Now Marriott is a magazine publisher, too

When you think about Marriott, the hotel chain, chances are the first word you associate with the brand is not "publisher." And yet, the hotel company is attempting to rebrand itself as a media entity, in a move that's emblematic of a broader trend in content marketing. Marriott on Monday unveiled “Marriott Traveler,” its new digital publication for travel content on Monday. Developed by Marriott’s Creative and Content Studio, the magazine will feature city-specific fare with a focus on regional art, music, fashion, wellness, family, food and drink, all curated by staff, digital influencers as well as local experts. "We are anticipating that in 10 years, the majority of online media (outside of user-generated content) will come from non-media companies,” said Content Marketing Institute founder Joe Pulizzi. The post Now Marriott is a magazine publisher, too appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-03-25 00:00:00 UTC ]
News tagged with: #content marketing #digital publication #content studio #online media #user-generated content

Other Publishing stories related to: 'Now Marriott is a magazine publisher, too'


Now Marriott is a magazine publisher, too

When you think about Marriott, the hotel chain, chances are the first word you associate with the brand is not "publisher." And yet, the hotel company is attempting to rebrand itself as a media entity, in a move that's emblematic of a broader trend in content marketing. Marriott on Monday... Continue reading at Digiday

[ Digiday | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content marketing #digital publication #content studio #online media #user-generated content


Special Report on Chinese Publishing from China Publishers Magazine

At BookExpo America, China Publishers Magazine offered this special report on Chinese publishing, including key players and international opportunities. The post Special Report on Chinese Publishing from China Publishers Magazine appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-01 00:00:00 UTC ]
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Revisiting The Brownies’ Book, a Magazine for Black Children Published by W.E.B. Du Bois

An anthology that combines new work with selections from The Brownies’ Book, a children’s magazine launched by W.E.B. Du Bois, is bringing its mission to bear in a new national context. Continue reading at The New York Times

[ The New York Times | 2023-10-09 13:26:00 UTC ]
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The White Review literary magazine ceases publishing

A statement cited increased costs and removal of UK state funding as the magazine, which featured writers including Paul Murray, Caleb Azumah Nelson and Sally Rooney, is to consider its future Literary magazine the White Review will not be published “for an indefinite period” according to a... Continue reading at The Guardian

[ The Guardian | 2023-09-26 09:06:39 UTC ]
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Richard Ekstract, Magazine Publisher With Link to Warhol, Dies at 92

He was promoting a new trade journal, Tape Recording, when he lent a video recorder to Andy Warhol, who used it to make a classic work with Edie Sedgwick. Continue reading at The New York Times

[ The New York Times | 2023-08-30 19:10:43 UTC ]
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Federal department gave money to magazine publishing pandemic misinformation

As the federal government was promising to tackle harmful online disinformation about the pandemic, it was giving thousands of dollars to a magazine spreading conspiracy theories — including unsubstantiated claims that COVID-19 vaccines could... Continue reading at CBC

[ CBC | 2022-03-11 09:00:00 UTC ]
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Pop-Up Magazine Publisher Chas Edwards on the return to live stage shows

Sponsors Mailchimp, The Botanist Islay Dry Gin and Density help send the beloved “live magazine” back on the road. Continue reading at Advertising Age

[ Advertising Age | 2021-11-10 10:15:00 UTC ]
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How Commerce Is Evolving at Publishers BuzzFeed and Hearst Magazines

What do a publisher that was founded in 1887 and one that was founded in 2006 have in common? Plenty, as it turns out, when it comes to their commerce strategies. BuzzFeed senior vice president of ad strategy and partnerships Ken Blom and Hearst Magazines vp of strategic partnerships and... Continue reading at AdWeek

[ AdWeek | 2021-10-27 14:09:20 UTC ]
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The Black Mountain Institute will cease publishing venerable Believer literary magazine

Months after the departure of director Joshua Wolf Shenk, UNLV's institute announced on Tuesday it will stop producing the Believer next spring. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-10-19 18:31:13 UTC ]
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W H Allen to publish New York Times Magazine's 1619 Project

