#digital revenue

Publishing news tagged with #digital revenue


Data Versus Creativity: The Publisher Perspective

When Walgreens launched a new loyalty program for its beauty lines in 2016, it coupled it with an advertising campaign to drive signups. As part of this campaign, it turned to the USA Today Network to reach its target audience: Women. What’s odd about picking the USA Today Network for this... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising #digital revenue #results follow


Google and Facebook make up less than 5 percent of publishers’ digital revenue

Revenue from third-party platforms represented 16 percent of publishers' total digital revenue in the first half of 2017 -- nearly unchanged from a year earlier. The post Google and Facebook make up less than 5 percent of publishers’ digital revenue appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year earlier #post google #digital revenue


BookNet Canada: Digital Revenue Up in 2016, Ebook Sales Down

Toronto-based Kobo and Seattle's Amazon are neck-and-neck in Canadian publishers' use of ebook retailers, BookNet Canada finds, in a new 2016 survey. The post BookNet Canada: Digital Revenue Up in 2016, Ebook Sales Down appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2017-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook retailers #canadian publishers #toronto-based kobo #ebook sales #digital revenue #booknet canada


Conde Nast Britain’s 18-person native ad team accounts for half its digital revenue

Most publishers want to wean themselves off display advertising, and content studios are where the biggest growth opportunities lie. For Conde Nast Britain, native advertising revenue has mushroomed in the last six months, since it set up a dedicated custom content team. It's the data analysts... Continue reading at 'Digiday'

[ Digiday | 2016-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content studios #display advertising #digital revenue


Traditional Publishers Are Struggling as Buying Goes Automated

No one expected publishing companies’ digital revenue to catch up to print overnight, but what does it say when that revenue stream at The New York Times Co., Tribune Co. and Time Inc. is already declining? All said so in their most rec ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2013-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #revenue stream #digital revenue #traditional publishers


AOP Census Predicts 15% Rise in Digital Revenue this Year

Digital revenue growth among online publishers in the UK is expected to grow by 15 per cent in 2013 according to the fifth annual organisation census by the Association of Online Publishers, while technology and data will play an increased role in re ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2013-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #increased role #online publishers #digital revenue


Faster Digital Growth Key At MegaConference

Digital revenue will be foremost on the minds of newspaper publishers as three of their trade organizations converge on New Orleans next week. “It’s really important that we just keep pushing forward on how to maximize the digita ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2013-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper publishers #digital revenue


Condé Nast's Latest Digital Move

Magazine publishers have been criticized for being slow to meet advertisers’ demands for performance metrics, but Condé Nast is taking a step in that direction with an investment in Flite, a cloud-based platform that lets brands measure and adjust their ads in real time. Condé Nast has been a... Continue reading at 'AdWeek'

[ AdWeek | 2012-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital advertising #digital revenue #print advertising #greater emphasis #digital offerings


Digital helps lift profit at Simon & Schuster

Written By: Graeme Neill Publication Date: Wed, 04/05/2011 - 09:30 Digital sales were worth 18% of Simon & Schuster's total global sales in its first quarter as its revenues increased 2% to $155m. Digital revenue more than doubled to $27.9m (£16.9m) from the first quarter in 2010, with... Continue reading at 'The Bookseller'

[ The Bookseller | 2011-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing fast #ebook sales #simon schuster #digital revenue