Twitter’s been on a tear to prove that even with a smaller audience than Facebook and YouTube, it can be a worthwhile destination for ads and publishers. The post Twitter’s Sarah Personette: Video and ‘brand purpose’ will continue to take center stage appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2018-12-24 00:00:00 UTC ]
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Snapchat is developing an algorithm to control how publishers’ content is doled out to followers, according to sources familiar with the plans. Publishers are becoming increasingly beholden to Snapchat for audiences, especially young ones, and an algorithm would affect the reach of their... Continue reading at Digiday
[ Digiday | 2016-05-18 00:00:00 UTC ]
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Boosted by a 10.7% increase in March, bookstore sales for the first quarter of 2016 were up 6.2% over the comparable period in 2015. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-16 00:00:00 UTC ]
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In a major expansion of the Facebook Audience Network, Facebook is now extending its capabilities by adding pre-roll, mid-roll and post-roll video ads for brands advertising on third-party publishers websites and apps. Third-party publishers such as USA Today Sports Media Group and Daily Mail... Continue reading at AdWeek
[ AdWeek | 2016-05-16 00:00:00 UTC ]
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Video has become the content and advertising format of the year, with publishers, advertisers and social platforms all publicly pronouncing its importance.Facebook, of course, has become one of video's most vocal cheerleaders. It's rolled out a number of video products, for both advertisers and... Continue reading at Advertising Age
[ Advertising Age | 2016-05-16 00:00:00 UTC ]
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Children’s authors will be front and center on the Uptown Stage today, when back-to-back kids’ programming takes place. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-13 00:00:00 UTC ]
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While Daily Mail made a few product announcements at its Daily Content NewFronts presentation today, it was its data that stood out more than anything else. And the eyebrow-raising numbers the publisher presented underscored that its site is the most popular English-language destination in the... Continue reading at AdWeek
[ AdWeek | 2016-05-13 00:00:00 UTC ]
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Playboy showed off its new, fully-clothed self during its first-ever NewFronts presentation Friday afternoon at New York's Skylight Modern. "This is the most exciting and complex brand transformation of my career," said CEO Scott Flanders kicking off the 30-minute presentation. He added that... Continue reading at AdWeek
[ AdWeek | 2016-05-13 00:00:00 UTC ]
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World’s largest computer game publisher also hopes broadcasts on Twitch and Instagram will help take e-sports mainstreamThe world’s largest computer game publisher, Activision Blizzard, is hoping to use Facebook’s live video to turn e-sports into a mainstream attraction, and make the people who... Continue reading at The Guardian
[ The Guardian | 2016-05-12 00:00:00 UTC ]
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Yale University Press is honoring the fashion designer Alexander McQueen with two different publications at Book Expo. Alexander McQueen: Unseen by Robert Fairer debuts in November. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-11 00:00:00 UTC ]
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Amazon has launched a new self-service video uploading platform called Amazon Video Direct. Continue reading at The Bookseller
[ The Bookseller | 2016-05-11 00:00:00 UTC ]
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First quarter financial reports from three of the country's largest trade publishers revealed a continuing decline in ebook sales. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-06 00:00:00 UTC ]
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Linn, who was director of the Chicago Distribution Center, has left the organization. The CDC, a division of the University of Chicago Press, provides warehousing and fulfillment services for approximately 100 presses. A search for a new director is underway. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-06 00:00:00 UTC ]
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The legacy publisher is all-in on reaching millennials through video and social media. The post Video Programming, Channing Tatum Star at Hearst’s First-Ever NewFronts appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-05-05 00:00:00 UTC ]
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Publishers are experimenting with new forms and formats in the lucrative adult coloring books market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-29 00:00:00 UTC ]
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The Los Angeles Convention Center has booked 30 major conventions for 2016, a 30% increase over last year and a new record for big multi-day gatherings at the city facility. The conventions this year include a celebration of comic books and movies, a gathering of experts on allergies and a... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-04-19 00:00:00 UTC ]
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See the first glimpse of the Sherlock star as the Marvel superhero and Sophie Turner do witty Jon Snow and Justin Bieber impressionsBenedict Cumberbatch has been filming in New York, Oxford, London and Nepal for his latest film release, Doctor Strange. For those unfamiliar with the Marvel... Continue reading at The Guardian
[ The Guardian | 2016-04-15 00:00:00 UTC ]
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Facebook is doubling down on its investment in video with a new tool that will help hardware makers build devices to stream live to the social networking service. The new Facebook Live API will let publishers and hardware makers build tools that connect with the social network's live video... Continue reading at PC World
[ PC World | 2016-04-13 00:00:00 UTC ]
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Many digital publishers are pushing into video, spurred on by growth-hungry VCs and content-starved platforms. But while video is lucrative, there are no guarantees that scale on Facebook will translate to meaningful revenue. Meanwhile, on TV these companies face the problem of competing with... Continue reading at Digiday
[ Digiday | 2016-04-11 00:00:00 UTC ]
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FESTIVAL OF BOOKS Travel stage Pico Iyer in conversation, plus safety tips, budget travel and more. When, where: 10 a.m.-5 p.m. Sunday on the USC campus. Admission, info: Free admission; parking $12 in USC lots. events.latimes.com/festivalofbooks SPAIN Presentation Tom Harter, president of... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-04-10 00:00:00 UTC ]
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Ev Williams on feedback loops, giving a home to publishers, and finding critical mass Ev Williams is not a fan of the increasingly homogenised media he currently sees, with its emphasis on feeding the great, gaping maw of platforms like Twitter and Facebook too often producing what he describes... Continue reading at The Guardian
[ The Guardian | 2016-04-10 00:00:00 UTC ]
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