W H Allen will publish The 1619 Project: A New American Origin Story, created by Pulitzer Prize-winning journalist Nikole Hannah-Jones and the New York Times Magazine.  Continue reading at The Bookseller

[ The Bookseller | 2021-09-09 11:16:58 UTC ]
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How Magazine Publishers Are Cutting Print Costs to Improve Profits

Sponsored by Cummings Printing When it comes to improving profits at print magazines, there’s a tendency to focus on new ways of driving revenue. But while keeping a close eye on expenses can also have a significant impact on the bottom line, today’s environment often calls for a balancing... Continue reading at Folio Magazine

[ Folio Magazine | 2021-08-02 17:04:10 UTC ]
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How Magazine Publishers Are Cutting Print Costs to Improve Profits

From frequency changes and staff reorgs to automation and list cleanup, publishers are getting creative when it comes to ensuring long-term viability. The post How Magazine Publishers Are Cutting Print Costs to Improve Profits appeared first on Eddie & Ozzie Awards. Continue reading at Folio Magazine

[ Folio Magazine | 2021-08-02 17:04:10 UTC ]
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Astra Publishing House is launching an international literary magazine.

Astra Publishing House has announced they are launching a new literary magazine, Astra Quarterly, which will start publishing online this fall and in print by the end of 2021. Astra Quarterly will have a strong international focus; it will have an international network of editors, and be... Continue reading at Literrary Hub

[ Literrary Hub | 2021-02-26 16:54:13 UTC ]
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US magazine Poetry faces outcry for publishing work by sex offender

New issue, dedicated to work by current and former prisoners, provokes uproar after it emerges one poet has served time for child pornography offencesThe US’s prestigious Poetry magazine has doubled down on its decision to publish a poem by a convicted sex offender as part of a special edition... Continue reading at The Guardian

[ The Guardian | 2021-02-03 16:08:52 UTC ]
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'A visionary publisher': Tony Elliott, Time Out magazine founder, dies

Elliott developed his London listings and culture magazine into a ‘global media empire’Tony Elliott, the founder of the events listings magazine Time Out, has died after a long illness, the magazine has said.The 73-year-old set up the magazine in London in 1968 and grew it into a major... Continue reading at The Guardian

[ The Guardian | 2020-07-17 18:46:36 UTC ]
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Literary Magazines Published by Libraries

Many libraries publish art and literary magazines featuring authors and artists from their local community and from all over the world. Continue reading at Book Riot

[ Book Riot | 2020-04-13 10:31:23 UTC ]
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Hearst Magazines President Troy Young on Publishing During a Pandemic: “We Have to Be More Innovative Than Ever.”

In this fifth installment of publishing during a pandemic, I reached out to Troy Young, president of Hearst Magazines, to see how Hearst was managing during this tragic and uncertain time. As we continue to see the gloom and doom in the news media, and very rare mention of anything uplifting or... Continue reading at Publishing Executive

[ Publishing Executive | 2020-04-09 13:46:46 UTC ]
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Our New Spring Magazine Is Out: Publishing in Times of Crisis

Editorial: International publishing can focus on its own obstacles and setbacks. Or it can ask how to put its best creativity into the hands of a world that needs it. The post Our New Spring Magazine Is Out: Publishing in Times of Crisis appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-03-13 11:30:19 UTC ]
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Publishers Are Reinvesting in the ‘Lean-Back’ Experience of Print Magazines

Despite flipping the “digital-only” switch on many titles, major publishers continue to launch new publications – and reinvest in existing ones – with a heightened focus on paper quality, editorial value, and the luxuries of print. Execs from Meredith, Hearst Autos, and Bonnier Media discuss how... Continue reading at Publishing Executive

[ Publishing Executive | 2020-02-20 22:40:45 UTC ]
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Zombies, Mutants & Resurrection: Magazine Publishing in 2019

For magazine publishing, 2019 has been a year full of births, deaths, mutants, zombies – and even a resurrection. The glass-half-full crowd will point to the findings of Mr. Magazine (Dr. Samir Husni) that the total number of magazine titles in the U.S. is at a record high. The half-empty folks... Continue reading at Publishing Executive

[ Publishing Executive | 2019-12-10 17:25:34 UTC ]
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