This Social Marketing Platform Is on Pace to Become the Largest Sports Content Publisher by Year-End

A project started by two former University of Nebraska football teammates to help a fellow Cornhusker who made it to the National Football League has evolved into a robust athlete social-marketing platform that has raised $9.5 million since being established in 2012. Opendorse recently closed a $3.1 million funding round led by repeat investors Serra... Continue reading at 'AdWeek'

[ AdWeek | 2019-06-27 14:00:59 UTC ]
News tagged with: #raised $9 #content publisher

Other Publishing stories related to: 'This Social Marketing Platform Is on Pace to Become the Largest Sports Content Publisher by Year-End'


What brands and publishers need to know about Facebook’s developer conference

Facebook is positioning itself to become the data, media-consumption and content-sharing backbone for the entire digital media industry. Between making user data available in its video ad network LiveRail, making its video player embeddable on publishers' websites, growing its number of... Continue reading at Digiday

[ Digiday | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #convincing brands #developer conference #messenger app


5 Ways to Improve Your Digital Publishing

[Sponsored Content] What Adobe isn't telling you. The post 5 Ways to Improve Your Digital Publishing appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing #sponsored content


Publisher Who Defied Russia’s Anti-Gay Laws Wins AAP “Freedom” Award

Russia's Samokat has been awarded the Jeri Laber International Freedom to Publish Award from the Association of American Publishers. The post Publisher Who Defied Russia’s Anti-Gay Laws Wins AAP “Freedom” Award appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publisher #publish award #american publishers


IPA Congress: publishers urged to join subscription

There is "an enormous business to be built in the book subscription space," similar to that in music and film, but more titles need to be made available by publishers, Scribd c.e.o. Trip Adler told the IPA Congress in Bangkok yesterday (24th March). Meanwhile HarperCollins chief digital officer... Continue reading at The Bookseller

[ The Bookseller | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers urged #business models #ipa congress


Watch the Digiday Publishing Summit live

The Digiday Publishing Summit will stream live today from Vail, Colorado, starting at 6:30 p.m. EST. Sessions will cover how publishers adapt to technological change. Today's sessions focus in particular on the shift to mobile. Neil Vogel, CEO of About.com, will speak to how it is making mobile... Continue reading at Digiday

[ Digiday | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #usa today #post watch #technological change #executive producer #general manager


5 Big Things Marketers Need to Know From Facebook's Developer Conference

Facebook is revealing its latest technology to the world this week at its annual Facebook Developer Conference in San Francisco. And while the show is geared at developers, a good chunk of the news should apply to brands and publishers that regularly use the platform, particularly with mobile... Continue reading at AdWeek

[ AdWeek | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content directly #ad business #shopping cart #posting videos #latest step


‘Weigh the return': Publishers chime in on controversial Facebook ploy

The controversial news that media outlets including The New York Times and BuzzFeed may publish straight into Facebook’s ecosystem was a hot topic at Digiday’s Publishing Summit in Vail, Colorado, where hundreds of digital publishing executives are gathering this week to hash out the issues... Continue reading at Digiday

[ Digiday | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publish straight #hot topic #publishing summit #issues facing #uncomfortable questions #reader data #referral traffic


The case for publishing directly to Facebook

The news that Facebook is working with publishers to host their content has caused a lot of hand-wringing among those who worry about ceding too much control of ad revenue and data. But in some cases, it can make sense for a publisher. For new or small ones, Facebook's exposure can help them... Continue reading at Digiday

[ Digiday | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook appeared #publishing directly #ad revenue #make sense #established players


9 Books on Christian Social Activism

New books tell the stories of Christian activists who are working at home and abroad to meet the needs of the hungry, the endangered, the abandoned, and the exploited. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-25 00:00:00 UTC ]
More news stories like this |


English Heritage Publishing to change name

English Heritage Publishing will become known as Historic England Publishing as of 1st of April 2015.   The name change is a result of the splitting of English Heritage into two corporations: Historic England and the English Heritage Trust. English Heritage Publishing will be a part of... Continue reading at The Bookseller

[ The Bookseller | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #english heritage #historic england


HarperCollins Inks Content Deal with Playster

Playster, a new subscription platform offering access to books, music, games and films, has added 14,000 backlist titles from HarperCollins. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-25 00:00:00 UTC ]
More news stories like this |


Hodder wins twice at Peters Book of the Year Awards

Hodder is the big winner at this year’s Peters Book of the Year award, taking home book of the year for both the junior fiction and teen fiction categories.  A Room Full of Chocolate by Jane Elson and A Song For Ella Grey by David Almond, both published by Hodder, were announced as the Books of... Continue reading at The Bookseller

[ The Bookseller | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big winner #room full #ella grey #david almond #catherine rayner


IPA Congress probes future role of publishers

Bloomsbury chief executive Nigel Newton has compared the state of publishing to the bus teetering half-way off a cliff edge at the end of the film "The Italian Job", on the opening day of the 30th International Publishers Congress in Bangkok (today, 24th March). But HarperCollins c.e.o. Brian... Continue reading at The Bookseller

[ The Bookseller | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #opening day #24th march #golden age


Are publishers ready for Google’s ‘mobile-friendly’ rankings?

For its next algorithm change, Google is setting its sites on mobile. As the site's share of mobile searches approaches 50 percent, Google wants to crack down on sites with designs that are hostile to mobile screens. Google's fear is that if it links out to sites that don't work on mobile... Continue reading at Digiday

[ Digiday | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile screens #algorithm change


Controversy Courts Several Australian Cookbook Publishers

Controversy has courted a pair of Australian cookbooks this week, with one being scrapped after claims that a recipe therein might be dangerous. The post Controversy Courts Several Australian Cookbook Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-25 00:00:00 UTC ]
More news stories like this |


Now Marriott is a magazine publisher, too

When you think about Marriott, the hotel chain, chances are the first word you associate with the brand is not "publisher." And yet, the hotel company is attempting to rebrand itself as a media entity, in a move that's emblematic of a broader trend in content marketing. Marriott on Monday... Continue reading at Digiday

[ Digiday | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content marketing #digital publication #content studio #online media #user-generated content


Short Takes: News on Spirituality and Religion Publishing, March 25, 2015

New books coming from Templeton Prize laureate; awards for books on preaching; CBA moves to new offices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books coming #short takes #religion publishing


Facebook Messenger as a platform? It's a gamble

Facebook’s Messenger app has traditionally been used for keeping in touch with friends. Now people can also use it to send each other money. In the future, it could become a platform which other apps could use, if recent rumors prove true.This Wednesday and Thursday at its F8 conference in San... Continue reading at PC World

[ PC World | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook messenger #facebook advertising #messenger app #f8 conference #publish content


IPA Congress Focuses on the Publisher’s Role in a Digital Economy

In his opening speech, Elsevier chairman Y. S. Chi emphasized the need to regard industry changes as opportunities instead of threats or diversions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital economy #opening speech


Egmont group's profits rise in 'best year ever'

Denmark-based Egmont Group said it achieved its “best year ever” in 2014, as pre-tax profit for the year totalled €127m (£92.5m), a 36% increase from 2013. All divisions recorded improvements in their underlying operations and overall revenues for 2014 grew 10% to €1.6bn (£1.2bn). Ebitda... Continue reading at The Bookseller

[ The Bookseller | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #egmont group #profits rise #pre-tax profit #record high