A 20% increase in digital revenue and a 38% jump in direct-to-consumer sales over last year’s first quarter of fiscal 2021 helped to drive up profits by 45% and sales by 13% at HarperCollins. Continue reading >> [ Source: Publishers Weekly | 2020-11-06 05:00:00 UTC ]
When Walgreens launched a new loyalty program for its beauty lines in 2016, it coupled it with an advertising campaign to drive signups. As part of this campaign, it turned to the USA Today Network to reach its target audience: Women. What’s odd about picking the USA Today Network for this... Continue reading >> [ Source: Folio Magazine | 2018-07-23 00:00:00 UTC ]
Revenue from third-party platforms represented 16 percent of publishers' total digital revenue in the first half of 2017 -- nearly unchanged from a year earlier. The post Google and Facebook make up less than 5 percent of publishers’ digital revenue appeared first on Digiday. Continue reading >> [ Source: Digiday | 2018-02-08 00:00:00 UTC ]
Toronto-based Kobo and Seattle's Amazon are neck-and-neck in Canadian publishers' use of ebook retailers, BookNet Canada finds, in a new 2016 survey. The post BookNet Canada: Digital Revenue Up in 2016, Ebook Sales Down appeared first on Publishing Perspectives. Continue reading >> [ Source: Publishing Perspectives | 2017-06-07 00:00:00 UTC ]
Most publishers want to wean themselves off display advertising, and content studios are where the biggest growth opportunities lie. For Conde Nast Britain, native advertising revenue has mushroomed in the last six months, since it set up a dedicated custom content team. It's the data analysts... Continue reading >> [ Source: Digiday | 2016-11-28 00:00:00 UTC ]
No one expected publishing companies’ digital revenue to catch up to print overnight, but what does it say when that revenue stream at The New York Times Co., Tribune Co. and Time Inc. is already declining? All said so in their most rec ... Continue reading >> [ Source: Editor & Publisher | 2013-11-20 00:00:00 UTC ]
Digital revenue growth among online publishers in the UK is expected to grow by 15 per cent in 2013 according to the fifth annual organisation census by the Association of Online Publishers, while technology and data will play an increased role in re ... Continue reading >> [ Source: Editor & Publisher | 2013-04-11 00:00:00 UTC ]
Digital revenue will be foremost on the minds of newspaper publishers as three of their trade organizations converge on New Orleans next week. “It’s really important that we just keep pushing forward on how to maximize the digita ... Continue reading >> [ Source: Editor & Publisher | 2013-02-15 00:00:00 UTC ]
Magazine publishers have been criticized for being slow to meet advertisers’ demands for performance metrics, but Condé Nast is taking a step in that direction with an investment in Flite, a cloud-based platform that lets brands measure and adjust their ads in real time. Condé Nast has been a... Continue reading >> [ Source: AdWeek | 2012-08-20 00:00:00 UTC ]
Written By: Graeme Neill Publication Date: Wed, 04/05/2011 - 09:30 Digital sales were worth 18% of Simon & Schuster's total global sales in its first quarter as its revenues increased 2% to $155m. Digital revenue more than doubled to $27.9m (£16.9m) from the first quarter in 2010, with... Continue reading >> [ Source: The Bookseller | 2011-05-04 00:00:00 UTC ]