Tumblr has work to do before becoming the next big marketing channel, but that hasn't stopped brands from getting on board with the hip publishing platform. Union Metrics shared a Top 10 list with Adweek after studying a month's worth of Tumblr activity in regards to Interbrand's top 100 ranking of global brands. A quick snippet: Disney and Facebook are killing it on Yahoo-owned Tumblr. "For the purposes of this research, we looked at the entire conversation happening on Tumblr, so this is beyond just individual brand blogs," a Union Metrics rep explained. "This allowed us to understand the organic conversations that were being driven by fans. Fun fact: In the month of data analyzed, the top 10 posts about each brand were created by fans." Check out those data points and more in the infographic Union Metrics put together. Continue reading at 'AdWeek'
[ AdWeek | 2013-10-29 00:00:00 UTC ]
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Tumblr has work to do before becoming the next big marketing channel, but that hasn't stopped brands from getting on board with the hip publishing platform. Union Metrics shared a Top 10 list with Adweek after studying a month's worth of Tumblr activity in regards to Interbrand's top 100 ranking... Continue reading at AdWeek
[ AdWeek | 2013-10-29 00:00:00 UTC ]
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Former number one Leith Agency was knocked back into third place in Nielsen Ad Intel's billings table in 2021. Continue reading at Media Week
[ Media Week | 2022-03-30 08:56:30 UTC ]
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Maia Kobabe’s 'Gender Queer' topped the list of last year's most challenged books, which is again dominated by stories by and about LGBTQ+ persons and people of color, voices that ALA officials said “censors want to silence.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-09 04:00:00 UTC ]
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The book business in 2023 in a nutshell: Amazon got hit with a federal antitrust lawsuit, Scholastic got mired in a censorship controversy, Simon & Schuster finally found a buyer, AI fever gripped the book business, and publishers stepped up to book bans. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-29 05:00:00 UTC ]
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More growth in the seemingly unstoppable manga category and the ongoing struggles of librarians and comics retailers were among our most read stories on comics and graphic novels this year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-20 05:00:00 UTC ]
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From a look at how bestselling novelist Colleen Hoover is fueling interest in contemporary Christian fiction to interviews with evangelical superstars David Platt and Beth Moore, here are PW’s most-read religion stories of 2023. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-13 05:00:00 UTC ]
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PW looks back at the library stories that captivated the publishing world this year, and what they portend for 2024. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-08 05:00:00 UTC ]
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Plus, Nielsen names a new CEO, Hispanic audiences are undercounted, macroeconomic news in a nutshell—and more. Continue reading at Advertising Age
[ Advertising Age | 2023-09-15 18:24:18 UTC ]
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WPP outfit merged with the UK's biggest media agency Mediacom earlier this year. Continue reading at Media Week
[ Media Week | 2023-03-26 21:50:25 UTC ]
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PW looks back at the library stories that captivated the publishing world this year, and what they portend for 2023 Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-09 05:00:00 UTC ]
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These are the 10 books the American Library Association reports as being the most banned or challenged titles of 2021. Continue reading at Book Riot
[ Book Riot | 2022-04-05 14:07:04 UTC ]
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ALA kicked off National Library Week with the release of its annual State of America's Libraries report, and its "Top 10 Most Challenged Books" list. The 729 challenges tracked by ALA in 2021 represent the highest number of attempted book bans since ALA began compiling its list 20 years ago,... Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-04 04:00:00 UTC ]
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Only three of the top 10 media agencies changed position in Nielsen Ad Intel's billings table in 2021. Continue reading at Media Week
[ Media Week | 2022-03-27 14:42:19 UTC ]
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Axel Scheffler has usurped Tony Ross in the list of 2021’s most lucrative illustrators through Nielsen BookScan’s TCM. Continue reading at The Bookseller
[ The Bookseller | 2022-01-29 03:07:14 UTC ]
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Creative Access is celebrating its 10th anniversary with a new website and brand identity as industry heads such as Stephen Page and Tom Weldon pay tribute to the social enterprise’s impact. Continue reading at The Bookseller
[ The Bookseller | 2022-01-19 22:49:33 UTC ]
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PW looks back at the library stories that captivated the publishing world this year—and what they portend for 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-12-10 05:00:00 UTC ]
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From the launch of IVP Kids imprint to Beth Moore’s departure from LifeWay, here are PW’s most-read religion stories of 2021. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-12-08 05:00:00 UTC ]
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Here are Libro.fm's top 10 bestselling audiobooks of 2021, including book club picks, mysteries, memoirs, nonfiction, and literary fiction. Continue reading at Book Riot
[ Book Riot | 2021-11-18 15:24:26 UTC ]
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BBC Books is releasing Match of the Day: Top 10 of Everything by Gary Lineker, Alan Shearer, and Micah Richards, to accompany a new 30-episode series of the hit BBC Sounds podcast. Continue reading at The Bookseller
[ The Bookseller | 2021-09-10 02:05:35 UTC ]
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PW looks back at the library stories that captivated the publishing world this year—and what they portend for 2021. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-12-11 05:00:00 UTC ]
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