Axel Springer's $343 million purchase of Business Insider set a new bar for digital publishing deals. Snark about BI's editorial content aside, the deal offers a few lessons for digital media: Size matters if you're going to be an advertising play. BI got big fast with clickable content that plays well with social media and millennials. It also benefited from steady leadership and a traditional publishing suitor that needs a digital edge. The post Why Business Insider won appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-09-30 00:00:00 UTC ]
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Agencies, for example, require more expensive people to work more often on smaller buys. Five full-time employees are needed to spend a $100 million national broadcast budget, one media agency executive said, while the same number would be needed for a $5 million programmatic buy. Those... Continue reading at Advertising Age
[ Advertising Age | 2015-09-14 00:00:00 UTC ]
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Amazing! Can’t explain it. “We were one order short of reaching our monthly goal and received a huge, profitable order ‘out of the blue’ without ever making a sales call.” “I saw a business book protruding from a bookstore shelf, bought it, returned to my office, and then saw a copy of it on my... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2015-09-12 00:00:00 UTC ]
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#thing happen
Gaylord Shaw, a renowned journalist who broke the news of Richard Nixon's resignation and won the Pulitzer Prize for national reporting in 1978 for the Los Angeles Times, has died at age 73. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-09-10 00:00:00 UTC ]
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Scholastic has acquired Troubadour, also known as The Travelling Book Company, for an undisclosed sum. Steve Thompson, co-group m.d. of Scholastic UK, said the publisher had been tracking Troubadour’s progress for some time. “We know that by having a flexible approach to providing schools with... Continue reading at The Bookseller
[ The Bookseller | 2015-09-10 00:00:00 UTC ]
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Lisa Milton is to join HarperCollins as executive publisher of its Harlequin UK publishing division, with Tim Cooper, UK managing director, departing. The development follows the relocation of the company from its Richmond base to HarperCollins’ office at London Bridge over the summer with the... Continue reading at The Bookseller
[ The Bookseller | 2015-09-10 00:00:00 UTC ]
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At a time when black people are disrupting presidential campaign speeches nationwide in an effort to be recognized as human beings, "Negroland," the new memoir by Pulitzer Prize-winning cultural critic Margo Jefferson, offers poignant insight into what it means to have been raised in the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-09-10 00:00:00 UTC ]
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Susan Cain's Quiet Revolution is a case study for knowing your strengths.After Susan Cain penned the now-best-selling book Quiet: The Power of Introverts in a World That Can't Stop Talking (2012), she expected to move on and start on her next book right away. The self-proclaimed introvert had... Continue reading at Fast Company
[ Fast Company | 2015-09-02 00:00:00 UTC ]
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In a world obsessed with tidying, professional organizers like Marie Kondo are a rising commercial force.In a restaurant where the ceiling is a work of art and the books on the shelf are arranged by color, eBay is holding a promotional event for its new service, eBay Valet. On the tables—around... Continue reading at Fast Company
[ Fast Company | 2015-09-02 00:00:00 UTC ]
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B2B content company Globe Business Media Group has sold its portfolio of law books to a management-led team for an undisclosed sum. The buyers of the division, Globe Law and Business, are a consortium led by Jim Smith, a publisher who spent a number of years on the board of Lexus Nexus. Sian... Continue reading at The Bookseller
[ The Bookseller | 2015-08-29 00:00:00 UTC ]
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Why weren't there winners announced in five categories for the prestigious science fiction Hugo Awards? The prizes have been engulfed in controversy this year. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-08-25 00:00:00 UTC ]
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U.K. publisher Trinity Mirror, which owns titles including the Daily Mirror, joined the content studio ranks last year with the launch of Invention. The 40-strong team is structured like a creative shop and uses audience insights to inform its pitches and ideas generation. Digital revenues from... Continue reading at Digiday
[ Digiday | 2015-08-24 00:00:00 UTC ]
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12 top industry leaders see opportunity amid a “fog of choices.” The post The State of the Magazine Media Business, Mid-Year 2015 appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-08-19 00:00:00 UTC ]
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The publisher’s chief executive on taking his titles on to fresh platforms, the future for a free NME – and why he has been poring over vintage comicsMarcus Rich, the chief executive of Marie Claire publisher Time Inc UK, has been spending a lot of time buried in the company’s vast archives... Continue reading at The Guardian
[ The Guardian | 2015-08-16 00:00:00 UTC ]
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Fifteen titles have made the cut for the 2015 longlist of the FT/McKinsey Business Book of the Year, last year won by Brad Stone's "The Everything Store." The post FT/McKinsey Business Book of the Year Longlist Announced appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-14 00:00:00 UTC ]
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Tinder Press has acquired two novels by criminal justice solicitor Anna Mazzola at auction for a “healthy sum”. Publishing director Imogen Taylor bought British and Commonwealth rights to the books from Juliet Mushens at The Agency Group. Mazzola’s debut novel The Unseeing is set in 1830s... Continue reading at The Bookseller
[ The Bookseller | 2015-08-11 00:00:00 UTC ]
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BBC reporter Andrew Hosken builds a comprehensive picture of the Islamic State, their ideology, and what life is like under their regime. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-07 00:00:00 UTC ]
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So the Man Booker Prize longlist was announced just last week, and unless you've been living under a rock - you will know that Anna Smaill, none other than the NZ author of my favourite book of the year (totally true, cause The Bone Clocks was published last year), is on it! Continue reading at Stuff
[ Stuff | 2015-08-03 00:00:00 UTC ]
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Former Liberal Democrat MP David Laws has written a book exposing the ‘inside story’ of the Cameron-Clegg coalition. Biteback Publishing m.d. Iain Dale acquired world rights to Coalition by David Laws, which will be published in Spring 2016. The book, which will be supported by a ‘major press... Continue reading at The Bookseller
[ The Bookseller | 2015-07-30 00:00:00 UTC ]
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Apply by July 31st to be a Frankfurt Book Fair Business Club Ambassador. In exchange for promotion you receive a free pass and added benefits. The post Frankfurt Book Fair Business Club is Seeking Ambassadors! appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-23 00:00:00 UTC ]
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Over the past two years Time Inc., the magazine company, has attempted to position itself as Time Inc., the digital content brand. Core to the push has been video, which Time Inc. has produced in multiple forms. On the Web, its video team, now ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-21 00:00:00 UTC ]
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