Digital Ad Growth About to Offset Print Decline

News websites and online publishers saw advertising soar 18 per cent in Britain last year, fuelling hopes that digital growth has reached a long-awaited tipping point where it will offset print decline. Figures from the Association of Online Publi ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2014-03-05 00:00:00 UTC ]
News tagged with: #news websites #online publishers #digital growth

Other Publishing stories related to: 'Digital Ad Growth About to Offset Print Decline'


A Dream Deferred: Why the Digital Ad Industry Struggles to Create a Standard ID

The digital ad industry has a dream. For years, players have longed for an identification system that might help companies compete for targeted ad dollars being swallowed by Facebook and Google, dominant platforms where users sign in and identify themselves. A new initiative -- led by... Continue reading at Advertising Age

[ Advertising Age | 2017-05-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #takes place #mobile devices


Facebook's Dreaded Headwinds to Ad Growth Aren't Here Yet

Facebook's ad empire is facing worries including brand safety on the live video it carries and constraints on inventory growth, but it had a strong start to 2017 all the same.The social network said Wednesday that it took in $7.86 billion in ad revenue in the first quarter, a 51% jump from the... Continue reading at Advertising Age

[ Advertising Age | 2017-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #equivalent period #ad sales #instagram announced


Berry on the top as the print market posts growth for first quarter

Mary Berry has once again been crowned queen of Mother’s Day, as Mary Berry Everyday (BBC) ascended to the UK Official Top 50 number one spot. Continue reading at The Bookseller

[ The Bookseller | 2017-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mary berry


In the Fight Against Big Digital Powers, Conde Nast Joins NBCU and Vox in Ad Pact

Conde Nast is joining NBC Universal and Vox Media to sell ads across their combined digital properties. It's the latest move by publishers and TV conglomerates to better compete with digital advertising from the likes of Google and Facebook.The addition of Conde Nast builds on what NBCU and Vox... Continue reading at Advertising Age

[ Advertising Age | 2017-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest move #digital advertising #advertising marketplace #high-quality content #consumer groups #top chef


Digital Editors Significantly Out-Earn Those at Print Magazines

And while narrowing slightly, the gender gap persists — especially among editors-in-chief — according to our annual editorial salary survey. The post Digital Editors Significantly Out-Earn Those at Print Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print magazines


Elsevier profits up 3% despite 'steeper' print declines

Elsevier marginally increased its sales and profits in 2016, in spite of what it described as "steeper declines" for print books sales than in recent years, "reflecting market conditions". Continue reading at The Bookseller

[ The Bookseller | 2017-02-24 00:00:00 UTC ]
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Premium Publishers Tell P&G's Pritchard They Can Solve His Digital Ad Problems

An association of well-known publishers has responded to the recent call by Procter & Gamble to clean up digital advertising or lose access to P&G's massive budgets, arguing that advertising with high-quality websites is one way out of the digital mess.P&G Chief Brand Officer Marc... Continue reading at Advertising Age

[ Advertising Age | 2017-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #industry standards


L,B's Howden joins Bonnier Zaffre to drive digital growth

Felice Howden, head of digital marketing and consumer engagement for Little, Brown, has joined Bonnier Zaffre in the newly-created role of digital marketing manager. Continue reading at The Bookseller

[ The Bookseller | 2017-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing #newly-created role


Childwise report says print reading declines in teen years

Children aged 9-16 spend as much time reading online as reading print materials, although the number of young people reading books, comics and magazines drops in the teenage years, according to a new report. Continue reading at The Bookseller

[ The Bookseller | 2017-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #teen years #teenage years


In the wake of declines, Time Inc. centralizes digital desks

With print advertising on the wane, big publishing houses are looking to be as efficient as possible. And so magazine giant Time Inc. is creating 10 virtual desks to improve coordination of coverage. The challenge is to make resources go farther without watering down the essence of the brands.... Continue reading at Digiday

[ Digiday | 2016-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print advertising


Conde Nast Britain’s 18-person native ad team accounts for half its digital revenue

Most publishers want to wean themselves off display advertising, and content studios are where the biggest growth opportunities lie. For Conde Nast Britain, native advertising revenue has mushroomed in the last six months, since it set up a dedicated custom content team. It's the data analysts... Continue reading at Digiday

[ Digiday | 2016-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital revenue #display advertising #content studios


Digital sales down 19%, but print strong for trade publishers in first half

Trade publishers’ digital revenues have fallen by 19% in the first six months of the year, but print sales are holding strong, new figures from the Publishers Association have revealed. Continue reading at The Bookseller

[ The Bookseller | 2016-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital sales #trade publishers #digital revenues #print sales #publishers association


'Interrogate the Data': CMOs Are Sick of Digital Ad Hype

Chief marketing officers are sick of publishers making far-out claims about how great their ads perform, according to Nielsen Chief Operating Officer Steve Hasker.In what could be the line of Advertising Week, Mr. Hasker told a room full of digital marketers: "Let me give you one truth. If you... Continue reading at Advertising Age

[ Advertising Age | 2016-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising week #data providers #room full #video ads


Print or Digital, It's Reading That Matters...

Print books are hanging on, but in a digital age where more books are being published than ever before, why is book reading in decline? Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print books #digital age #book reading


Dohle: PRH digital sales on 'positive path' following revenue decline

Overall digital sales at Penguin Random House are on a “positive path forward,” the company’s global c.e.o Markus Dohle has said in a letter to staff, despite the company’s first half results showing a decline due to lower ebook sales. Continue reading at The Bookseller

[ The Bookseller | 2016-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #markus dohle #revenue decline #digital sales


Bulky, heavy, pricey - yet flourishing. Art catalogs keep print alive in the digital era

As far as art books go, “Matisse in the Barnes Foundation,” published last year by Thames & Hudson, is pretty exquisite: Three hardback volumes, totaling 894 pages, that tell the story of the works that are a bedrock of the Barnes Foundation collection in Philadelphia. The books come in a... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital era #barnes foundation


News Corp. Misses Estimates as Ad Sales Decline

News Corp., the Wall Street Journal and New York Post publisher controlled by billionaire Rupert Murdoch, reported fiscal fourth-quarter profit that missed analysts' estimates as a decline in ad sales outweighed an increase in digital revenue in its real estate business.Earnings, excluding some... Continue reading at Advertising Age

[ Advertising Age | 2016-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #york-based company #projections compiled #news online #publishing industry


Kensington Adding Print Line to Lyrical Press

Kensington Publishing will add a mass market paperback line to its Lyrical Press imprint, Kensington’s digital first unit that it bought in January 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kensington publishing #lyrical press


As E-book Sales Decline, Digital Fatigue Grows

Limitations of reading devices and "digital fatigue" are cited as causes for the decline in ebook sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading devices #ebook sales


Axel Springer buys eMarketer to reduce digital ad dependency

The German publisher continues to focus on building its digital subscription business with $250m purchase of research companyAxel Springer has snapped up market research firm eMarketer in a $250m (£173m) deal as the German publisher continues to focus on building its digital subscription... Continue reading at The Guardian

[ The Guardian | 2016-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business insider #media group