The executive director of marketing at Houghton Mifflin Harcourt, who spent 20 years with the company, died earlier this week. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2017-06-01 00:00:00 UTC ]
News tagged with:
#carla gray
#died earlier
Novelists Ian McEwan, Julian Barnes and Deborah Moggach and the former Poet Laureate Andrew Motion are among the signatories to a letter calling on the next government to legalise assisted dying for terminally ill people. Continue reading at The Bookseller
[ The Bookseller | 2014-12-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#julian barnes
#deborah moggach
#letter calling
Following the Christmas Day premiere of the big screen adaptation of Laura Hillenbrand’s 'Unbroken,' the 2010 bestseller held firm in the #1 spot on Apple’s bestseller list (the film came in at #3 at the weekend box office). Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ibooks bestsellers
#laura hillenbrand
##1 spot
#bestseller list
It feels like we've all been talking a lot about content marketing for the last two years, even though the concept isn't really new. We just used to call ads that looked like content "advertorials," but what we're seeing today is a lot more than that.What has changed, and in dramatic fashion, is... Continue reading at Advertising Age
[ Advertising Age | 2014-12-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#dramatic fashion
#display ads
#hiring writers
#news articles
#blog posts
Fueled by new ad formats and acquisitions from Facebook, Twitter and brands, mobile marketing finally began to step up to its potential this year. From messaging and video to ultra-targeted ads and simplified shopping, smartphones and tablets became a major focus for most digital brands players... Continue reading at AdWeek
[ AdWeek | 2014-12-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#taco bell
#privacy concerns
#emarketer predicts
#large part
#sales needle
#menlo park
Neil Charles Reshen, an accountant and business manager who represented such entertainers as Willie Nelson and Miles Davis before founding the publishing management firm Benay Enterprises, died December 6 in the Bronx. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-23 00:00:00 UTC ]
More news stories like this |
Here are this week's 10 most intriguing numbers from the digital marketing space, including data about what's currently on the minds of brand marketers and a few eyebrow-raising social media stats. 1. Facebook's video spigot has apparently opened dramatically in recent weeks. In September, the... Continue reading at AdWeek
[ AdWeek | 2014-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#social platform
#video channel
Alison Morrison, nee Brathwaite, who worked in book publishing until a move to Which? in 2007, has died. Morrison, 45, was reportedly attacked in a street in Harrow yesterday (18th December), dying later in hospital. Morrison worked as promotions co-ordinator at Penguin from 1994 to 1999, and... Continue reading at The Bookseller
[ The Bookseller | 2014-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#alison morrison
#book publishing
#promotions co-ordinator
#marketing manager
#marketing director
ALM, formerly known as American Lawyer Media, is the largest B2B publisher in the legal market, but it's branching out with its latest acquisition. Continue reading at Folio Magazine
[ Folio Magazine | 2014-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#latest acquisition
In 2012, Cali Dawson and Gordon Ross, a pair of expats living in Bangkok, made plans to start a new publishing company in Thailand. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-19 00:00:00 UTC ]
More news stories like this |
Writing for the Times of India, Ishita Mishra describes the declining literary landscape in Agra as fewer people visit libraries and bookstores in the city. The post In Agra, Literature and Reading is “Dying a Slow Death” appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#slow death
Less than four weeks after Advent appointed the investment bank Macquarie to find a buyer for its German bookselling operation Thalia, the US investor has reportedly taken the chain off the market because none of the interested parties was prepared to pay the asking price. According to... Continue reading at The Bookseller
[ The Bookseller | 2014-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#interested parties
‘Everyone is doing exactly what these criminals want,’ says Rogen, after newspapers publish emails hacked from Sony executivesAaron Sorkin: news outlets more ‘morally treasonous’ than Sony hackersVarious Hollywood figures, including Brad Pitt, Aaron Sorkin and Seth Rogen, have publicly... Continue reading at The Guardian
[ The Guardian | 2014-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#aaron sorkin
#sony pictures
The first Nielsen Children’s Book Summit convened in New York on Friday (12th December) at the McGraw-Hill Auditorium in midtown, saw over 150 participants attending the day-long meeting organized by Nielsen Book Americas SVP Jonathan Stolper and Bookigee’s Kristen McLean. They worked to be... Continue reading at The Bookseller
[ The Bookseller | 2014-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#nielsen children
#book summit
#mcgraw-hill auditorium
#kristen mclean
Laura Hillenbrand’s 'Unbroken' ousted Gillian Flynn’s 'Gone Girl' from the top spot on Apple’s iBooks bestseller list for the week ended December 8. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ibooks bestsellers
#laura hillenbrand
Books with big screen adaptations dominated Apple’s iBooks chart for the week ended December 1. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ibooks bestsellers
#ibooks chart
That didn't last long. Verizon Wireless has pulled the plug on its newest content marketing venture, a web publication called SugarString, a little over two months after it launched.The website was designed to rival tech-savvy magazines, like Wired, from Conde Nast, and Motherboard, from Vice.... Continue reading at Advertising Age
[ Advertising Age | 2014-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#verizon wireless
#conde nast
#late october
#net neutrality
#twitter handle
Arrow has paid tribute to Rebecca Farnworth, best known for ghostwriting Katie Price’s bestselling books, who has passed away at the age of 49. Farnworth, who died on 24th November from cancer, wrote three romantic novels under her own name, all with Cornerstone imprint Arrow, and started... Continue reading at The Bookseller
[ The Bookseller | 2014-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#paid tribute
#bestselling books
#24th november
#started working
The dispute over ebook terms between Amazon and Hachette Book Group USA generated headlines around the world when the e-tailer stopped accepting preorders on HBG titles and delayed shipments on some print titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#amazon-hachette dispute
#leading players
#ebook terms
#print titles
Egmont UK is cutting two roles in its marketing team following last year’s merger of its two book businesses. Sales, marketing and PR director Ingrid Gilmore confirmed that two employees will be made redundant, saying: “The restructure means that the marketing team will now consist of five... Continue reading at The Bookseller
[ The Bookseller | 2014-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#marketing team
#egmont uk
#made redundant
The recent news that musicians in Europe are making more from Spotify royalties than via iTunes is a big deal for all content producers. It may be a defining moment in the ongoing competition between subscription services and pay-as-you go digital downloads in the West. The same struggle is... Continue reading at Betanews
[ Betanews | 2014-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#content producers
#defining moment
#subscription services
#digital downloads
#emerging markets
#make money