#qr codes

Publishing news tagged with #qr codes

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NASA's AR graphic novel is meant to recruit a new wave of astronauts

NASA clearly needs more astronauts if programs like Artemis are to be successful, and it thinks it has a clever sales pitch: a tech-savvy comic. The space agency has released an augmented reality graphic novel, First Woman, that tells the tale of the fictional Callie Rodriguez as she becomes... Continue reading at 'Engadget'

[ Engadget | 2021-09-25 20:49:55 UTC ]
More news stories like this | News stories tagged with: #graphic novel #long-term plans #audio version #watch videos #play games #orion spacecraft #qr codes


UK: Jellybooks Pilots Bookshop ‘Peek Inside’ Capacity at Blackwell’s

The familiar Amazonian preview called 'Look Inside' gets a storefront cousin in Jellybooks' new 'Discovery,' using QR codes to offer samples. The post UK: Jellybooks Pilots Bookshop ‘Peek Inside’ Capacity at Blackwell’s appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2021-03-11 16:45:04 UTC ]
More news stories like this | News stories tagged with: #bookshop #qr codes #post uk


QR Codes Are Alive and Well and Living in China

QR codes have been called many names. Ugly. Has-been. A failure. Marketing expert Scott Stratten even has a book out called "QR Codes Kill Kittens."But not so fast: In China, those checkerboard-like codes are enjoying a renaissance.That's thanks to WeChat, Tencent's hot mobile app, which has 272... Continue reading at 'Advertising Age'

[ Advertising Age | 2014-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #qr codes


HGTV Magazine Tests Social Sharing Feature in Print

HGTV Magazine is jumping on the e-commerce and social sharing trend. Its November issue, which hits newsstands Oct. 22, will let readers shop and share from the pages using technology from digital watermarking provider Digimarc. Digimarc did a similar deal with Hearst Magazines sibling pub... Continue reading at 'AdWeek'

[ AdWeek | 2013-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social platform #qr codes #mobile devices #emarketer predicts


San Antonio launching 'bookless' BiblioTech library in fall, places its eggs in digital basket

Hardbound books, apparently, are soooo 20th century -- at least for the upcoming BiblioTech library in San Antonio, Texas' south side. When the shiny, new public library opens its doors to bookworms this fall, visitors will notice something important missing: actual books. Instead, the facility... Continue reading at 'Engadget'

[ Engadget | 2013-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #qr codes #two-week period #actual books #san antonio


SnapMeUp to sell business ebooks via QR codes

Bookshops are being offered 40% commission on the sale of books simply by hanging a poster in... Continue reading at 'The Bookseller'

[ The Bookseller | 2012-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #qr codes


Publishers Find More Uses for QR Codes

Quick Response, or QR, codes, those black-and-white pixel squares that function as super charged consumer bar codes, are on advertisements, Web sites, and anything else at which you can point a QR reader. While publishers have been putting QR codes on jacket covers for several years, they have... Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2011-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #web sites #qr codes


2011 Regionals

If there is one topic that stands out at all nine regional bookselling conferences this year, it's getting back to basics, both the traditional ABCs of book retail and newer ones like creating an effective Web site and selling ebooks using QR codes. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2011-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #qr codes #selling ebooks #book retail