Time Inc. has launched a personalized beauty service, Powder, serving up recommended products and articles to users for Time Inc. This means it can re-target Powder users across its beauty portfolio, including titles like Marie Claire, InStyle and Look. L'Oreal is the only brand partner on board at launch. Powder offers several new revenue streams for the publisher looking to safeguard against losses -- promoted products, native content, events, affiliate e-commerce and also selling beauty boxes. The post Time Inc’s new beauty site is an e-commerce and data play appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-02-03 00:00:00 UTC ]
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Technologies involving big data analysis are becoming so cheap to work with that academic publishers should be innovating in the area even if they are unsure what they are looking to create, Sage's Ian Mulvany told the Association of Learned and Professional Publishers conference. Continue reading at The Bookseller
[ The Bookseller | 2016-09-16 00:00:00 UTC ]
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Four years after leaving Rodale for Time Inc., Matt Bean is set to return to the Emmaus, Pa.-based magazine publisher with a shiny new title: editor in chief of Men's Health. "Matt is truly a modern day editor, savvy across print, digital and social platforms, with a clear vision for the Men's... Continue reading at AdWeek
[ AdWeek | 2016-09-16 00:00:00 UTC ]
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Digital Trends, which was reportedly in talks to sell to Condé Nast for $120 million, has mostly flown under the radar. But the 10-year-old tech review site has become profitable by honing its Google skills while other publishers chase Facebook and video numbers. “We’ve identified the cycles a... Continue reading at Digiday
[ Digiday | 2016-09-15 00:00:00 UTC ]
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For most news publishers, their audiences increasingly prefer visiting them on mobile devices. Forbes faced this problem acutely, with half its audience coming to it on mobile devices. So it created card-like formats to replace text-based stories. The financial news publisher said its new... Continue reading at Digiday
[ Digiday | 2016-09-15 00:00:00 UTC ]
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The Sun has been experimenting with a Facebook Messenger chatbot for a month, pushing football content. During this time, it published 263 notifications. The frequency increased as the transfer window deadline loomed. On this one day, 43 percent of the subscribers (who number in the low... Continue reading at Digiday
[ Digiday | 2016-09-14 00:00:00 UTC ]
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Following three years of nearly frenzied activity aimed at turning the No. 1 magazine publisher into a digital innovator, Joe Ripp has been replaced as chief executive of Time Inc. Relative newcomer... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2016-09-13 00:00:00 UTC ]
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Genre is a funny thing in the book trade: almost essential as a marketing tool, yet used too strictly, or taken as a metonym for too wide a range of titles, it inevitably attracts ire. The nom de guerre currently in vogue is “grip lit”. Whether one objects to the term and its use or not, it has,... Continue reading at The Bookseller
[ The Bookseller | 2016-09-13 00:00:00 UTC ]
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“War and Peace” star Tom Burke is to play Cormoran Strike in the BBC’s upcoming adaptations of JK Rowling’s adult crime novels written under the pseudonym Robert Galbraith. Continue reading at The Bookseller
[ The Bookseller | 2016-09-08 00:00:00 UTC ]
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Former justice secretary Michael Gove is set to return to the Times newspaper as a book reviewer and columnist. Continue reading at The Bookseller
[ The Bookseller | 2016-09-06 00:00:00 UTC ]
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Former justice secretary and Leave campaigner left newspaper to become Surrey Heath MP in 2005Michael Gove, the former justice secretary and Leave campaigner, is set to return to the Times as a columnist and book reviewer.Gove, who was sacked by prime minister Theresa May after making an... Continue reading at The Guardian
[ The Guardian | 2016-09-05 00:00:00 UTC ]
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This week, it emerged that Pride and Prejudice and Zombies author Seth Grahame-Smith was being sued by his publisher to return his advance. From Julian Assange to Amy Schumer, he isn’t alone...Though he’s fallen out spectacularly with his publisher, Seth Grahame-Smith at least has the... Continue reading at The Guardian
[ The Guardian | 2016-09-02 00:00:00 UTC ]
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The 'New York Times Book Review' editor, now overseeing all of the paper's books and publishing coverage, lays out what readers can expect to change—and to stay the same. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-09-01 00:00:00 UTC ]
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British writer Adrian Tchaikovsky has won the Arthur C Clarke award for science fiction for his novel Children of Time (Pan Macmillan). Continue reading at The Bookseller
[ The Bookseller | 2016-08-26 00:00:00 UTC ]
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Little, Brown has acquired two books by journalist Francesca Hornak for a "significant" five-figure sum. Continue reading at The Bookseller
[ The Bookseller | 2016-08-24 00:00:00 UTC ]
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The editor of the 'New York Times' Sunday Book Review will take over all book coverage for the paper, including the daily Books section, book news, and publishing industry news. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-18 00:00:00 UTC ]
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From interviewing Charlie Sheen to jeopardizing five-figure deals, seven magazine pro's share their "best mistakes." The post Lessons Learned in Times of Crisis appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-08-18 00:00:00 UTC ]
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The Sun’s fantasy football site, Dream Team, has been a publisher in its own right for nearly a year. Like other publishers, it’s working out the route to monetizing social video, which means branded content. It has changed several things in its editorial strategy to help build a smoother path... Continue reading at Digiday
[ Digiday | 2016-08-18 00:00:00 UTC ]
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On a special episode of our culture podcast, we talk about the published script for J.K. Rowling's new play, featuring the return of her beloved wizards. The post Bonus Culture Podcast: Can the Harry Potter Play Cast the Same Spell as the Books? appeared first on WIRED. Continue reading at Wired
[ Wired | 2016-08-15 00:00:00 UTC ]
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Former publisher Patrick Connors is the latest in a series of departures at the fashion brand. The post Kevin Martinez Joins Time Inc. to Oversee InStyle appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-08-15 00:00:00 UTC ]
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Like many of its magazine publishing peers, Time Inc. has spent the past few years furiously working to reposition itself as a multiplatform media company. In the last year alone, the company has acquired big-name digital brands (like xoJane and HelloGiggles), launched several of its own... Continue reading at AdWeek
[ AdWeek | 2016-08-09 00:00:00 UTC ]
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