Why Business Insider won

Axel Springer's $343 million purchase of Business Insider set a new bar for digital publishing deals. Snark about BI's editorial content aside, the deal offers a few lessons for digital media: Size matters if you're going to be an advertising play. BI got big fast with clickable content that plays well with social media and millennials. It also benefited from steady leadership and a traditional publishing suitor that needs a digital edge. The post Why Business Insider won appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-09-30 00:00:00 UTC ]
News tagged with: #editorial content #deal offers #size matters #advertising play #steady leadership #digital edge

Other Publishing stories related to: 'Why Business Insider won'


Inside Brit + Co’s new Snapchat Discover partnership to brand the holidays

Brit + Co. is bringing its DIY lifestyle to Snapchat for the Easter and the rest of holidays going forward, thanks to a deal it struck with the media messaging app, which was being announced today. Brit Morin is the face of the digital media and commerce-focused publisher, and is now the latest... Continue reading at Digiday

[ Digiday | 2016-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brit + #announced today #trial run


Digital Advertising: A Shady, Shoddy, Fast-Growth Business

How can publishers make a business out of a series of shady practices? The post Digital Advertising: A Shady, Shoddy, Fast-Growth Business appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital advertising #publishers make


The Insider's Guide To Landing A Book Deal

Top publishing experts share their tips on how to get your business book published.For business leaders, publishing a book can mean greater credibility, bigger sales, lucrative speaking engagements, and other career and business benefits. But "getting a book deal" isn't as simply as penning a... Continue reading at Fast Company

[ Fast Company | 2016-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deal #business leaders


‘Abuse of market power’: Inside German publishers’ legal beef with Google

The latest in a long, ongoing legal feud between German publishers and Google ended victoriously for the search giant last month, when it was cleared of using its market dominance to allegedly punish publishers. But this is symptomatic of a larger issue surrounding ancillary copyright laws,... Continue reading at Digiday

[ Digiday | 2016-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german publishers #market power #search giant #market dominance


How To Be A Better Friend, Even When You're Busy

During the busy years of building careers, setting aside time for friends can feel self-indulgent.Get Elisabeth McKetta and Cathy Doggett on the phone together and they can't stop laughing. Soon they are finishing each others' sentences about events that happened a decade ago. They met as young... Continue reading at Fast Company

[ Fast Company | 2016-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #building careers #decade ago


Bookshops could benefit from business rates shakeup

A raft of changes announced in the budget today could ease the heavy burden of business rates shouldered by independent and chain bookshops. Continue reading at The Bookseller

[ The Bookseller | 2016-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chain bookshops


'Some people won’t be happy' about my new book, Blackman warns

Malorie Blackman is excited about the publication of her first standalone novel in four years but has warned that “some people won’t be happy” about its frank depiction of sex. Continue reading at The Bookseller

[ The Bookseller | 2016-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #malorie blackman


Freedom insiders confirm bid for O.C. Register ahead of next week's auction

Bankrupt newspaper publisher Freedom Communications confirmed Friday that a group of inside investors, including developer Mike Harrah, has submitted a bid for the company's assets. That sets up a three-way competition for Freedom, the owner of the Orange County Register and Riverside... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #riverside press-enterprise


Apple ebook price fixing case won't reach the Supreme Court

Apple's last shot at avoiding a $450 million ebook price fixing settlement just went out the window. The US Supreme Court has declined to hear Apple's challenge of an appeals court decision that left the company on the hook for allegedly conspiring... Continue reading at Engadget

[ Engadget | 2016-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hear apple #supreme court


Hachette, Ingram Split Perseus’s Businesses

Eighteen months after the collapse of a complicated deal that would have delivered Perseus Books Group’s publishing business to Hachette Book Group and its distribution arm to Ingram Content Group, Perseus signed binding agreements last week to sell those same two businesses to those new owners. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing business #distribution arm


A Busy Year for Polish Publishing: BEA, FBM, LBF

Polish publishing is featured in The Markets Global Summit at Frankfurt Book Fair 2016, the Market Forum at BEA 2016, and LBF's Market Focus in 2017. The post A Busy Year for Polish Publishing: BEA, FBM, LBF appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lbf appeared #busy year #market focus


Ingram Buys Perseus' Distribution Business

Ingram Content Group has acquired the distribution arm of the Perseus Books Group for an undisclosed sum. The acquisition comes on the heels of the sale, earlier this week, of Perseus' publishing division. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #distribution business #distribution arm #publishing division


Hachette Agrees to Buy Perseus Publishing Business

The Hachette Book Group has signed a binding agreement to acquire the nine publishing imprints of Perseus Books Group and talks are continuing to sell Perseus's distribution division. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette agrees #publishing imprints


Inside Axel Springer’s answer to Facebook’s Instant Articles

Upday has launched as part of the partnership between Samsung and Axel Springer. The news aggregator platform will be pre-installed on Samsung devices, who chose to host Upday because it mixes human and algorithm curation. CEO and former Axel Springer executive vice president Peter Würtenberger... Continue reading at Digiday

[ Digiday | 2016-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #axel springer #share revenue #rss feed


Nickel and dimed: Micropayments won’t solve ad blocking

The rise of ad blocking has forced publishers to re-examine not just their advertising, but also their paid models. Micropayments had a flurry of interest over the last few years, which went in hand with the rise of platforms like Blendle, but have so far failed to make any real difference to... Continue reading at Digiday

[ Digiday | 2016-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad blocking #forced publishers #real difference #bottom line #ad-free content #uk publisher


Inside 2015’s Category Bestsellers

Hollywood, perennial bestsellers, and publishing powerhouses were the engines behind the 2015 bestsellers in many categories on the adult fiction and nonfiction sides, with several of PW’s category bestseller lists looking a lot like greatest-hits compilations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #adult fiction


3 Tips for International Publishers Who Want to Do Business in China

The chairman of China South Publishing & Media Group, Gong Shuguang, offers advice to international publishers who want to work with Chinese companies. The post 3 Tips for International Publishers Who Want to Do Business in China appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-01-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #china appeared #international publishers #offers advice


Facebook's LiveRail Exits the Ad Server Business

Facebook's publisher-facing ad-tech arm LiveRail is shutting down the ad server business that you might not have known it operated.Known best for being one of the top video ad exchanges when Facebook agreed to buy it in July 2014, LiveRail also offered a way to help publishers pick out which... Continue reading at Advertising Age

[ Advertising Age | 2016-01-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers pick #video ads #big business #ad tech


Tastemade Raises Another $40 Million for Its Booming Food-Video Business

Tastemade has had quite a year. The company, known for its quirky short-form videos about food, travel and lifestyle topics, hit the 100 million monthly active users mark, with more than 1 billion monthly views. On Facebook alone, Tastemade grew its audience from around 100,000 fans to more... Continue reading at AdWeek

[ AdWeek | 2015-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pre-roll ads #key aspects #apple tv #recent round


New Book Material Innovation Goes Inside the Surprisingly Clever World of Package Design

A new book called Material Innovation: Packaging Design catalogs all the ways designers are shaking up packaging design. The post New Book Material Innovation Goes Inside the Surprisingly Clever World of Package Design appeared first on WIRED. Continue reading at Wired

[ Wired | 2015-12-08 00:00:00 UTC ]
More news stories like this |