Warner Bros. Entertainment, now owned by mobile giant AT&T, has formed a new division to make the most of its big brands, including comic book publisher DC Entertainment. The new unit, which carries the buzzword-heavy name of Warner Bros. Global Brands and Experiences, will be led by Pam... Continue reading >> [ Source: Los Angeles Times | 2018-09-14 00:00:00 UTC ]
Global brands may appear to dominate ebook subscriptions, but nimble, local publishing startups across Europe are winning authors’ hearts and minds. The post When It Comes to Ebook Subscriptions, One Size Does Not Fit All! appeared first on Publishing Perspectives. Continue reading >> [ Source: Publishing Perspectives | 2015-11-12 00:00:00 UTC ]
Tumblr has work to do before becoming the next big marketing channel, but that hasn't stopped brands from getting on board with the hip publishing platform. Union Metrics shared a Top 10 list with Adweek after studying a month's worth of Tumblr activity in regards to Interbrand's top 100 ranking... Continue reading >> [ Source: AdWeek | 2013-10-29 00:00:00 UTC ]
Written By: Gayle Feldman Publication Date: Fri, 03/06/2011 - 08:50 Like much of our world, BEA has shrunk but also expanded. read more Continue reading >> [ Source: The Bookseller | 2011-06-03 00:00:00 UTC ]