New eMarketer research forecasts mobile ad spend to top £2bn this year, and for total digital media to reach £9bn by 2017UK mobile advertising spend is forecast to top £2bn and overtake newspaper ad revenue for the first time in 2014, according to new research.Total digital media advertising spend is predicted to increase from £6.3bn in 2013 (44.3% market share) to £7.1bn this year (47.5% market share), according to the latest forecast from eMarketer published on Monday.The estimated figures reveal that advertising in newspapers (national and regional) will fall from £2.2bn in 2013 (15.3% market share of media) to £2.1bn in 2014 (13.8% market share), marking the steepest drop in market share across all media categories between 2013 and 2014.Newspapers will be eclipsed by UK mobile ad spend for the first time, according to eMarketer. Mobile ad spend is forecast to increase from £1.9bn last year to £2.3bn in 2014.By 2017, UK advertising spend on newspapers is predicted to have fallen to just £1.9bn (11.2% market share).The TV advertising market is predicted to increase from £3.6bn to £3.7bn between 2013 and 2014, though its market share will dip from 25.6% to 24.7%.By 2017, UK advertising spend on TV will nudge up to £3.8bn, which will represent a 22.5% market share of the media market.According to eMarketer, advertising spend on digital will continue to soar between now and 2017.By 2017, advertising spend on digital will reach £9bn (53.8% market share).All other categories... Continue reading at 'The Guardian'
[ The Guardian | 2014-03-10 00:00:00 UTC ]
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The Quarto Group saw revenue fall 7% year on year in 2020 to $126.9m (£91.5m) although adjusted operating profit increased to $10.6m (£7.6m) in the same period. Continue reading at The Bookseller
[ The Bookseller | 2021-03-22 10:24:18 UTC ]
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CMA says it is considering whether Penguin Random House’s $2bn deal would lessen competitionAuthors fear the worst if Bertelsmann takes over Simon & SchusterThe UK competition watchdog has launched an investigation into Penguin Random House’s $2bn (£1.45bn) takeover of Simon & Schuster,... Continue reading at The Guardian
[ The Guardian | 2021-03-22 09:00:30 UTC ]
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A branch of The Works is to open in Edinburgh's Straiton Retail Park, coinciding with the reopening of bookshops across Scotland on 26th April, The Bookseller can report. Continue reading at The Bookseller
[ The Bookseller | 2021-03-22 06:49:48 UTC ]
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A good fourth quarter was not enough to offset a first half sales slump at Regnery. The publisher has set a 75,000-copy first printing for Josh Hawley's 'The Tyranny of Big Tech,' which will be published on May 4. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-03-12 05:00:00 UTC ]
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The UK arm of Bookshop.org, the online retailer that partners with indie bookstores, has a new initiative on the way: it’s launching a series of online events for its customers as well as customers of unaffiliated indies. For the first event on March 23rd, Bookshop is partnering with Faber to... Continue reading at Literrary Hub
[ Literrary Hub | 2021-03-11 19:42:27 UTC ]
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The familiar Amazonian preview called 'Look Inside' gets a storefront cousin in Jellybooks' new 'Discovery,' using QR codes to offer samples. The post UK: Jellybooks Pilots Bookshop ‘Peek Inside’ Capacity at Blackwell’s appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-03-11 16:45:04 UTC ]
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Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday
[ Digiday | 2021-03-08 05:01:00 UTC ]
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John Wiley's financial performance in the third quarter ended January 31, 2021, was strong enough for the company to raise sales and earnings estimates for the fiscal year ending April 30. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-03-04 05:00:00 UTC ]
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Perhaps it’s not surprising that even the prose in illustrator Forsyth Harmon’s debut novel Justine is deeply imagistic. Reading this short, powerful story feels like wandering through a museum exhibit about teenage girlhood on Long Island in the summer of 1999. Narrator Ali and her friends feed... Continue reading at Electric Literature
[ Electric Literature | 2021-03-02 12:00:00 UTC ]
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Users of connected TV's most popular platform are about to see a major advertising upgrade. Roku and Nielsen are shaking up the connected TV advertising landscape with a landmark deal and strategic alliance: Roku is acquiring Nielsen's advanced video advertising (AVA) business, including the... Continue reading at AdWeek
[ AdWeek | 2021-03-01 21:30:00 UTC ]
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Boldwood Books has reported revenues of £1.6m in 2020, its first full financial year, and added five new authors to its now 50-strong list. Continue reading at The Bookseller
[ The Bookseller | 2021-03-01 16:36:03 UTC ]
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Pavilion m.d. David Graham has been appointed as the new c.e.o. of the Quarto Group UK. Continue reading at The Bookseller
[ The Bookseller | 2021-03-01 04:20:45 UTC ]
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The UK's Independent Publishers Guild is holding two days of informational and networking events in March at its International Publishing Forum. The post The UK’s IPG Opens Registration for its International Publishing Forum appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-02-23 14:51:48 UTC ]
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'Readers want both digital books as well as the "old-fashioned" print book,' says Lindhardt & Ringhof's CEO. The post Denmark’s Lindhardt & Ringhof Reports ‘Vast Growth in Revenue’ in 2020 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-02-23 12:58:26 UTC ]
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Tommee Tippee, the feeding and accessories brand for babies and new parents, has launched a new global campaign that aims to "demystify the complex realities of feeding." Created by agency Manifest, the campaign comprises a hero film and a digital content series. Titled "Spill the Milk," the... Continue reading at AdWeek
[ AdWeek | 2021-02-23 00:46:05 UTC ]
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In the early 1930s, a bookshop window would have displayed the pretty, pictorial dust jackets of the latest bestsellers, say Dashiell Hammett’s The Maltese Falcon and Pearl S. Buck’s The Good Earth. A compact wooden bookshelf stuffed with colorful paperbacks might also have commanded space and... Continue reading at Literrary Hub
[ Literrary Hub | 2021-02-22 09:49:47 UTC ]
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Days after Canada pledged to make Facebook pay for news content amid an ongoing media battle with tech giants, a Winnipeg newspaper publisher is warning local news could be in trouble if the government doesn’t take bold action. Continue reading at CBC
[ CBC | 2021-02-21 22:04:21 UTC ]
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A live action TV series based on Konnie Huq's Cookie stories is to be produced, following a deal secured by Zodiak Kids Studios. Continue reading at The Bookseller
[ The Bookseller | 2021-02-19 04:24:20 UTC ]
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Big offline channels are forecast to outpace digital media this year, with the exception of print. Continue reading at Media Week
[ Media Week | 2021-02-17 09:42:23 UTC ]
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Hilary Pollack, research manager, Twitter Good storytellers know that context matters. But did you know that applies to your ads as well? We partnered with MAGNA and IPG Media Lab to measure the impact of context, specifically content adjacency and user experience, on ad perception and... Continue reading at Digiday
[ Digiday | 2021-02-17 02:00:00 UTC ]
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