How content providers can take on piracy in emerging markets -- and win

The recent news that musicians in Europe are making more from Spotify royalties than via iTunes is a big deal for all content producers. It may be a defining moment in the ongoing competition between subscription services and pay-as-you go digital downloads in the West. The same struggle is going on right across the film, TV, music and eBook industries. However, in emerging markets, subscription-based services are having a much tougher time. Due to the prevalence of piracy, most content providers that rely on subscriptions to make money are having a much tougher time gaining traction. Across Africa, Asia and… [Continue Reading] Continue reading at 'Betanews'

[ Betanews | 2014-11-25 00:00:00 UTC ]
News tagged with: #content producers #defining moment #subscription services #digital downloads #emerging markets #make money

Other Publishing stories related to: 'How content providers can take on piracy in emerging markets -- and win'

How content providers can take on piracy in emerging markets -- and win

[ Betanews | 2014-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content producers #defining moment #subscription services #digital downloads #emerging markets #make money

Digiday+ Research: Nielsen gets boost in NewFronts, upfront cycle — but Comscore wins as measurement provider

Digiday's survey found that Comscore and Nielsen will be the dominant measurement providers during this year's NewFronts and upfronts. More than half of publishers said they will accommodate Comscore this year, and nearly half said they will accommodate Nielsen. Continue reading at Digiday

[ Digiday | 2023-05-05 04:01:00 UTC ]
More news stories like this | News stories tagged with: #digiday+ research #survey found #nielsen

3 Super Bowl Advertisers Winning the Digital Content Game

Early this football season, the National Football League began shifting tactics to engage younger fans on social media as people reallocate their attention from TV to digital content that is fun, snackable and highly visual. With Super Bowl 57 quickly approaching, Big Game advertisers--who spent... Continue reading at AdWeek

[ AdWeek | 2023-02-08 19:41:19 UTC ]
More news stories like this | News stories tagged with: #football season #digital content

Martin Sorrell-backed S4S Ventures, Bertelsmann invest $10M in data asset management outfit as it blends new content, analytics-based marketing for clients

The recent explosion in content has created the need not only for more sophisticated tools to manage it, but better ways to attach data and analytics to the content in order to better optimize it at the right time for the right opportunity. Continue reading at Digiday

[ Digiday | 2022-11-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #recent explosion #bertelsmann

Authors Win $7.8 Million Default Judgment in Global Piracy Lawsuit

A federal judge has issued a default judgment against a major overseas e-book piracy operation known as the KISS Library. In addition to a permanent injunction barring the service from operating, the court also awarded the plaintiffs the maximum amount of damages under the law, totaling some... Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-12-29 05:00:00 UTC ]
More news stories like this | News stories tagged with: #federal judge #default judgment #kiss library #e-book

Today’s North American Manga Market: The Wins, The Losses, and Everything Else

North America is experiencing a manga boom. Here's a look at the industry's history with manga and its future. Continue reading at Book Riot

[ Book Riot | 2021-08-13 10:33:00 UTC ]
More news stories like this | News stories tagged with: #manga

Cornerstone wins five-way auction for Nike marketer's guide to creativity

Cornerstone has triumphed in a five-way auction to publish a guide to creativity from a former chief marketing officer at Nike, Greg Hoffman. Continue reading at The Bookseller

[ The Bookseller | 2020-11-20 06:18:40 UTC ]
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Celaya on the boom in audio content in Spanish-speaking markets

Javier Celaya is the founder and c.e.o. of Dosdoce.com, a member of the executive board of the Digital Economy Association of Spain, as well as head of institutional relations at the Spanish Digital Publishing Association (Aselid). He talks to Tom Tivnan. Continue reading at The Bookseller

[ The Bookseller | 2020-10-14 01:37:55 UTC ]
More news stories like this | News stories tagged with: #audio content #tom tivnan #digital publishing

