financial Times and Thomson Reuters to create the Pangaea Alliance, a digital advertising offering that will use programmatic technology to give brands access to their combined audience, which they claim totals 110 million users. The Economist, Hearst UK and Time Inc are also providing access to their ad inventory.Programmatic buying is often associated with ad fraud and substandard inventory, but Pangaea claims to offer reassurance to brands that their ads will appear next to quality content. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-03-18 00:00:00 UTC ]
News tagged with:
#hearst uk
#providing access
#ad inventory
#programmatic buying
#ad fraud
#quality content
Foreign secretary Jeremy Hunt says case of Wa Lone and Kyaw Soe Oo is a top priorityThe foreign secretary, Jeremy Hunt, has pledged to make the fight to release of two Reuters journalists imprisoned by the Burmese government a top priority for the coming year.Last week, Hunt met the human rights... Continue reading at The Guardian
[ The Guardian | 2018-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#wa lone
#jeremy hunt
#top priority
#coming year
#book written
If you live in New York City, you might be familiar with the professional photography shop Adorama in lower Manhattan. The company has taken its photo printing to the web with AdoramaPix, where you can order prints and create various products, including photo books.Whatever Adorama learned... Continue reading at PC World
[ PC World | 2018-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#square starting
#portrait starting
#landscape starting
#lay flat
For the latest installment of our Confessions series, a publishing director recounts the most challenging moments. The post ‘GDPR is not done’: Confessions of a publisher programmatic director appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#confessions series
#latest installment
Guardian Faber has acquired a book about ‘ultra running’, one of the “toughest sports in the world”, by Adharanand Finn. Continue reading at The Bookseller
[ The Bookseller | 2018-11-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#guardian faber
#adharanand finn
Investigative journalist John Carreyrou has won the £30,000 Financial Times and McKinsey & Company Business Book of the Year Award 2018 for Bad Blood: Secrets and Lies in a Silicon Valley Startup (Picador). Continue reading at The Bookseller
[ The Bookseller | 2018-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#inside story
By the time the Marvel Cinematic Universe experienced its Big Bang with the 2008 smash “Iron Man,” Stan Lee had long since retired from official duties at Marvel, settling into a role as a revered spiritual grandfather to the comic book world, as close to a flesh-and-blood superhero as fans could... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#big bang
#stan lee
#official duties
Beginning on the 431st page of the new Beastie Boys Book—still much more than a hundred pages away from the book’s end—there is a 16-page cookbook courtesy of renowned Los Angeles chef Roy Choi. It is an actual cookbook, vaguely inspired by lyrics from Paul’s Boutique, with recipes for chicken... Continue reading at Slate
[ Slate | 2018-11-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#hundred pages
#beastie boys
F+W Media has established a new standalone book group, naming Heidi Sachner as its chief. Sachner, in her new role, will be responsible for all book publishing in F+W's various communities. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book publishing
GDPR hasn't derailed programmatic advertising, but 32 percent of publishing executives said it has negatively impacted their programmatic revenues. The post Digiday Research: GDPR has reduced programmatic revenues for a third of European publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digiday research
#european publishers
#publishing executives
#negatively impacted
The actor and writer on mistaking Simon Callow for Stephen Fry, the joys of a foot massage and why it’s more important to splash out on a bed than a carBorn in south Wales, Ruth Jones, 52, trained at the Royal Welsh College of Music & Drama. In 2000, she appeared in Fat Friends with James... Continue reading at The Guardian
[ The Guardian | 2018-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#james corden
#early age
#sue perkins
These days, most writers cannot afford to live secluded from their public. But when a very private author like Thomas Harris announces a new novel, there’s always special excitementAuthors – at least as far as their relationship with the public goes – fall into several distinct categories. There... Continue reading at The Guardian
[ The Guardian | 2018-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#day jobs
#recent study
#travel expenses
#audience members
As politics and publishing collide this year, the International Alliance of Independent Publishers' is organizing a WomenList exhibition of 30 titles on feminism and women. The post ‘WomenList’ from Paris-Based International Alliance of Independent Publishers appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#independent publishers
#international alliance
In March, Apple unveiled its Everyone Can Create curriculum, a program aimed at helping educators integrate drawing, music, video and photo skills into their lessons and assignments. Now, the company has made that curriculum available for free throug... Continue reading at Engadget
[ Engadget | 2018-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#apple books
#apple unveiled
#program aimed
Fantagraphics has acquired 'BTTM FDRS' by Ezra Claytan Daniels and Ben Passmore, a new graphic novel that combines satire and horror in a quirky exploration of race and gentrification. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bttm fdrs
#ben passmore
In 2008, the Thomson Corporation and Reuters Group PLC merged to form Thomson Reuters. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#thomson reuters
#thomson corporation
Warner Bros. Entertainment, now owned by mobile giant AT&T, has formed a new division to make the most of its big brands, including comic book publisher DC Entertainment. The new unit, which carries the buzzword-heavy name of Warner Bros. Global Brands and Experiences, will be led by Pam... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#warner bros
#big brands
#global brands
Snapchat is launching a new feature with 26 publishers including CNN and NBC Sports. And unlike a lot of platform features, it doesn't require a ton of resources. The post A new Snapchat feature lets publishers create live stories out of users’ posts appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#nbc sports
#platform features
Guardian art critic Jonathan Jones has authored a "radically new story of British Art" for Laurence King Publishing. Continue reading at The Bookseller
[ The Bookseller | 2018-09-08 00:00:00 UTC ]
More news stories like this |
In a new account of his tenure at Bonnier Publishing, a book called Show Me Your Medals, Richard Johnson defends his record and says it was all part of the "hype". Continue reading at The Bookseller
[ The Bookseller | 2018-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bonnier publishing
Penguin Ventures has partnered with Backyard Cinema to create a cinematic experience of "The Snowman" this Christmas in London. Continue reading at The Bookseller
[ The Bookseller | 2018-09-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#penguin ventures
#backyard cinema