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YouTube is the content king, discoverability remains kids' publishing's white whale, top brands are so ubiquitous that they are morphing into de facto platforms, and other takeaways from the 2016 Nielsen Children's Book Summit. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2016-11-01 00:00:00 UTC ]
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Taking a holistic approach that might warm the heart of a millennial mom, Nielsen's third conference on the young readers' market looked at their parents, too. The post Children’s Book Summit: Nielsen on Kids, Their Trends, and Their Parents appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2016-11-01 00:00:00 UTC ]
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Children's books boosting the global publishing industry. Here's what you need to know to capitalize on this opportunity. The post 3 Key Takeaways from the Nielsen Children’s Book Summit appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2015-09-18 00:00:00 UTC ]
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The book team at Nielsen held its second-annual Children's Book Summit, to discuss the current children's publishing market, presenting data that showed a wide range of sales and demographic trends. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2015-09-17 00:00:00 UTC ]
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The first Nielsen Children’s Book Summit convened in New York on Friday (12th December) at the McGraw-Hill Auditorium in midtown, saw over 150 participants attending the day-long meeting organized by Nielsen Book Americas SVP Jonathan Stolper and Bookigee’s Kristen McLean. They worked to be... Continue reading at 'The Bookseller'
[ The Bookseller | 2014-12-16 00:00:00 UTC ]
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The Nielsen Children’s Book Summit will be held on December 12 at the McGraw-Hill Auditorium in New York City. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2014-09-04 00:00:00 UTC ]
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