Dawson's Meat Market wins the YA Book Prize

Juno Dawson has won the YA Book Prize 2020 with her “gritty and compelling” exposé of the fashion industry, Meat Market (Quercus Children’s Books). Continue reading at The Bookseller

[ The Bookseller | 2020-05-27 20:01:44 UTC ]
More news stories like this | News stories tagged with: #juno dawson #fashion industry #ya book

This Social Marketing Platform Is on Pace to Become the Largest Sports Content Publisher by Year-End

A project started by two former University of Nebraska football teammates to help a fellow Cornhusker who made it to the National Football League has evolved into a robust athlete social-marketing platform that has raised $9.5 million since being established in 2012. Opendorse recently closed a... Continue reading at AdWeek

[ AdWeek | 2019-06-27 14:00:59 UTC ]
More news stories like this | News stories tagged with: #raised $9 #content publisher

Forget what you think you know about content marketing: B-to-B CMO Spotlight

There’s an old truism in the ad business that you can get people to remember an ad by showing something outrageous. David Ogilvy likened it to showing a gorilla in a jock strap. But these days, unless you’re selling jock straps for gorillas, it is unlikely that people will remember your brand.... Continue reading at Advertising Age

[ Advertising Age | 2019-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #email marketing #trojan horse #dive deeper #sales reps #important part

China Bestsellers for February: ‘Paid-For Content’ in the Chinese Market

Movie-driven science fiction tops China's bestseller lists in February, and we have news on the fast rise of 'paid-for content' in China. The post China Bestsellers for February: ‘Paid-For Content’ in the Chinese Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #china bestsellers #chinese market #bestseller lists

Content Blockchain Project Wins One of Germany’s Digital Publishing Awards

The Content Blockchain project, a collaborative effort among three companies, includes the development of the ISCC, an identifier of content in a decentralized ledger environment. The post Content Blockchain Project Wins One of Germany’s Digital Publishing Awards appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-03-25 00:00:00 UTC ]
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Publishing Underwent Massive Disruption but Remains Grounded With Quality Content and Emerging Tech

No one can argue that publishing hasn't gone through monumental changes, which is especially seen over the course of 2018 with the many print publications that shuttered this year, like Glamour, or at the very least drastically reduced their print schedules, like Seventeen. There was also the... Continue reading at AdWeek

[ AdWeek | 2018-12-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quality content #print publications

Hermes Gowar and Aujla marketing campaigns win plaudits

Campaigns for Imogen Hermes Gowar's The Mermaid and Mrs Hancock (Vintage) and Rupy Aujla's The Doctor's Kitchen (HarperCollins) have been ranked among the best marketing campaigns of spring 2018. Continue reading at The Bookseller

[ The Bookseller | 2018-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hermes gowar

AT&T executive grilled over email calling content providers 'shortsighted whores'

A top AT&T Inc. executive was questioned Thursday about past emails critical of content providers selling programming to online distributors as the government argued that the telecommunications giant should not be allowed to purchase Time Warner Inc. In the third week of an antitrust suit to... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #antitrust suit

Why Publishers Are Winning With Custom Content Studios

A behind-the-scenes look at how three publishers are succeeding with new products and a new strategy. The post Why Publishers Are Winning With Custom Content Studios appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-02-01 00:00:00 UTC ]
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At the Tunis Conference: On Piracy and the Myth of ‘Free Content’

'Governments need to be convinced that the scourge of piracy is a problem for them and for their countries’ evolving economies," IPA's José Borghino tells the Arab Publishers Association's conference in Tunisia. The post At the Tunis Conference: On Piracy and the Myth of ‘Free Content’ appeared... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free content

Publishers have 'huge opportunity' in content marketing says Chowney

There is “huge opportunity” for the publishing industry to make money out of content marketing, an industry predicted to grow to $413bn (£305bn) by 2021. Continue reading at The Bookseller

[ The Bookseller | 2017-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #huge opportunity #content marketing #publishing industry #make money